After a brief and fruitful discussion, Director Gu Da said on the spot: we must resolutely overcome the difficulties of no promotion fee, no popularity, and no dealers, give full play to the subjective initiative, mobilize all the resources that can be mobilized, unite all the forces that can be united, and carry out strong promotion of new products in an all-round way without dead ends.

The specific measures are:

First, Lin Tiezhu came out to borrow a small three-wheeler from his second uncle, and pulled a few boxes of drinks to the supermarket one by one.

Second, Xiong Xin came out to greet his brother who was a chengguan, and tried to set up a stall in the back street of his house and pick up passers-by one by one.

In terms of personnel arrangement, Gu Yun and Lin Tiezhu are in a group, and Cheng Xinxin and Xiong Xin are in a group.

With such a hardcore plan, there is no room for improvement at first glance, and it was directly unanimously approved.

……

At noon the next day.

The sun was scorching, and the roasted asphalt road seemed to melt.

Under a small tree on the side of the road, next to a rusty small broken three-wheeler, Gu Yun and Lin Tiezhu squatted on the ground sweating and smoking a stuffy cigarette.

Lin Tiezhu was like a wilted persimmon and said, "Boss, it seems that the supermarket is not good!"

The two of them went to more than a dozen supermarkets in the morning, but it turned out to be only one. This one, strictly speaking, is not a supermarket, but a commissary of more than ten square meters in the corners.

There are two main reasons why new beverages are difficult to get into supermarkets.

One is that you can't see the supermarket owner or purchasing manager at all, and it's useless just for the clerk to drink it and think it's good.

The second is that many supermarkets in Binhai City are now franchised, and the headquarters has designated suppliers in the local area, and if you load the goods without permission, you will be fined, so even if you see the boss, the boss is too lazy to pay attention to you.

Only the owner of the commissary is kind and angry, and he tastes it in the spirit of drinking in vain, and after drinking it, he feels that it is really delicious, so he enters a box or two of goods.

It seems that the aroma of wine is still afraid of deep alleys, which is true.

Gu Yun thought about it and felt that it was too slow to go directly to the supermarket, so it was better to go to a food wholesaler. As long as the wholesaler thinks it tastes good, then he must have a way to help push it out!

After making up his mind, he told Lin Tiezhu his thoughts, and then the two went their separate ways to find a wholesaler.

Lin Tiezhu gave up the tricycle to Gu Yun very righteously, and left with a few bottles of drinks in his bag.

So Gu Yun drove the small three-wheeler, and according to the instructions of Du Niang's navigation, he came to a food wholesale market.

After looking around, I finally found a relatively large beverage wholesale center.

This shop is very large, more than 300 square meters, and it seems that business is good, and there are many customers in and out.

Gu Yun is very excited, if the owner of this store is willing to be the agent of the new product, it is estimated that it will be launched soon.

So he immediately entered the store and said to a lean middle-aged man about forty or fifty years old, "Hello, are you the boss?"

Coincidentally, this middle-aged man is the owner of the shop, named Zhao Jianshan.

As one of the three major beverage wholesalers in the People's Bank District, Zhao Jianshan's eyes are very poisonous, and he can see at a glance that the sweaty young man in front of him is a salesman.

But he still said in surprise, "Selling or something?"

Gu Yun said, "I am the salesman of the morning tea company, my name is Gu Yun, and I am here to ........"

"Morning Tea?" The middle-aged man smiled and interrupted directly, "Your company hasn't closed down yet, hasn't seen your people for a long time." ”

Gu Yun hurriedly said, "No, and we have also launched a new product, although it is still called 'Le Cheng', but the taste has completely changed, you can try it." ”

As he spoke, he handed over a bottle of "Le Orange" drink.

"Le Cheng" is the name of an old beverage of Morning Tea Company, due to the complexity of the approval procedures for the listing of new beverages, and the old products with approval documents only need to be filed in the case of the same name and category and slightly adjusted ingredients, and the procedures can be completed in one day, so the original name is still used.

Zhao Jianshan took the drink and looked at it, then put it aside casually and asked, "What price?"

