1688 Positive Film and Television Circle
Entering May, as the first month out of the off-season for movies, it is also a sentinel battle for the summer, so naturally there are many movies released.
According to the statistics of "Pear News", in the first week of May alone, more than 6 movies were released, and the second week increased to 10.
Now there are three main cinema lines in Xiangjiang.
Kirin Cinemas, Golden Harvest Cinemas and Golden Princess Cinemas.
But there are still four or five scattered cinema chains, usually ranging from 5 to 10 cinemas, these cinema chains are not stable, and sometimes after this movie, the number of cinemas that make up the cinema chain will be less after the next movie.
This kind of scattered but flexible combination of cinemas is very suitable for an entertainment industry model like Xiangjiang.
Now with the increase in movies, although the release of a movie can still last for 6 weeks at most, it will not be like before, this movie will be played all day and night.
Kirin Cinema Line has long renovated its leased cinemas.
They learned the model in the United States, and went from one hall to three or five small halls, each with about 130-150 seats.
Such a movie theater can show several movies at the same time, and there is no need to worry about only one movie being screened, but the attendance rate is only 20%-30%.
This year's movie ticket prices have still increased by more than 20%, and the average price has reached 16 Hong Kong dollars.
Last year, the price was only 13 Hong Kong dollars.
Ticket prices have increased, but the number of prime-time audiences has not decreased, which has increased the revenues of cinemas and studios.
In addition, during the daytime, movie ticket prices are also reduced to a certain extent, which will also attract many people who rest during the day to watch movies.
In addition, the sales of various peripheral products of the cinema, such as cola, popcorn, posters, souvenirs, etc., have also become part of the revenue source of the cinema chain, and it is quite considerable.
Such a matching effect has made the theater make at least 50% more money, which is a great progress.
Even Golden Harvest and Golden Princess, as well as those large movie theaters, have also learned from the Kirin Cinema Line since this year - no one will dislike making more money, right?
Don't look at the current Xiangjiang movies, there are 30 million and 40 million local box office at every turn, but in fact, there are only 20 Xiangjiang movies that can exceed the 30 million box office.
More Xiangjiang movies are actually floating between 10 million and 20 million.
The reason why those movies have such good results is because everyone is smart now.
Once the major theaters watch the film, everyone thinks that this is a movie that is likely to be a big hit, then not only the three major theaters will cooperate, but other scattered theaters will also join in, forming a share that occupies at least 30% of the total number of screens, at least for more than 2 weeks.
In this way, these so-called blockbusters are likely to create super high box office.
For example, "Hot Hand Detective", "Happy Ghost 2", "Mr. Zombie 4" and so on, are movies that belong to this category.
Or the three major theaters themselves and the small theaters will release the movie, the box office results in the first week are very good, and the average attendance rate can reach more than 50%, then it will also be treated, and in the second week, there will be screens allocated to it in major theaters, so that it can also have the opportunity to hit the box office.
So the box office of those excellent movies between 20 million and 30 million came from this second method.
The remaining 70% or so of the movies are actually at the box office below 20 million, and it can even be said that the movies with a box office of about 5 million to 10 million account for about 50%.
But that's not to say that these movies can't make money.
In fact, the money made by Xiangjiang Films today not only depends on the foreign market, but even these low-end movies can also rely on the foreign market to make money.
Because of the good reputation of those blockbusters, many foreign movie fans, especially Asian movie fans, are very fond of Xiangjiang movies and stars.
As a result, those foreign cinema companies are usually eyeing the film market in Hong Kong.
When they come across a good movie, they will bid to buy it out for the right to show it in their home country and region, and they will pay for it at their own expense.
This is a method that has been implemented before, but now the blockbusters of the three major companies in Xiangjiang disdain to do this, and they follow the model of all-Asian joint screening, so these theater companies can only pan for gold by themselves.
Generally speaking, as long as the quality is not so bad, relying on the buyout fees of these foreign cities, it can already protect the capital, and the box office share on the Xiangjiang side is equivalent to making money for nothing.
If you are lucky, the buyout fee in other cities is higher, then millions or tens of millions of profits will come.
For small and medium-sized film companies, making a movie is at most one or two months, and the cost is three or five million, and then it can be shown and bought out, and you can earn millions of tens of millions - in less than half a year, the rate of return has reached 100%, which is just like grabbing money!
So in the past year or so, because of the recession in the real industry, those working funds have entered the entertainment industry to make movies, but many people have made money.
It's just that there are also people who lose money, those who don't understand anything, those who are fooled by others, the movies with sparse scripts and sparse films, millions of dollars are spent, and they sink without even a single blister, which is also distressing to lose money.
But people's eyes are selective to see things, they generally only see the scenery of the winners, and they can't see the downfall of the losers.
