Chapter 335 Overtaking in corners in the automotive industry
Under Ren Pingsheng's deliberate friendship, he quickly became acquainted with Li Wenfu.
The identity of both Jiangsu and Zhejiang entrepreneurs, the same identity of the national ZX committee, coupled with the common mentality of serving the country, as well as the curiosity and interest in the automobile industry, Ren Pingsheng and Li Wenfu talked very harmoniously.
These days, outside of attending the national ZX conference, the two of them stay at the hotel where they are staying to discuss each other's career development experiences and experiences.
Talking about the development process of Jixiang Automobile, Li Wenfu thought of the difficulties and sadness he had come along the way, and sighed:
"It is really not easy for our country's industry to be upgraded, not only to endure the white eyes of foreigners, but also to be dragged down by internal friction. ”
Ren Pingsheng nodded, he could understand Li Wenfu's feelings, the characteristics of the Chinese people's courage in internal fighting and cowardice in foreign wars have long been thoroughly studied, and this is also the root cause of the country and the nation being bullied by foreign powers in modern times.
"In 2000, the state invested 800 million yuan in Hanqi and Tianqi to develop automatic transmissions together. As a result, the money was spent, but it was still not developed, and finally gave up. At that time, I thought that the country spent 800 million yuan on tuition, and it would be a pity to give it up like this. So the experts of Tianqi dug up, invested 20 million to him to continue research and development, and as a result, we successfully developed it, and Jixiang Automobile became the first independent patent automatic transmission developer in China. ”
Li Wenfu's eyes flashed and he said slowly.
"After that incident, I felt that there is nothing that the Chinese cannot do, the outside world always doubts and always suspects that we can't do it, and if you always listen to them, it will definitely not work." As long as we can endure hardships and dare to fight, we Chinese will definitely do it,"
At this time, Li Wenfu's mediocre face radiated a unique look, which was admirable.
Dare to dare to fight, open-minded, this is the necessary quality of a successful entrepreneur.
Because he knew the achievements of Li Wenfu and Jixiang Automobile in his previous life, he listened to Li Wenfu's own hardships and perseverance on the road to car building, and Ren Pingsheng was full of emotion in his heart.
The domestic automobile state-owned enterprises, with a large amount of national resources and loans, but satisfied with the huge profits brought by the joint venture brand, do not seek progress in independent research and development, get by, enterprises under this mechanism, can only be the setter of foreigners, to revitalize the hope of the automobile industry on them, is undoubtedly a fool's dream.
What China's automobile industry needs is Li Wenfu, a madman who has a bold bet and dares to fight, and at the same time has the character of the boss of Jiangsu and Zhejiang, and if China wants to become a big country in the automobile industry and become a powerful country in the automobile industry, it needs to walk on many legs and needs more strength to participate.
Li Wenfu in front of him is one of them.
Ren Pingsheng found the opportunity to say what he had always wanted to say to Li Wenfu.
"Jixiang Automobile has developed rapidly in recent years, but dragged down by brand and technology, it can only turn around in the low-end cheap market, and in the long run, it is not good for the development of the company. ”
Regarding Ren Pingsheng's advice, Li Wenfu nodded very approvingly, and said with a simple smile on his shrewd face with a typical Jiangsu and Zhejiang people:
"Yes, when I founded Jixiang Auto, I had a breath in my heart and wanted to prove to foreigners that Chinese can make good cars themselves, and Chinese-made cars can also be compared with Mercedes-Benz and BMW." Jixiang Automobile starts from the low-end, and it is also a last resort, because we have a thin foundation and insufficient technology accumulation, but Jixiang Automobile has been working hard, and I believe that we will enter the mid-to-high-end market sooner or later. ”
Ren Pingsheng nodded in agreement, but his words changed, and he concisely pointed out the development direction of Jixiang Automobile.
"To enter the mid-to-high-end market, to make the brand bigger and stronger, it is impossible to do without its own technology, and we must first solve the problem of technology accumulation. ”
As if he had found a soulmate, Li Wenfu nodded again and again:
"Yes, I think that if our country's automobile industry wants to develop, we must solve the problem of technology accumulation, we can't just rely on joint venture brands, you are used to foreigners' technology, no matter how much money you make, it's just a foundry, if foreigners don't give you technology one day, you can't do anything?"
