The mysterious man's acquisition of Zhang Chengde's company has long been rumored, and as for the mysterious person, who is it, the outside world has been speculating.

But there are still people who know the inside story, such as Zheng Benhai.

It turned out that Zheng Benhai wanted to take advantage of the fire to rob and buy Zhang Chengde's company at a low price, but who knew that he killed a Li Yu halfway.

At that time, Zheng Benhai still wondered where this Li Yu was sacred, but later he inquired and learned that this Li Yu turned out to be Ye Feng's person.

After learning of this situation, even Zheng Benhai, an old fox, had to admire Ye Feng's plan of "repairing the plank road in the open and secretly crossing the Chen Cang".

Originally, Zhang Chengde's company was his own, but now it was snatched away by Ye Feng, when it comes to willingness, how could Zheng Benhai be willing in his heart?

So, through some channels, he got Ye Feng's phone, took the phone, and dialed it.

……

Meanwhile!

Ye Feng is at school.

At this time, his cell phone rang, but it was a stranger's call.

Confused, Ye Feng still answered the phone and asked, "Hello, who is it?"

"Ye Shao, hello, let me introduce myself, I am the CEO of Elle Skin Care Company...... Zheng Benhai. ”

Zheng Benhai introduced himself and showed his identity.

"Oh? It turned out to be Mr. Zheng, I don't know if Mr. Zheng called me, is there something wrong?"

After learning that the other party's identity was Zheng Benhai, Ye Feng was also a little surprised.

After all, he had also heard that Zheng Benhai had a title...... Silver fox!

A person as cunning as a fox, now that he called, Ye Feng was naturally curious.

"Ye Shao, I heard that you acquired 'Meimeizhi', and you are really a hero out of a young man, I came to congratulate you. ”

Zheng Benhai deliberately said that Zhang Chengde's company was snatched away by Ye Feng, and he had a kind of grievance that was not vomiting or unhappy.

The fat to his mouth was snatched away like this, where was he willing?

"I didn't expect Mr. Zheng to be so well-informed, in fact, this is nothing, Mr. Zheng has been in business for many years, and that is the real ability. ”

Ye Feng responded without being salty and said.

"Ye Shao is really modest, oh yes, Ye Shao, come on, do you have any big projects? If there is, I also want to touch Ye Shao with a little light, Ye Shao eats less meat, and I can drink soup, haha." ”

Zheng Benhai said tentatively, but in a joking tone.

I have to say that Zheng Benhai is an out-and-out old fox.

"Where is there any big project, I still want Mr. Zheng to raise his noble hand and let us go" Fragrance ". ”

Zheng Benhai's words, how could Ye Feng not hear them?

Therefore, he also teased half-seriously and half-jokingly.

"Haha, haha! I didn't expect Ye Shao to be so humorous, it seems that one day we really have to have a drink and talk about life. ”

Zheng Benhai's eyes narrowed slightly, and he laughed.

"I'm looking forward to such a day!" Ye Feng responded.

"Ye Shao, I think this day will come soon. ”

Zheng Benhai responded.

Immediately afterward, they chatted about some innocuous topics.

In the end, it was Zheng Benhai who said that something was wrong, so he hung up the phone.

At this time, Ye Feng put away the phone, and then said meaningfully, "It seems that Zheng Benhai, the fox, wants to deal with me, hehe." ”

……

In fact, the "Fenxiang" skin care company is menacing, which has long attracted the attention of the industry, and it has also acquired "Meimeizhi", which is simply the rhythm of a big job.

And Zheng Benhai, as the No. 3 company in Jiangcheng skin care brand, is naturally the most threatened.

This is also the reason why Zheng Benhai wanted to ask Ye Feng what big projects he had, he just wanted to test the "Fenxiang" skin care products company, and what plans he had for the future.

However, Ye Feng didn't fall for his plan, but understated the past.

However, Zheng Benhai is an old fox after all, and he knows that sooner or later, the "Fenxiang" skin care company will fight with his "Elle" skin care company.

Therefore, he decided to take advantage of the fact that "Fenxiang" had not yet gained a firm foothold, so he would make a first move.

The reason why the brand "Fragrance" was able to quickly become popular was because of that mask with obvious effects.

