Wei Min: "What was your initial motivation for starting a business?"

Xie Jinfei replied almost without thinking: "To make money, my motivation for entrepreneurship is to make a lot of money"

Wei Min: "But this is completely contrary to what you are advocating now, haven't you always said that Splendid Heavenly Palace is not a company whose first goal is to make money?"

Xie Jinfei: "Enterprises are composed of people, so enterprises and people are the same as there are phases, before I started my business, I was just a worker who got up early and slept late every day for a living, for a worker, the biggest wish is to make a lot of money, and only making a lot of money is the initial motivation of all entrepreneurs.

For a person who can only squeeze the bus, eat a boxed lunch, and live in a rental house every day, only money is the purest motivation, but after you make money, your motivation should be changed, because pure money can no longer push you forward.

The slogan I say is not about making money as the first goal, and the point is not in the literal sense, but in the literal meaning"

Wei Min: "What does that mean literally?"

Xie Jinfei: "Making money is not the most important thing, the most important thing is how to make money, which is the most important thing"

Wei Min: "For example"

Xie Jinfei: "For example, I found that many entrepreneurs have entered a deformed entrepreneurial circle, at the beginning of the business your motivation is money, but after you have banknotes, you are still trying to find a way to make money, and the way to make money is simply impossible to look at, what tax evasion, selling fakes, building copycats, trying to exploit employees,

What is tax evasion? The so-called tax evasion is not only to make false accounts, I think the biggest tax evasion is not to issue invoices, many businesses and companies for the 17% VAT invoice is simply hollowed out.

If you open one less and he opens one less, how much loss will it bring to the country in the next year? There are also selling fakes and building copycats.

Why do so many merchants go to make copycats to sell fakes every year? It is because there is a market, many people know that they are fakes and copycats, but they are still willing to buy them, why? because they are cheap!

My country is a country with a large population, so are all stupid people with such a large population? I don't think so, if you look at the world, how many outstanding entrepreneurs and scientists are Chinese? But why don't we have a luxury brand that can win the world? It's because we lack the spirit of craftsmanship.

Many entrepreneurs want to make a lot of money as quickly as possible, and many consumers also buy fakes to buy copycats in order to be cheap.

And this deformed sales concept and consumption concept are derived from a deep-rooted idea in our country for many years, that is, rich is the uncle, as long as you have money, no matter how you earn it, it is Niu 13!

And consumers with fake and copycat products are also this kind of psychology, I used to do sales when I met a lot of such customers, only my mobile phone is the first mobile phone brand in my country, they have many products, including a high-end business machine of more than 10,000 yuan,

On average, I meet more than a dozen customers every month who ask me if I have a copycat version of this mobile phone, and I said at the time that it is better to buy a cheaper copycat than to buy a real thing.

But they told me, 'I want a copycat, because the copycat is cheap, and others can't see it, and when I use it, others will envy me'

In fact, I can understand this kind of psychology, but I hope you don't use this psychology to consume anymore, because this is a very shameful thing.

The most important thing to be a man is to be down-to-earth, how much you can enjoy it, when my monthly salary is only 3,000, I will live a life of 3,000 yuan, it doesn't matter if I wear a stall without a brand, it doesn't matter if the mobile phone I use is a low-end machine, it's not shameful,

If someone laughs at you and despises you, you have to be patient, and then change your life through your own efforts, and finally use your strength to crush those who have ridiculed and despised you.

It's useless for you to only package yourself with copycats and fakes, it's like a dream bubble, there is no relatively equal strength as the foundation, it will be shattered at any time, and you will be greeted by greater ridicule and contempt.

For example, I don't have a famous brand on my body now, and the clothes on my body are ordinary domestic goods, but no one laughs at me, because what can really package you is not the famous brand on your body, but your identity and status.

I hope that everyone should have a correct value, a straw bag will not become strong because you use a famous brand, and an excellent person, even if you wear a dress, others think you have taste,

A healthy market environment not only needs to have excellent entrepreneurs, but also needs to have excellent consumers, if consumers reject fakes and copycats, then those companies that make fakes and copycats will gradually disappear.

And those companies that manufacture genuine licensed goods, in order to compete for market share, will work harder to improve the quality and quality of their products.

Only in this way can the country's market environment be steadily improved, and the country's brand culture can be carried forward!