Even to put it bluntly, before everyone fails, they feel that they are the children of luck who are attached to God, and those failures have nothing to do with themselves, and they will not happen to them.
They feel that as long as they invest money and have good directors and good actors, then they must make a lot of money, how can those fans let go of such a star lineup?
In the previous life, the Xiangjiang film circle was collapsed by a group of laymen.
Not only businessmen from Japan, South Korea and Treasure Island, but also local speculators in Xiangjiang, together with those short-sighted producers and actors in the film industry, turned the former Oriental Hollywood into a super mess.
There is Yin Jun in this life, of course, it is impossible to be defeated in the overall situation.
Everyone knows that what Yin Jun hates the most is the kind of crude and rotten movie, if it is too badly made, then not only will there be no way to go to other cities to sell money, but it will be impossible to release it in Kirin Cinemas.
The theater is empty, and Yin Jun doesn't make money either.
And if the script is messy, the actors under the Kirin Cinema Line will not dare to pick it up, even if you give more money.
Although some actors are very dissatisfied, Kylin Culture has their 20-year film contract, and whoever dares to resist will be directly blocked to the end - Golden Harvest Cinemas and Golden Princess Cinemas will give face to Kylin Films, and those slightly smaller cinemas will also dare not annoy Yin Jun.
After all, in addition to Yin Jun being an entertainment tycoon, the number of employees in the Kirin Group exceeds 120,000, and the Kirin security team exceeds 10,000.
If you want to use off-the-plate tricks to deal with Yin Jun, you can only dare to think so if you are an idiot who has water in her head.
And before they can take action, everyone around them will have to run away, and they will go to the Kirin security team to report and get a reward.
If a movie can't be released in these theaters, the road to making money is basically cut off.
An investment of at least one or two million is basically a waste.
However, these investment businessmen still dare not speak out, so they can only try to find more reliable screenwriters, directors and actors, and try to make the movie as interesting as possible.
As everyone knows, in this way, their chances of losing money are actually smaller, otherwise they don't know how to lose money by insiders.
is also the blessing of Yinjun, the screenwriters who can write stories in Xiangjiang have been significantly improved in the past two years.
Big celebrities, such as Jin Yong, Ni Frame, Liang Yusheng and others, naturally needless to say, a movie adaptation, 200,000 to 500,000 can be easily obtained.
Those screenwriters who were not very famous in the first place, because one or two movies had a good box office, so they got a book of 100,000, 200,000 or even 500,000, at least 20 or so.
The same is true for the directors and actors, of course.
The more movies they make, the higher the box office, and the more money they can make.
On the other hand, those famous actors and directors also cherish their feathers even more, for fear that if they are not good, they will ruin their good reputation if they take a bad movie.
That's what Yin Jun wants to see.
Kirin Movie also specially told the people in the entertainment industry in Xiangjiang that as long as they are treated unfairly, especially by others, they are welcome to complain, and the Kirin security team will seriously protect their safety.
When it comes to the Kirin security team, even the Vietnamese boys, who have not been very peaceful in recent years, immediately died down.
They didn't dare to provoke Yin Jun, otherwise Yin Jun would be angry, and it would not be impossible to directly take those refugee camps on the shore and drive them and their relatives back into the sea.
It's said that they don't want to die, but who doesn't want to live well?
The fierceness they showed was just to make their lives better, and they were definitely not looking for death.
It was not without the viciousness of the people, but after the big incident, these people disappeared within two days.
Even the most exaggerated is that a gang of more than 20 people went to rob the gold shop with a large number of hot weapons yesterday, killing five guards and guards, and then accidentally killed several pedestrians, including a pregnant woman, when they fled...... That night, they disappeared from hiding and were never found again.
Only the police found their weapons in the abandoned building, as well as several large pockets of gold and diamonds.
It is said that on that night, someone in the nearby sea saw several large trucks of the Kirin Group and seemed to throw some sacks into the sea.
But no one knows exactly what was thrown.
There is more than one such example.
Rao is the Vietnamese boys are extremely fierce, and they are also afraid of this ruthless practice of even sinking into the sea at every turn.
So they are not as fierce as they were when they first came ashore.
Even Vietnamese Aberdeen has relented, and those who want to rely on the power of the community to force actors and directors to film, where do they dare to jump out and be beaten?
However, Yin Jun is not so domineering that he has to take care of everything.
As long as it is something you are willing to do, Yin Jun will not say anything, anyway, the profit and loss are up to people.
So in the entire entertainment industry, there is now a group of harmony, and everyone relies on money and strength to speak.
I don't know how many actors, directors, and behind-the-scenes producers are grateful to Yin Jun for bringing them a peaceful and money-making life.
This gratitude also extends to their films, which are usually too humiliating, and they won't take them.
There are so many movies and so many opportunities now, and I can't take good movies, who wants to take bad movies?
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