When Liu Yifan entered Zhang Xuanming's hospital room, Zhang Xuanming was lying on the hospital bed, talking to the other three people in the room.

Seeing Liu Yifan come in, Zhang Xuanming stopped talking, beckoned to Liu Yifan, and said, "Xiaofan, come, let me introduce you." ”

As he spoke, Zhang Xuanming pointed to the middle-aged man sitting on the sofa with a pair of thick black-framed glasses and a slight baldness, "This is Mr. Wu, who used to be the vice president of the well-known 4A company Yaxun, but he is a great figure in our marketing industry." ”

"Mr. Wu, hello," Liu Yifan said as he walked over and shook hands with Mr. Wu, "My name is Liu Yifan." ”

"Xiaofan, good, good. Mr. Wu patted the back of Liu Yifan's hand, and then looked at Zhang Xuanming and said, "Looking at this young man, I feel that we are really old." ”

Zhang Xuanming smiled, didn't answer Mr. Wu's words, and pointed to another slightly dark and thin middle-aged man on the sofa, "This is Mr. Wang, who used to do telecom SP business, and now he ...... Lao Wang, you introduce yourself. ”

Liu Yifan couldn't help but have some doubts about Zhang Xuanming's half-cut words, but he didn't show it, shook hands with Mr. Wang, and said politely, "Mr. Wang, hello."

"Xiao Fan," Mr. Wang shook hands and said with a smile, "My name is Wang Sheng, Lao Zhang trusts me very much, and the business I do is a little unsightly." ”

Liu Yifan was a little baffled by the half-drawn words of the two, so he looked at Zhang Xuanming and said, "Mr. Zhang ......"

Zhang Xuanming looked at Liu Yifan's appearance, smiled, and said to Mr. Wang, "Lao Wang, I don't have anything to look down on, existence is the truth......"

Saying that, Zhang Xuanming looked at Liu Yifan again and said, "Mr. Wang has now undertaken a lot of brushing business. ”

"Brush the volume!" Liu Yifan was shocked after hearing this, and then suddenly realized, and couldn't help but think of his previous life, so he smiled and said to Mr. Wang, "I think that the data is an illusory thing, and it is so fake that it becomes a trend, and it is also true if it is false." ”

"Fake to become a trend...... False or true?" Mr. Wang heard Liu Yifan's words, pondered for a while, but his eyes lit up, and he couldn't help but look at Zhang Xuanming, and said, "This kid of yours is very profound." ”

"Fake is fake and true," Zhang Xuanming couldn't help but repeat it, and his eyes when he looked at Liu Yifan were also amazed, and then he shook his head and said, "Lao Wang, don't talk about you, I am often shocked by this kid's words." ”

After speaking, Zhang Xuanming no longer continued the topic, but pointed to a well-dressed young man standing by the window and said, "Xiaofan, I remember that you once mentioned self-media marketing, oh, this is Yu Wanwan, whose name is ...... Wen is a little younger, so we all like to call him nicknamed Shu Xiaodao, and he is a master of self-media operation. ”

Hearing the words of the self-media operation master, Liu Yifan couldn't help but move slightly, and even the corners of his eyebrows couldn't help but pick up, and immediately walked towards the book path, stretched out his hand, and said enthusiastically, "Brother Xiaodao!

Seeing Liu Yifan's familiar greeting, Shu Xiaodao became a little shy, and quickly stretched out his hands to shake Liu Yifan's hand, and said, "Mr. Xiaofan...... Uh, Mr. Liu, you're welcome, you're welcome. ”

"Brother Xiaodao, is the main body operating Weibo or WeChat public account?"

"Weibo. ”

"That's more entertainment-oriented, isn't it?"

"It's film and television. ”

"How many fans do ......?"

"Not much, not much, less than 1 million," he said, Shu Xiaodao glanced at Lao Wang, and whispered, "It's true, I didn't brush it." ”

"I'll wipe it!1 million real powder?!" Liu Yifan couldn't help but exclaim on the spot when he heard this.

At the moment in 2013, the self-media account on Weibo is just emerging, and the commercial realization has not yet been large-scale, and it can have nearly one million real fans, relying on the good content of the hard bridge and hard horse, so its ability to guide users is much stronger than that of the star account that is made by brushing data in 2018, claiming to have more than 100 million fans, and with nearly one million fans who have this genuine product, then their own online novel marketing, only this one Weibo account, I am afraid that the monthly flow can be dried to about two million.

Thinking of this, Liu Yifan's eyes gradually brightened up when he looked at Shu Xiaodao.

Liu Yifan's deduction, but Shu Xiaodao didn't know, first was startled by Liu Yifan's exclamation, and then looked at Liu Yifan's increasingly hot eyes, he was also a little overwhelmed, and hurriedly said, "It's okay, it's okay, it's not me doing it alone, we are a team in operation, and it's okay to be able to achieve 900,000 fans." ”

Hearing this, Liu Yifan seemed to remember something, and couldn't help but say tentatively, "Then your Weibo account is called ......"

"Poisonous tongue movie. ”

"What the hell !! a poisonous tongue movie?!" Liu Yifan jumped up in surprise at this time, looked up and down at the book, and couldn't help but wonder, "Didn't you make a WeChat public account?"

"WeChat public account?" Shu Xiaodao was also a little puzzled, and looked at Liu Yifan Dao, "We have this plan, but we haven't started it yet, the user content consumption habits of the WeChat public account are younger, and the amount of aggregation is more important to self-communication, we still have to plan well, what, what does Mr. Liu have about this piece?"