Gu Yun said, "The ex-factory price is two yuan, the wholesale price can be set to three, and the retail price in the supermarket should be sold to four yuan." ”

Zhao Jianshan immediately laughed, "Are you new to the industry? Or is your company crazy about money? The ex-factory price of your drink is two yuan? Do you know what the ex-factory price of Minute Maid is?"

Indeed, this price is already higher than the ex-factory price of most well-known orange juice drinks.

But Gu Yun thinks that "Lecheng" will definitely be popular, rather than raising the price at that time to make people scold, it is better to set a little higher now, and stick to this price in the future.

Moreover, this drink has more ingredients, and the cost is indeed relatively high.

So he said, "You get what you pay for, you can taste the taste of this drink, and if you don't think it's worth the price, then I'll leave now." ”

Zhao Jianshan smiled disdainfully, "I don't dare to taste any drink." ”

After a pause, he asked with a smile, "But Morning Tea is an old factory, I can try this." By the way, how many goods can you shop for free in the early stage?"

"Free distribution?"

Gu Yun thought for a while and said, "If you are really sincere, I can lay two boxes of goods for you, so that you can let customers taste them." ”

"Two boxes?haha, are you joking with me?" Zhao Jianshan looked at Gu Yun with a foolish look, and said, "Do you know how many new products were put on my place for free by a beverage factory the day before yesterday? Three hundred boxes! You have goods with me, can I help you sell them? I help you sell them, so that people can drink your things, and then people can buy them?"

Zhao Jianshan's small abacus is that if the morning tea company is willing to distribute goods for free, then he will get a batch of drinks for free, which can be given to big customers as gifts at that time, or sold to small places such as Internet cafes at a discount.

He has done this kind of thing, the channel is king these years, he is one of the three major wholesalers in the civil banking district, except for a few beverage giants, which other manufacturers must not ask him?

Gu Yun was also taken aback, thinking that the beverage industry was so deep.

After thinking about it, he said, "Boss, you have been in this business for so long, and you probably know the situation of our factory, and we can't afford to distribute goods for free." In this way, you try our products first, and if you think it is good, I can apply for a preferential policy for you. ”

Zhao Jianshan ran out of patience, sneered, and said, "Hehe, then there is no need to talk about it! Seeing that you are a newcomer to the industry, I will give you a word, if you want to mix in this industry, you must understand the rules of this industry." Also, you still want to sell this broken drink for two bucks? ”

As he spoke, he threw the drink to Gu Yun and left without looking back.

Gu Yun took the drink, and the anger in his heart was aroused.

Lao Tzu doesn't believe that people all over the world don't know the goods!

At this moment, a large flat head poked out of the store next door.

"Hey, little brother, what kind of drink do you want to take a look at?"

Gu Yun walked over and looked up at his façade, only to see that it was written "Dage Beverage Wholesale Center", and it looked very sloppy when he looked at the name.

The store in Dapingtou is also pitiful, only forty or fifty square meters in total, and the store is full of all kinds of drinks, and there is no one in the cold.

Gu Yun hesitated, but still entered the store.

took a closer look at the big flat-headed deity, and saw that he was about in his early forties, with a big waist and a round waist, a horizontal face, and two arms on the left green dragon and right white tiger, if it weren't for a vest to block it, Gu Yun doubted that he could still see the old cow on his chest.

It's like a businessman, it's an underworld at all.

It's strange that this kind of shop can have business!

Da Pingtou took out a red double happiness from his trouser pocket and gave it to Gu Yun, and then said, "Dude is from the beverage factory?"

Gu Yun took out a business card and handed it over, saying, "Yes, this is my business card." ”

He lit a cigarette and sat down.

"Hot, come on, blow the fan. ”

Da Pingtou turned a broken fan in a direction and let it blow at Gu Yun.

I have to say that although this guy looks fierce and vicious, he is much more sophisticated than the one next door.

Da Pingtou looked at the business card and said, "Your name is Gu Yun, right? My name is Zhou Da, surnamed Zhou, and Da from Da Ge Wholesale Center." ”

After a pause, he said, "Brother, do you want tea?"

