Chapter 661: Hank
When Dumas returned home, he called his former boss again and wanted to have a meal together, but unfortunately his boss refused. He also understands that his former boss can no longer help him, and his career in Huaqi Bank may not be able to break through the bottleneck, and his life will end.
Thinking of this, Dumas made a decision to do it with Wang Haoan, believing that with his ability, he would get what he wanted.
……
"Dumas, are you sure? Okay, let's start building the company's team. I am solely responsible for the acquisition of Converse, and I hope you will not let me down. ”
Dumas nodded solemnly: "Mr. Wang, no, don't worry, boss, I will give you a satisfactory answer." ”
He knew that this was Wang Haoan's test for him, and if he did it well this time, his position would be stable. The businessman pursues profits, he helps Boss Wang make more money, and Wang Haoan will naturally not be too stingy with him. But if you lose money to the boss, I'm afraid that those previous promises will not be fulfilled.
Dumas has actually begun to launch his own connections, PR Converse. The company is now highly indebted, and if it weren't for the brand awareness, I am afraid it would have filed for bankruptcy a long time ago.
The shareholders of some companies have long had the intention of selling their shares, but they have not been able to get a satisfactory offer. There is also the fact that the majority shareholder does not want to sell the company and does not want to leave Converse.
However, if the major shareholder has run the company like this, which boss can rest assured that Converse will continue to be taken care of by this one? When someone else buys it over, he must also want to make money, and he doesn't want his investment to be wasted.
Fortunately, the major shareholder is not the controlling major shareholder, and the majority shareholder is helpless when the other shareholders agree.
Of course, if you can directly publicize the successful major shareholders, then the acquisition will be stable. Dumas knew what Wang Haoan meant, and tried his best to control as many shares as possible, so as not to be criticized by others in the future.
Of course, if a company is wholly owned, its business development will always be subject to considerable restrictions. The more shareholders there are, the more connections there are, and the less resistance there will be when developing.
Even those large enterprises that claim to be family-style are not controlled by one person, but by the family members, and everyone develops different connections, with the interests of the company as the core, and develops together.
……
"There's no way I'm going to sell my grandfather's company, don't even think about it. I can accept the injection, but I will never accept Converse being acquired!" Hank Converse propped his hands on the table, and the veins in his neck seemed to be bursting.
"Hank, we are friends, I am also one of the shareholders of Converse, and I also do not want Converse to decline. But you also said that Converse is your grandfather's company, representing your grandfather's hard work, are you willing to let Converse go bankrupt and eventually go bankrupt, or will it be swallowed up by companies such as Nike?"
"Dumas is also a friend of mine, and he can find a suitable buyer who will guarantee the continuity of the Converse brand, guarantee that Converse will be restored to its glory and regain everything that has been lost. ”
"Be sober, dreams are not based on words, but by actual actions. Converse's stock price has been falling, market share is constantly being eaten away, and no one wants to invest in us. ”
"Some people are just waiting for Converse to go bankrupt and then come over and carve up Converse's assets and even destroy the brand. ”
"Do you want Converse to go bankrupt and disappear before it is about to become a century-old enterprise, or do you want Converse to become a real century-old enterprise, a century-old brand, and continue to operate?"
Dumas also added to the side: "Yes, Hank, Joe is right. We are all for Converse, and my boss also loves the Converse brand and is willing to come up with another sum of money to revive Converse, which others can't do. ”
Hank Converse was very embarrassed, he also wanted Converse to revivenation, and even he saw in the first two years that there was a big problem with the development of Converse, especially in terms of technology.
Their oil cushion technology and newly developed helium cushion are lagging behind Nike, and they are also not as good as Reebok, and they are not as good as Adi and other companies, which is the fundamental reason for their continuous decline in sales.
And because of the gap in technology, the price of their shoes is generally lower than that of Nike, which has developed very rapidly since Jordan and has become the leader of the American market.
It has even grown from footwear to a full-fledged sporting goods company, which is lacking in Converse.
Backward technology, high production costs, high sales costs, and narrow audiences are all problems of Converse. I know what the problem is, and I know how to solve it, but the biggest problem is that I don't have money.
In order to improve technology, it is necessary to invest a lot in research and development. In order to reduce production costs, it is necessary to abandon the factory in the United States, which requires a large amount of layoff costs.
In order to reduce the cost of sales, it is necessary to have some spokespersons with high cost performance, and to develop more partners, which also requires a lot of money. To increase your audience, you need to advertise, and it still takes money.
And Converse owes a lot of loans from the bank and can no longer continue to borrow from the bank. He has always wanted to find new investors or partners, but the conditions offered by others are very harsh, and he can't agree to them at all.
"You can let that boss buy someone else's Converse shares, and I won't sell them. Hank lowered his head and gritted his teeth to insist.
"Hank, if you buy someone else's shares, you will no longer be a major shareholder, and at that time, my boss asked for capital injection into the company, and your shares are not going to be diluted? ”
"Would you rather watch Converse sink than give Converse a chance to regain its glory? ”
"That's it, my boss said, after Converse resumes trading, you can issue some additional shares in a private placement, and this orientation can be given to you. "Dumas made a promise.
At the time of the acquisition talks, Converse had already suspended trading, and if this negotiation was successful, it was possible that Converse's stock price would rise. But if the negotiation fails, Converse's stock price will inevitably collapse, and Converse will really go bankrupt at that time.
It can be said that from the beginning of the negotiations, Hank fell into passivity. If it can't be negotiated, the cost paid by Dumas and others is not much, but Hank's loss will be very high, which will make Converse insolvent.
Hank knew that he had made a wrong decision again, and if he negotiated with another company, he would take the initiative to go to Nike, Reebok or something, not to mention that his face would be thrown into the trench, and the two companies would be able to give high prices?
"I want to meet your boss. ”
Dumas looked into Hank's eyes for a long time and saw that Hank was very persistent.
"Okay, I'll get in touch with my boss. ”8)