Chapter 532: Black Humor Innovation
Enterprises and ordinary people are impatient, hoping to develop in the shortest possible time, catch up with the world level, and also win wealth for individuals, although it is not a good attitude, but from the overall environment, this is understandable.
After all, after being poor for so many years, suffering for so many years, and backward for so many years, even after the founding of the People's Republic of China, it has actually been despised by developed countries for so many years, and in the past 100 years, modern history has been repeatedly bullied by foreign powers.
Understanding is understanding, but in practice, this momentum in many cases makes it not a place, and it is used crookedly.
Chinese are smart, but this kind of cleverness is often reflected in small cleverness, unwilling to invest in a down-to-earth manner, sink down to research and development, but take small roads and copy shortcuts, it seems that the data is up, but the bottom is not much stronger.
"Innovation is one of the driving forces for enterprise progress, and it is also an important way for enterprises to continuously improve their own depth and level, but we have some enterprises, known as the so-called high-tech, research and development, what is it?"
This time, Pan Juelai opened fire, giving a few examples.
Since 96 years, a high-tech wind has become popular in China, and many so-called high-tech enterprises have risen, but most of these companies are doing one thing: buying foreign spare parts and assembling them, and then pasting their own brands.
This is of course inevitable at the beginning, from plagiarism to originality, this is a process, but from the annual reports of these companies, it can be seen that the research and development expenses are almost negligible, and what they are best at is to keep launching all kinds of gimmicks that have nothing to do with the performance of the product itself.
There are even leaders of high-tech enterprises who bluntly say that to do business, they should take out loans, acquisitions, mergers, go public, and sell, so that it snowballs and is more profitable than doing the enterprise itself.
And the company that is so publicized seems to be the so-called IT company with the highest reputation in Zhongguancun at present.
Kenichi Ohmae also gave a few examples.
He is Japanese, and Japan and China cooperate the most in the field of home appliances.
In 96 years, the founder of Kelon Group, the leader of China's domestic refrigerators, once said, "If we can't make a 100% domestic refrigerator in our lifetime, our generation will be ashamed of future generations."
Since the 90s, a large number of domestic refrigerators, color TVs and other household appliance companies have emerged, such as Haier, Changhong and a series of well-known national brands, spending a lot of money to import production lines and technologies from abroad, these enterprises have also established 'cutting-edge technology centers' in developed countries.
As for the facts, Kenichi Ohmae went to the field to investigate, and to put it nicely, it was called the vast majority, and what he said was more in line with the facts, all the so-called 'overseas centers' that he had seen, all of them were used for hype, not only did they not really establish laboratories that met international standards, but most of them did not even buy land and rent land, let alone break ground.
A few of them simply donated some money to some foreign laboratories, and then added the name of a certain enterprise to the brand of the laboratory.
The funniest one, obviously making televisions, but donating money to a university's biochemistry laboratory, the reason is simple, the university's biochemistry laboratory has no more money injection, it will not be able to survive and will be canceled, and the name of this laboratory, translated as Chinese, has two words that sound related to television: clear, color......
This is an ophthalmic laboratory.
At present, China has claimed to have the world's largest production volume, the most advanced production technology of washing machines, TV industry.
What about the so-called R&D and innovation in these industries?
A leading enterprise in an industry got an 'important market information' that money could not buy, and a farmer washed sweet potatoes with a washing machine, but the sweet potatoes were too muddy and the water could not be discharged, so they concentrated their scientific research efforts and consumed a lot of manpower and material resources, and finally developed a new generation of sweet potato washing machines.
The innovation: a thicker drain pipe was added. Laundry to take fine, wash sweet potatoes with coarse.
After that, a series of 'advanced' products were also launched, such as 'ghee washing machine', 'crayfish washing machine', 'mixing feed washing machine'.
These almost magical realities are precisely the scientific research achievements of many Chinese enterprises, even first-tier enterprises.
As for the TV industry, it is not much better, this industry is after the reform and opening up, the country has spent a lot of effort, big economy, the introduction of the most advanced international production line, to many policies to introduce and support up, color TV, in China's status, has been comparable to bicycles, bicycles, televisions, these two products, has become China's signboard.
Of course, it is undeniable that this industry has indeed made some achievements, such as making expensive TVs enter thousands of households.
But there are also major flaws in technology research and development, such as what is blown hot digital depth of field color TV, in fact, the principle of color TV technology, translated into Chinese.
As for others, for example, adding a 10-yuan activated carbon film to an air conditioner costs less than a dollar, which is claimed to be a 'major breakthrough of this century'......
And so on, in the eyes of experts, not to say that it is fraud, at least it is also a black humor behavior, which is so blatant and unscrupulous and frequently happens to China's top enterprises.
If you really study the statements of these companies, you will find that the funds they really invest in research and development are pitiful, and they are basically less than a fraction of the public relations costs and marketing costs.
"This is no longer a question of whether it can become a great enterprise, but whether an enterprise can survive competing with external enterprises after losing policy protection in the future. Kenichi Ohmae said.
As a foreigner, his words were somewhat hurtful, and he named several of China's top national enterprises.
The host's face was slightly embarrassed and looked at Pan Jue.
"Of course, we should also see that development will inevitably bring problems, what we have experienced is the change that China has never experienced before, then there must be deviations in practice, which is understandable, Mr. Ohmae said this, I think the psychology of our Chinese people is the same, I hope China can have its own excellent national enterprises." ”
Whether Kenichi Ohmae thinks so or not, no one knows, but the people of all China do hope that there will be such a national enterprise to raise their eyebrows for the Chinese.
Not long ago, there was a news, a store in the capital into a batch of Japanese air conditioners, it was found that there were many small problems in use, after the Japanese engineers came to overhaul, but did not find any problems, and finally gave an answer: the air quality in the capital is too poor, affecting the normal operation of air conditioning.
This made the Chinese who saw the news angry.
But what can be done?
Who made us not good at technology, where is the problem of not being able to detect? Who made us in the electrical industry, a Japanese apprentice, not as good as others?
"To be an enterprise, we must be able to calm down, not pursue short-term profits in front of us, and have a long-term vision and a grand pattern. In China, I have also seen some companies that have such qualities. ”
Hot Interview is a TV show, and although it is not an entertainment program, it is still a 'program'.
All programs, including the so-called really excellent in later generations, live shows, etc., all have their rough scripts and outlines, and before the start of this show, Kenichi Ohmae, Pan Jue, and the host already had their own positions and arranged the process of the conversation.