"Oh, thanks, no need to bother!"

"Then I have melon seeds, knock for a while. ”

Da Pingtou took out a handful of melon seeds from under the table and put them in front of Gu Yun.

Gu Yun was a little confused, big brother, aren't you a social person? Are you still worthy of the two divine beasts of the left green dragon and the right white tiger?

Hurriedly said, "Don't bother Da Ge, I'll sit down and leave." ”

Zhou Da hurriedly said, "Don't, nag, nag! You see that I haven't seen a living person for most of the day, so I finally caught one." ”

Gu Yun's mouth twitched at that time, was he bored with this product and pulled himself to chat?

But after a cigarette, Gu Yun handed over the drink in his hand and said, "Brother Da, please have a bottle of drink, our new product." ”

Zhou Da smiled, "I'm just a little thirsty." Is this the drink you're selling? Then I'll have to try it. ”

With that, he took a sip.

"Huh?"

He frowned, with a surprised expression, then raised his huge head again, and drank the entire bottle in one gulp.

"Brother, do you want more, bring me another bottle? Oh no, I'll buy you, I'll buy you a bottle!"

"Okay, I'll give you another bottle. ”

Zhou Da took the drink and dried the whole bottle of the drink in one go.

Putting down the bottle, he said excitedly, "I'm a drink, is this a drink? It's like a drug! If it weren't for a bloated stomach, Lao Tzu would want to have another bottle!"

Gu Yun smiled and asked, "Brother Da, just ask you if this drink can sell fire?"

Zhou Da slapped his thigh and stood up on the ground, "Why can't you? Absolutely! Brother, what price do you sell for this drink? Can I be the agent of your factory?"

Gu Yun took a puff of his cigarette and didn't speak.

To be honest, he didn't really want Zhou Da to be an agent.

Because according to the rules, only one agent can be recruited in the same area, otherwise multiple agents are together, and there will definitely be disputes in order to grab the market.

And Zhou Da's store is deserted, and it doesn't mix well in this industry at first glance, if he is allowed to act as an agent, the speed of promotion will definitely be slower than that of those agents with large resources.

But as soon as he thought of what happened this morning, Gu Yun felt a fire in his heart.

Big supermarkets and big wholesalers don't look down on us "miscellaneous brands", right?

Okay, I'll let you see how awesome this "miscellaneous card" is today!

So he said, "Da Ge, to tell you the truth, it stands to reason that you are not qualified to act as an agent for our company's products." But just rush this cigarette for your buddy, pour this glass of water for your buddy, buddy promises you, and the agent of the civil bank district will belong to you!"

Zhou Da suddenly held Gu Yun's hand and said excitedly, "Brother, don't say anything else, if I, Zhou Da, can turn over one day, you will be my own brother, and Brother Da will be on call if there is anything in the future!"

"Okay, a word is a deal! I'll give you 100 boxes of the first batch of goods, 1,500 bottles, but we will pay a unified factory price of two yuan a bottle, can you afford it?"

"Good goods are not afraid of expensive! Three thousand, I ...... now" Zhou Da said this, his face suddenly turned embarrassed, and he said, "You wait for me to pay you later! After the payment, you can arrange the goods for me as soon as possible!"

Gu Yun waved his hand, "No, I'll have someone pull the goods over for you in the afternoon! Just pay on delivery!"

Zhou Da happily patted Gu Yun's shoulder, "Interesting!"

……

As soon as Gu Yun left, Zhou Da immediately took out his mobile phone and made a call.

", what's the matter?" a young man's voice came from the other end of the phone.

Zhou Da said, "In the afternoon, you asked San Meng to come over, didn't he cover the night market and Internet café in our district? ”

"This ...... Brother Da, this is not appropriate, is it? Brother Sanmeng is a cover for the field, and he is not a salesman. If you're short of money, just tell your brothers!"

"Hehe, just tell him, see if this kid dares to say a word?"

"Hey, Brother Da! You said that you only have a few dollars a year for guarding that broken shop? Come back! You see how well Brother Sanmeng is mixing now, who on the road now doesn't know that 'Brother Sanmeng will be done if he is reckless'?"