Chapter 624: Taking the High-end Route (6/20, Thank You Alliance Leader Sword Saint Li Ruofan!)

Guangzhou Baiyun International Airport.

Tian Tian sent a car to greet Shen Lang in advance, and as soon as Shen Lang walked out of the VIP channel, he saw Tian Tian waiting.

Shen Lang smiled and hugged Tian Tian and said, "It's only been a few days, and it's beautiful again." ”

Tian Tian is now a little more capable, wearing a women's suit, and the momentum of a strong woman in the workplace is getting stronger and stronger.

entered the back row of Bentley, and Zuo Yu sat in the front row.

Zuo Yu has been depressed to death recently, basically living in a five-star hotel every day, although it is very comfortable, but there is no sense of accomplishment at all.

Whoever let Shen Lang is like a salted fish, rarely busy with things, and leaves them to his subordinates to do.

Zuo Yu couldn't appear when Shen Lang was with a woman, so he could only be arranged by Shen Lang to wait in a five-star hotel.

Tian Tian saw that Shen Lang was still so handsome, and his every move was more charming than when he first met.

"We've all changed a lot. Tian Tian said with some emotion.

"People will definitely change, as long as the feelings remain the same. Shen Lang summed up with a smile.

Tian Tian also recognized Shen Lang's words and said, "This time I deliberately intercepted you, mainly because of the big name speed. ”

Shen Lang made a listening gesture, Tian Tian handed Shen Lang a tablet, and Tian Tian introduced it while swiping the screen.

"With the $100 million you have injected, I have chosen to acquire local logistics companies in various provinces across the country, which can make our development faster. ”

This is also the plan proposed by Shen Lang early on, Tian Tian continued: "Regarding the big-name speed, I think the most important thing we need to do now is not to immediately benchmark other express companies, that is not realistic." ”

Shen Lang became interested and asked, "Then what do you think the big-name speedy should do?"

"I think we can take the high-end route, and the express delivery volume of big-name speedy is definitely not as high as that of JD.com, Vipshop, SF Express and other express companies.

Therefore, my plan for the big-name speed is to take the boutique route, improve the service quality of the delivery courier, and be the top express brand. ”

Shen Lang heard Tian Tian's meaning, and it was obviously unrealistic to immediately grab a share of the express delivery market now.

But if you revolve around big brands, it will take the high-end express route, which is also a better development direction.

First based on the high-end express delivery market, and then gradually seize the low-end express delivery business, this is Tian Tian's plan for the big brand speed.

Shen Lang just emphasized one point: "The big-name speed is definitely not recruiting franchisees at present, all of them are directly operated by us, and joining will only reduce our service quality." ”

Tian Tian nodded and asked, "Then about the salary, do you really want to give the highest salary in China?"

"What we do is the transportation of luxury goods, and these costs can be passed on to manufacturers, and you don't know how profitable luxury goods are. Shen Lang said with a smile.

Tian Tian also knows that luxury goods sell a kind of enjoyment, a kind of spiritual pleasure.

For example, a pair of Versace's small white shoes, any cheapest one costs 5,000 yuan, does it really cost 5,000 yuan?

It may not even be 500 yuan, and the rest is naturally the profit attached to the brand.

If it is really according to the plan proposed by Shen Lang, the big brand speed will ensure the service quality of the big brand club, and the big brand will steal the market share from the offline stores, then it is really promising!

When he arrived at the big brand meeting, as the project leader of the big brand speed, Zeng Zhi reported the latest situation as soon as possible.

"Mr. Shen, Mr. Tian, I have been flying almost everywhere in the country during this time, and the salary proposed by our big-name speed immediately attracted couriers from other companies to join, but we have carefully screened and trained them. ”

Zeng Zhi's eyes were a little red, and he could see that he was tired during this time.

Shen Lang patted Zeng Zhi on the shoulder: "The average monthly salary of 10,000 yuan will definitely be attractive, and the quality of service must be demanding, this is the core requirement!"

Zeng Zhi said solemnly: "I understand, I also ordered this to the employees below. ”

Shen Lang motioned for Zeng Zhi to sit down and said, Zeng Zhi took a sip of water after sitting down and then reported: "Now we have selected a group of couriers from all provinces and municipalities directly under the central government for training, and strive to achieve that the express delivery of the big brand will be delivered immediately within three days." ”

"Three days? That's too long. Shen Lang said dissatisfied.

"Mr. Shen, we don't have our own distribution center now, such as JD.com and SF Express, they have already adopted intelligent sorting systems, which is much faster than manual sorting. Zeng Zhi explained helplessly.

Shen Lang forgot about this stubble and said to Tian Tian: "Have you chosen the matter of the distribution center?"

"We are talking, we have talked about it, and the local government is more supportive of us. ”

Shen Lang said to Zeng Zhi again: "Three days is definitely not good, first- and second-tier cities can directly distribute goods from the local Versace warehouse."

If there are more brands, I will let those brands store their products in our distribution center and distribute them directly through the warehouse, so as to reduce the number of intermediaries. ”

Zeng Zhi immediately agreed: "If this is the case, it will be almost no problem to arrive the next day."

We will protect the box throughout the process, and will not show signs of wear and tear like the express delivery like the three links and one reach. ”

After Zeng Zhi finished his report, he went to be busy, selecting distribution centers across the country and recruiting couriers for training, all of which Zeng Zhi needed to be busy.

When Zeng Zhi left, Tian Tian said with a smile: "Zeng Zhi's ability is still okay, including the training of couriers, and many places are personally responsible for explaining the concept of big-name speed, high efficiency, customer first is the core concept he instilled in the couriers." ”

When Shen Lang heard Tian Tian say this, he was also a lot more relieved about the big-name speed.

The big-name speed can be said to be the core lifeblood of whether the big-name club can flourish.

High-quality express delivery is the most critical part of the competition for the hegemony of luxury e-commerce platforms.

Handing it over to other courier companies, there will never be a big name that will deliver it by itself and manage it well, Shen Lang knows this truth very well.

The monthly salary offered by the big-name speed is as high as 10,000, which is also the top in China at present, and of course it has attracted many couriers from other companies to jump ship.

Three links and one reach, including SF Express, and JD.com, are not as big names as Speed, and the monthly salary offered is higher.

Not only has five insurances and one housing fund, but also can earn at least 10,000 yuan, which is the guarantee proposed by Shen Lang.

But in the same way, what they need to pay is a higher quality of service than other courier companies, and smiling service is inevitable.

Each courier order will be evaluated by the customer, which will reward and punish them.

The big-name speed does not need too many couriers at the moment, and the number of express orders is far from that high.

The big-name speed is now more in the preliminary preparation stage, but as long as more big-name luxury goods are stationed, it will usher in the vigorous development period of the big-name speed!

Tian Tian was about to tell Shen Lang about this, and Versace had already placed orders for 300,000 orders for the Little White Shoes series on the Internet.

In addition, other products, Bacchus bags, and high-end ready-to-wear are selling very well.

Naturally, other luxury brands have begun to pay attention to this e-commerce platform that can attract Versace to announce exclusive cooperation.

They also want to see if the big names can bring them the effect they want, and if they can bring them profits, they will definitely not hesitate to take root in the big clubs.