Speaking of this, Li Wenfu's simple face showed a difficult color, and he said a little discouragedly:
"However, we owe too much in the automobile industry, and Jixiang Automobile is trying its best, but it can't catch up with those international manufacturers in a short period of time, and our gap is too big. ”
Ren Pingsheng knows Li Wenfu's mentality well, and he also knows the next path of Jixiang Automobile, so he unhurriedly ordered:
"Through the merger and acquisition of established car companies with mature technology, digest and absorb their technology and use it for domestic automobiles, this is the best way to overtake in corners. ”
Ren Pingsheng's words did not shock Li Shufu too much, obviously this thought had been thought about many times in his mind, so he muttered:
"I also know that this is a good way, but foreign car companies have always despised us, and mergers and acquisitions are very difficult. I bought the British manganese copper company last year, but the company's technology is used in taxis, so it doesn't help us to develop the mid-to-high-end of the market. ”
Ren Pingsheng smiled slightly:
"At this time, at that time, the subprime mortgage crisis caused by the United States is fermenting, and it will soon spread to the automobile manufacturing industry and other Western countries. ”
The grandeur of Ren Pingsheng's words also infected Li Wenfu, and his always humble and cautious face also showed a rare look of excitement, his eyes were full of hope, and he muttered:
"Is the subprime mortgage crisis so serious? so serious that the old big car companies also need to sell their shares?"
Ren Pingsheng nodded lightly and replied in an unquestionable tone:
"When the flood comes, the hundred-year-old trees will also be uprooted, so we just need to stand on a high place in advance and reach out to salvage the roots that float upstream. ”
As he spoke, Ren Pingsheng stood up, walked to the window of the hotel, faced the scenery of early spring outside the window, and said those familiar names word by word.
"They are GM, Ford, Jaguar, Land Rover, and Volvo. ”
Listening to the legendary names, Li Wenfu couldn't suppress his excitement. He has worked his way up from the bottom and has been in business all his life, so he is very good at observing others.
From the speeches made at the national ZX group discussion to the private contact and understanding in the past few days, Li Wenfu has become more and more impressed by Ren Pingsheng's ideas and ideas, and his grasp of the international economic situation and his understanding of the country's industrial development have made Li Wenfu deeply admired.
And what is particularly rare is that although Ren Pingsheng got rich by Internet entrepreneurship and is currently listed on the NASDAQ, this young man is not like many successful entrepreneurs, indulging in the pleasures brought by huge wealth, nor following the trend of today's Internet and real estate, and continuing to drill in the industry with fast money, but is very ambitious to participate in the development of the automobile industry, this kind of young rich man is too rare.
Li Wenfu has seen many successful entrepreneurs, but although they have achieved great success in their own fields and usually keep saying that they are patriotic, not many of them are really willing to devote themselves to industry, and even fewer have taken out real money to invest in the automobile industry.
Ren Pingsheng is so young, and he is so proud at present, he can calm down, study and plan the road to serve the country through industry, which also inspired Li Wenfu's passion to swear to build a car.
On the road of the domestic automobile industry, Li Wenfu has been walking for too long and is too lonely.
He finally found a like-minded person today, a person of the same heart.
Recalling the loud speeches of the big leaders at the national ZX group discussion, Li Wenfu felt that the sense of historical responsibility had been pressed on him.
Fortunately, this time, he didn't go into battle alone.
With heavy ideals, Li Wenfu walked to Ren Pingsheng's side and said in a deep voice:
"When are we going to start doing it. ”
Ren Pingsheng's face did not change, and he said confidently:
"Now you can start preparing and engagement, and soon, soon, the opportunity will come. ”
Li Wenfu nodded with satisfaction, he had made up his mind to make a career with this young man and raise the level of China's automobile manufacturing to a new level.
These two men from Jiangsu and Zhejiang stood side by side, talking and planning.
And across the ocean, the subprime mortgage crisis is spreading and has ignited Detroit.
No one knew that two men far away in the east had already targeted these car giants who were on fire.
The conversation between Ren Pingsheng and Li Wenfu is about to change the pattern of the global automotive industry in the next decade.