What I mean in my mouth is not to make money as the first goal, that's what it means, Splendid Tiangong has not taken making money as the first goal, we just put the simple money making money, into a deeper step of how to make money, making money is to pay attention to the method, Splendid never makes cottages, nor does it do any fakes, and the price is not low,

The reason why we can make money is because we have cultivated a group of excellent consumers from the beginning, consumers support us, and we also use actions to give back to consumers.

As a result, we have more and more money, our products are selling better, our market share is growing, and our employee benefits are getting better and better."

Wei Min nodded, and after taking notes, he asked Yun Yingfei: "What about you, what did you think when you first entered the actor industry?"

Yun Yingfei tilted her head and thought for a while and replied: "I don't have any too advanced ideas, I just thought that being an actor seemed to earn more than a part-time job, and then I became an actor."

Wei Min: "Then have you encountered some things that you think are bad or disgusting after you became an actor?"

Yun Yingfei nodded and replied: "Yes, there are a lot, such as some entertainment, such as some actors spending money to find the media to hype themselves, to brush their own traffic, etc.,

When I was a small supporting actor before, I met an actress, I won't say who it was, she was a big name at the time, she had to drink a kind of imported mineral water to drink water, and she didn't eat with ordinary actors and crew when she ate, so she filmed for five hours a day, and didn't shoot for a minute more,

I wondered if all big-name actors were like this, and later I came into contact with many seniors and big names in the film and television industry, such as Chen Wenze's predecessors and Ma Jun's eldest brother, etc.

I found that these national treasure actors are very low-key and ordinary, and there is no big actor at all, once at a dinner party, Mr. Chen Wenze told me, 'An actor's job is filming, don't treat filming as a kind of capital worth showing off, your profession is an actor, actor acting is a vocation, acting well is a thing, many actors regard dedication as a kind of capital to show off, shouldn't you be an actor to make a good show?"

It's like a courier wants to deliver every express to the recipient safely', and Ma Jun's eldest brother insisted on not using a stand-in when taking some dangerous scenes, and many staff members persuaded him to use a stand-in at that time, he said at the time. If one day I can't play, I will definitely use a stand-in, but now I can do it, I'm an action actor, I rely on my actions to sell tickets, the audience buys my tickets to see me play, not to see the stand-in playing, if I can still use a stand-in, then I am not tantamount to fraud?'

So I can have my current achievements are inseparable from the example set by these predecessors, looking at all the top superstars at home and abroad, they all use their works to speak, I don't see any star who won awards by traffic and scandals, which is why I had to transform back then,

Although the transformation has not been completely successful, and although my subsequent works have been criticized by fans, I will still persevere.

I want my fans to like me because of my work, not because of me!"

At this time, Xie Jinfei hurriedly mended the knife and said: "Your works in the past two years are really not good, I can't stand it anymore, I look embarrassed, why don't I write the script of the next drama?"

Yun Yingfei glared at Xie Jinfei angrily and said unceremoniously: "Get out!"

Wei Min asked with a smile: "I heard that you are going to challenge urban modern dramas in your next drama, is it true?"

Yun Yingfei nodded firmly and replied: "That's the case"

Wei Min: "The reputation of the urban modern drama you filmed last time was very miserable, with a score of only 3.2 points, a record low for you, you must know that the costume dramas you filmed were all scored more than 6 points, and the highest score reached 8 points.

If you fail again this time, will you choose to return to the costume drama position, or continue to try to shoot urban modern dramas?"

Yun Yingfei replied without thinking: "I will continue to shoot urban modern dramas, and even challenge action movies and rural dramas, as a qualified actor, you should adapt to all the roles, just like Mr. Chen Wenze, he is domineering when he plays the emperor, cold when he plays the president, cruel when he plays the killer, and very simple when he plays the peasant,

So I can't blindly be self-satisfied in what I'm good at, I must challenge my weaknesses and make myself all-round, only in this way can I become a qualified actor"

Wei Min: "Then what kind of role are you going to play?"

Yun Yingfei pondered for a while and said, "An inspirational girl ......"

Xie Jinfei continued to mend the knife: "At your age, play a girl, or when you shoot the second part, you will play the story of a girl when she grows up?"

Yun Yingfei slapped Xie Jinfei angrily and said, "Less nonsense!"