"No, no......" Liu Yifan shook his head, and then couldn't help but say, "That...... You haven't considered changing the name, for example, to the Poison Sir Screening Room or something?"

"Change your name?" Shu Xiaodao looked at Liu Yifan's appearance that didn't seem like a joke, and couldn't help scratching his head, and said, "What is the name change?"

"Uh...... It doesn't matter, it doesn't matter," Liu Yifan also broke off the ideas he had in his previous life, and then turned his mind back to online novel marketing, saying, "I don't know if you are interested in cooperating with us?"

"There must be no problem with cooperation," Shu Xiaodao smiled, but his expression was solemn, and said, "Our poisonous tongue movie has 917,000 fans, and the daily active fans are about 200,000......

"Of course, the appeal of poisonous tongue movies in users is beyond doubt in the industry," Reading the book Xiaodao seems to have entered the preaching mode, Liu Yifan quickly interrupted the conversation, took out a pack of cigarettes, touched the root and handed it to the book Xiaodao, and said with a smile, "Brother Xiaodao, what you do is the review and recommendation of film and television dramas, but if Yinian plans to use your poisonous tongue movies to promote the content of online novels, will it have any impact on you?"

"Impact...... There must be an impact......" Shu Xiaodao took Liu Yifan's cigarette as he spoke, took out the lighter, lit it, thought about it, and his solemn expression gradually became sacred, so sacred that it seemed to reveal light, and said, "However, as long as you can give money, it's not a big problem!"

“…………”

"Eh, eh, eh! No matter how much you cherish each other, pay attention to ......" Zhang Xuanming interrupted Liu Yifan's discussion with Shu Xiaodao, and then pointed to the big non-smoking sign at the head of the bed, and scolded with a smile, "I'm here, no smoking!"

…………

Seeing that everyone knew each other, Zhang Xuanming took a bottle of pomegranate water from the bedside table, took a big sip, and then said, "Lao Wu and Lao Wang have been my buddies for many years, and they are also independent minority shareholders of Yinian. ”

After speaking, Zhang Xuanming took out a cigarette from under the pillow, lit it, took a deep breath, and said, "This time Huang Peng took over a big business for me, 6 brand customers, with a total amount of 30 million, but ...... The profit is very low, only 6%, and I want you to help you come up with ideas. ”

"6% net profit?" Liu Yifan heard this key figure, and his heart chuckled, and he immediately remembered the business situation of Yinian in his previous life, and he had a lot of doubts, but when he saw that Zhang Xuanming mainly looked at Mr. Wu when he spoke, he couldn't help but not speak.

"Such an order is nothing more than two situations," Mr. Wu pushed his glasses with his hand and said, "Either Huang Peng took some orders that were too demanding in order to open up the situation of brand sales, or it was the subcontracting business thrown out by some large companies. ”

"Well, that's what I judged," Zhang Xuanming nodded, looked at Mr. Wang again, and said, "Don't you often receive some subcontracted business, what is the situation?"

"The subcontracting business is very popular in our circle, mainly because of the scheduling problems of servers and bandwidth," Mr. Wang said, paused, calculated, and said, "However, our subcontracting business basically requires a profit of 10% to 15%, after all, we also pay for the IP library and rent bandwidth first, the profit is too low, the pressure on our cash is too great, and it is also a risk, Lao Zhang, it seems that your demand for cash flow is greater than mine." ”

Zhang Xuanming nodded when he heard this, and said, "This is where I hesitate the most, I have consumed the company's resources and made the turnover bigger, but the net profit is very small, which has caused a lot of pressure on our cash flow in Q3 and Q4." ”

"However, it is undeniable," Mr. Wu added, "to be able to eat 6 big orders, which is of great help to your development in brand customers, and in the long run, it is not necessarily a bad thing." ”

"It's because of this that it's hard to judge," Zhang Xuanming said, took a puff of his cigarette, and said to Mr. Wu, "That old Wu, do you think that if you think about the current situation, if you go to financing, how much money can you raise?"

"According to your net profit of nearly 30 million last year, plus this year's big brand order, it is estimated that the valuation of Yinian can be 4 or 500 million, but if you want to raise money quickly, the valuation may have to drop to 3 or 400 million, and it depends on how much you need to finance. ”

"If you want to expand the share of sales next year, I estimate that by the end of July, it is best to raise 4, 50 million, according to Lao Wu's calculations, that is, to take out 10% ~ 15% of the shares. ”

"You're going to get the money at the end of July?" Old Wu was also taken aback when he heard this, and couldn't help frowning, "There are only three months to go, why are you in such a hurry?"

"The main reason is that the price of the media is rising too fast," Zhang Xuanming frowned, took another puff of cigarette, and said, "In the past two years, the general environment has been good, there are many customers, and the advertising price of the media has also risen sharply. ”

"If it's the end of July," Lao Wu thought for a while, shook his head and said, "Some of the funds I'm familiar with here, I'm afraid they won't be able to make such quick decisions and implementation." As he spoke, Lao Wu looked at Lao Wang again and said, "There are always some strange wild roads over there, what do you think?"

"If the money arrives at the end of July, it's hard to say, I judge it intuitively," Lao Wang said, also stopped, thought about it, and said, "I'm afraid that the valuation of a thought will be pressed to 2......00 million to 200 million 500 million, if so, Lao Zhang, if you let it out, it will be about 25%." ”

"About 25% ......" Hearing this number, Liu Yifan's heart tightened, and he immediately grasped some key points, and after simply doing some addition and subtraction, he secretly cursed, "!"

…………