Chapter 561: The core business is moving forward at a high speed
Zhu Xiaoqiao continued: "Let's talk about our Chongguang 486 processor, in the market, we are the 486 processor with the lowest power consumption on the 166 megahertz frequency, so since the product launch conference in the Great Hall of the People on July 31 last year, we have received a great response, whether it is enterprise users or government procurement, we have benefited a lot."
At the beginning of the design, our Chongguang 486 fully adopts the world's most advanced 0.8 micron design, has 137 unique and efficient IP design patents, and the power consumption is only one-third of the Intel 486DX5 series first-generation 166 megahertz processor!
In terms of sales, we have created the highest record of domestic processors, with a total of more than 700,000 pieces sold in the second half of last year, more than 150,000 pieces for military procurement, and more than 20,000 pieces for government procurement, and the rest are industrial procurement for embedded products by major domestic and even global enterprises.
Due to the low price of the 486 product, we really didn't make much money. The price of Huajing Factory is 78 yuan, and our selling price is only 160 yuan, which is equivalent to less than 20 US dollars, and the profit of a single piece is only 10 US dollars, and the total profit is only more than 50 million yuan.
It is estimated that it will continue to be sold as a low-end industrial processor in the future.
However, as our first true full processor, Chongguang 486 is a successful start, but it was born at the wrong time.
But I think that in the future, with the birth of our heavy light Pentium processor, we will definitely get stronger and stronger. ”
Hu Yiting nodded heavily and concluded: "That's right, this 486 is a good start, in this project, technology is a hundred times more important than making money! ”
Wu Shihuan agreed: "Yes! The General Staff Headquarters' leading group for communications and information-based warfare engineering has a very high opinion of our Chongguang 486, so military procurement will always be tilted toward us in the future." ”
Wu Tong also said: "Military procurement is a great business, stable and long-term, Ford was considered the best business at that time to make tanks and artillery chassis for the military, even when it later encountered a financial crisis, by selling this asset, it also got back a lot of money." ”
Hu Yiting said with a smile: "This is the core business that cannot be sold, and it is impossible to sell this piece of anything, the processor business is the core asset of our core assets, and the reason is very simple, because this is China's short board." ”
Everyone nodded yes, so Zhu Xiaoqiao continued: "At the end of last year, we also made a breakthrough in the motherboard integrated sound card, Chongguang AC97 was successfully taped out, and after the chip was put on the market, it was sought after by a large number of motherboard manufacturers such as VIA, although the profit per piece is only 5 US dollars, but it is also commendable to sell 200,000 pieces in just one month." ”
Wu Shihuan is the leader of the development of Chongguang AC97, and he rushed to say: "The motherboard audio chip needs the motherboard manufacturer to cooperate from the design stage, once there is a problem with the layout, it will be interfered by the side circuit, and the signal-to-noise ratio is reduced, but at present, after our experimental comparison with the public version, the Chongguang AC97 chip is the product with the highest sound quality on the market, and the price is not higher than other brands, so I think we will be able to sell well in 97!"
Hu Yiting encouraged: "Well done." ”
Wu Shihuan blushed: "It's still Mr. Hu's original design, we just took out the analog-to-digital conversion part of the CPHIFIJ1 and changed it." ”
Hu Yiting: "That's also very powerful, and there are not many things that can be done in China." ”
Wu Shihuan was affirmed by Hu Yiting, and he was happy in his heart, and said with a smile: "Thank you for the opportunity given to me by the company to fully host the development of a chip for the first time, the experience is indeed wonderful, I feel like giving birth to a child, and now I remember it every day, hehehehehe." ”
Hu Yiting smiled: "Since the product has been released, the follow-up series of improvements cannot be relaxed, in short, I hope to do it for a long time and start this business." ”
Wu Shihuan nodded: "In the future, we plan to continue to improve on the basis of Chongguang AC97 according to the new process and new technology, although the profit of this market is not high, but the amount is large, the motherboard will definitely be all integrated sound cards in the future, this trend is obvious, as long as the volume is up, it doesn't hurt that the profit margin is low." ”
Hu Yiting: "That's the truth. ”
Zhu Xiaoqiao continued: "The repeater project performed very well last year, the annual production and sales both exceeded one million, the restructuring and transformation of Fuzhou Radio 13594 factory was a great success, and became one of the highlights of the Fuzhou Municipal Government last year, and we also harvested nearly 400 million yuan of sales profits, this momentum is very good, I estimate that this performance can be further improved in 97 years, in addition to the U disk manufacturing and assembly, Fuzhou factory also obtained more than 3 million profits last year. ”
Luo Zhengdao: "Yes, the prospect is very good, I am also confident, at present, the three products of the consumer electronics division, in addition to the U disk prospects, repeaters and this year's IPOD have become stars, if we can get the laser printer out and achieve production next year, then the future will be brighter." ”
Hu Yiting said with a smile: "At the beginning, I didn't expect the repeater project to be self-financing so quickly, and even get high profits, this year we have iPod to join the product line, and next year to add another beat, it seems that the future of the consumer electronics division is very good." ”
Luo Zheng said with confidence: "That's certain, in the future, just our consumer electronics division, the performance will be able to exceed the imagination as a whole, hehehe." ”
When Luo Zheng said this, he became more and more happy.
At this time, Zhu Xiaoqiao also planned to continue to report the performance of Chongguang Communication, but was stopped by Hu Yiting: "This morning's meeting has been very long, and the performance of Chongtong will be talked about tomorrow, and if it continues like this, I will have to work overtime again tonight." ”
Everyone laughed heartily when they said this, the efficiency of Chongguang company comes from the fact that the daily work plan must be completed, the so-called today's work is done today, so it is not allowed by the company culture to hold a meeting for too long, that is, the board of directors dares to hold a meeting during the daytime working hours, and the meetings of other departments are almost all placed after work to avoid occupying eight hours of working time.
At this time, Ji Yingying came in, Hu Yiting handed her the meeting materials in front of her, and turned to Xiao Cui with a smile: "Teacher Cui." ”
Xiao Cui hurriedly stood up and walked under the attention of the directors: "Today is really eye-opening, I didn't expect Chongguang to be such a high-level enterprise, the word senior may not be appropriate, it should be called internationalization, your profits are really listening to me and Tang Producer's hearts, I want to ask, is the chip so easy to make money?"
Hu Yiting smiled: "It's not chips that make money, it's the core technology that is valuable, and the enterprise that masters the core technology is valuable." ”
After speaking, he thought for a while and added: "Warren Buffett, the American stock god, said that he especially likes companies that have a monopoly advantage in the industry, and I think that this advantage can only come from the control of core technology." ”
Xiao Cui smiled thoughtfully and nodded slowly: "It's just that scarcity is expensive, right, the technology you have that others don't have." ”
Hu Yiting smiled: "Teacher Cui is very smart, almost." ”
Xiao Cui smiled and shook his head: "In front of you, I don't dare to say that I am smart." ”
Hu Yiting smiled but said nothing, and returned to his office with the film crew.