Wei Yingzhou sat in the boss's chair, holding a cigarette in his hand, smoking beautifully. A few days ago, two factories were snatched from Manhan Food, and now the new production line will arrive soon, and Kang Shuaifu's production capacity will be enough to match Manhan Food.

I wanted to cooperate with you Manchu Food before, but you didn't know how to lift and play our brothers. Now we have found a new partner, 20 million US dollars, more than 100 million RMB, and expanded two factories, and they are still fully funded.

And he is not satisfied, he plans to expand two more next year, there are seven factories, they can arrive in all provinces of the country on the same day, and dealers will definitely be more willing to cooperate with Kang Shuaifu.

He also pays close attention to the actions of his peers, the nearest two brands, Hualong and Laojingcheng, although the funds are good, but they mainly make flour and also produce dried noodles, this instant noodle business is not the focus, there is no need to worry.

A few brands that are a little farther away have not made any big moves. I heard that Huafeng's sales have plummeted, because the bagged instant noodles of the two brands of Kang Shuaifu and Good Taste have seriously seized the market of Huafeng, who makes Huafeng's taste average.

However, the same group is also quietly expanding, and now it has opened a second factory in the mainland, which seems to have the intention of expansion.

The same group is not just instant noodles, it is involved in a variety of industries in Baodao, and the scale of assets is huge, so it is not so easy to beat. But Wei Yingzhou believes that with the gradual expansion of Kang Shuaifu, he will definitely be able to surpass the same group in the future.

There was a knock on the door, and Wei Yingzhou extinguished the cigarette butt: "Come in." ”

"Big brother, I found the person you asked me to find, do we really want to start making biscuits?" Wei Yingxun felt that the eldest brother was a little too aggressive, he had just gotten the investment and grabbed two factories from Manhan Food, so concentrate on making instant noodles, what kind of biscuits?

"I didn't tell you, our products are too simple, and new products must be added. There are also new flavors of instant noodles that will continue to be developed, and they will be the same as the current braised beef noodles, so that people want to eat them when they smell them. ”

"But the biscuits can't be made to make people want to eat them when they smell them, where can the biscuits be so fragrant. Wei Yingxun looked embarrassed, the biscuits were not like that, and they had to make some changes in shape.

"You go and look at those biscuits abroad, which can add cream, chocolate liquor, dried fruits, etc. We want to make biscuits, like instant noodles, one of the preferred foods for many lazy people. ”

"You let people develop first, this is not produced immediately, if it is really not suitable, then forget it, research and development will not be too much. ”

"Okay. By the way, our dealer team has expanded a lot, and we are almost able to compete with Manhan Food. It's just that we lack the golden channel of railways, and this gap cannot be bridged. ”

"It doesn't matter, they just have one more channel than we do. In other aspects, we just need to overshadow Manchu and Han food. Our goal is to take more share, not to crush all the other brands, which is unrealistic. ”

"How's it going with a couple of local TV commercials?"

"It has been negotiated, and it will be put on New Year's Day. ”

"Well, next year is our most critical year, success or failure is here!"

Didn't you put two prime-time advertisements on CCTV and we only had one, but we could advertise on more local TV stations to increase our popularity in some provinces, so that in some areas, sales exceeded good taste.

It was Manhan Food's entry into the instant noodle industry that made their brothers have to pull investment, and what was originally a family business has become a joint venture of three companies.

Fortunately, the controlling stake is still in the hands of their brother, but this also makes their brother very dissatisfied, and the money should have been shared by their brother.

Wei Yingzhou looked at the map on the wall and drew red circles in five places, and he used a pencil to draw circles in the other two places, and in these two places, branch factories must be built.

As for the rest of the place, we'll see for now. If he could, of course he would like to build factories in every province so that their products can be delivered to all parts of the country on the same day, but now it is too difficult, the funds are far from enough, and the market is not so big.

He doesn't just want to make instant noodles, he wants to make cookies, he wants to make drinks. It's just that the three younger brothers don't quite understand it, and they think that he is a little blindly leaping forward, but those two markets are really very tempting~~ people.

Let's talk about the beverage market, Jianbao has a sales volume of 3 billion yuan a year, and the profit is much higher than theirs. How difficult is it to take things, it is nothing more than a little better taste.

As long as they can make good drinks, they will definitely make money with their existing sales channels. The same goes for cookies, many people like to eat them, why don't they make them?

Look at Manhan Food, there are so many products, even if instant noodles are pressed down by Kang Shuaifu, the profitability of Manhan Food may exceed Kang Shuaifu, because other products can also bring a lot of profits.

If you want to become bigger and stronger in the food industry, you must enrich the product variety, and he likes the model of Manhan food very much, but it also lacks the beverage business.

Wei Yingzhou thought about his food emperor ~~ country, and the corners of his mouth hooked up with a smile.

"Big brother, big brother. The office door was suddenly pushed open.

The smile on Wei Yingzhou's face disappeared: "What are you doing, don't you know how to knock on the door?"

"Big brother, Manhan Food has launched a new product!"

"Isn't it just launching a new product, is it worth making a fuss? What is it, could it be a biscuit?" Wei Yingzhou guessed.

"It's not a biscuit, it's still instant noodles, a kind of dry chewy instant noodles, called crispy noodles!" Wei Yingxun put a packet of crispy noodles on his eldest brother's desk.

Dry chewy instant noodles?

Instant noodles are a kind of convenient noodles, shouldn't the noodles have soup, and if you chew them dry, you won't feel dry in your mouth?

When he picked it up, Wei Yingzhou's brows furrowed, this is too light, there may not be one or two cakes in it, how much does it cost to sell?

Tearing open the package, he saw that the dough was broken, so he picked up a small piece and put it in his mouth, it was indeed crispy, but the taste was average.

Well, there's a spice packet in there, and he sprinkled the spice on the back and immediately smelled a barbecue.

Click, click, Wei Yingzhou's face became even more gloomy, the taste of this crispy noodle must be very popular with children, this can be regarded as turning instant noodles into snacks?

Wei Yingzhou took a look at the packaging of crispy noodles, and a little squirrel on it was holding a piece of dough cake and stuffing it into his mouth, with a smile on his face, looking very cute.

This little squirrel crispy noodles, with the sales channels of Manhan Food, will definitely sell well. He is still thinking about seizing the sales market of instant noodles, Manhan Food has found another way, there are masters over there!