Therefore, Zheng Benhai feels that in order to crack down on "fragrance", it is necessary to seize the market from the field of facial masks.

And "Elle" has long accumulated popularity in the mask market, although the sales have also been affected by the "Fenxiang" mask, but the popularity is still there.

Since he wanted to fight "Fenxiang", Zheng Benhai made up his mind to fight "Fenxiang" and there was no possibility of turning over.

Therefore, he arranged for people to carry out promotional activities, "Elle" series of masks, greatly reduced the price, and took advantage of the consumer's consumption psychology of seeking cheapness, deliberately lowered the price, and quickly occupied the market.

As soon as the news came out, it immediately caused a sensation in the market.

You should know that the "Elle" series of masks have been selling well in the market for many years, and have long formed a good reputation, and now they are also engaged in price reduction promotions, which is undoubtedly fatal.

Under this price reduction promotion, many consumers have gone to the "Elle" counter to buy, perhaps the price is too attractive, and the "Elle" counter is almost crowded with people.

Due to the price reduction promotion of "Elle", the sales of other brands of mask series have also been affected, but the biggest impact is the "Fenxiang" skin care company.

Because the "Fragrance" skin care company can quickly become stubborn, it is because the mask series has brought popularity and fame to the company.

Now "Elle" is engaged in price reduction promotions, which makes "Fenxiang" a little confused.

The sales volume of stores has dropped significantly, and even some stores have an embarrassing record of zero sales.

In the face of this sudden blow, the "Fenxiang" skin care company was a little caught off guard.

For this reason, Liu Qin contacted Ye Feng as soon as possible.

At this time, Ye Feng drove to the Nebula Club.

"Ye Feng, have you read the company's recent sales report?" Liu Qin saw Ye Feng coming, so he entered the topic.

Ye Feng smiled faintly and responded, "Look!"

"So what are you going to do? This time, I think 'Ellie' is trying to kill 'Fragrance'. ”

Liu Qin was a little worried, after all, the "Fenxiang" skin care company was Ye Feng's hard work.

Ye Feng is determined to surpass Ye Wanshan and become the new richest man in the world, and the "Fenxiang" skin care company is his starting point.

Now that this starting point may be destroyed by competitors at any time, it is no wonder that Liu Qin is not worried.

"Sister Liu, in fact, I have already thought of a way to deal with it. ”

Ye Feng was full of confidence and responded.

He had thought before that Zheng Benhai would deal with him, but he didn't expect that Zheng Benhai would act so quickly.

As soon as he acquired "Meimeizhi", Zheng Benhai couldn't help but make a move, looking at the momentum of the other party, he really wanted to strangle himself in the cradle.

However, before Zheng Benhai made a move, Ye Feng began to think about how to deal with it.

As the saying goes, people have no foresight, but they must have near-term worries!

Ye Feng couldn't wait until the crisis broke out before he thought of a way to deal with it.

He has also learned about the brand "Ai Li" before, its mask has a good reputation in the market, if Zheng Benhai wants to kill "Fenxiang", he will definitely start from the mask market, after all, "Fenxiang" relies on the mask series to become popular.

Because "Elle" has a reputation and has a good loyal consumer, if Zheng Benhai engages in price reduction promotions, the attraction will undoubtedly be fatal.

This point, in fact, Ye Feng had already thought of it.

In order to deal with this move, Ye Feng made a layout in advance.

At this time, Liu Qin was very surprised, and then asked urgently: "Oh, you have a way to deal with it, what is the solution?"

"Liu Qin, in fact, Zheng Benhai's price reduction promotion, in marketing, is called 'penetration pricing' strategy, to put it in layman's terms, it is small profits but quick turnover, and to deal with his small profits and quick turnover, if we also choose price reduction promotion, we can't compete with him, so I think we have to go the other way. ”

Ye Feng was very calm-headed and patiently analyzed.

"Doing the opposite, how can you do the opposite?"

Liu Qin was stunned for a moment, and couldn't help but ask curiously.

"Sister Liu, have you ever heard of the 'skimming pricing' strategy?"

Ye Feng smiled and asked playfully.

"I've heard of skimming pricing, but does this trick work?" Liu Qin frowned and asked curiously.

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