Completely contrary to Su Yishui's expectations, when talking through QQ, most stores were not active in the Double 12 promotion, and there were even a few who asked what the special meaning of this day was. Pen Fun Pavilion wWw. ｂiquge。 ｉｎfo

Compared with the positive enthusiasm of Singles' Day on Double 11, Double 12 has been given a cold reception.

In fact, if you think about it carefully, Su Yishui also feels a little vague about this day, if Double 11 is through the light of the four ones, indicating that the single nobles vent their single frustration by buying goods, then what does Double 12 portend? To put it bluntly, he is the advocate and the first proposal of this matter, and he is just a follower. Seeing others do this makes it a good feeling, but even though I have a strong desire, if I don't have a store to support me, this enthusiasm will be poured into a basin of cold water.

If you look at the opinions of the store representatives, there are several main reasons why Double 12 is not respected, first of all, it is the confusion of definition, and the theme of Double 11 is clearly contrasted, Double 12 is a vague concept, what to do, how to promote hot sales, whether it is a shopping street or a store, there is no full preparation. Although on this day, Su Yishui and the employees hastily introduced a holiday promotion plan strategy to deal with it, and will also make a template for back-end operations for each in-service employee to use, so that they can quickly put into the role before the holiday is approaching, but just like this shopping street holiday promotion hot sale plan, because it is in a hurry, it is also necessary to improve the local details and communicate with the store The run-in stage between consumers can be improved day by day, and now at best, it is just a draft, and Double Twelve, is already imminent, only a little more than a week away, time waits for no one, in this posture. It certainly won't end well. Secondly, it is Su Yishui's plan to follow the trend, she was deeply influenced by Taobao so she decided to do this, and people with deep pockets can do so. The number of goods should be calculated in billions and billions, and the number of merchant stores should also be converted in billions and billions. Although its own shopping street has shown amazing capabilities in the course of several months of development, it is far from being able to match its existence in any aspect, including funds. You can only make a little money in your own industry, and it's good to have tens of millions of profits in a year. So from the second point of view, my own industry is not suitable for doing this. And the third point is the unanimous opposition of the shopkeepers, if the first two Su Yishui can continue if they insist, then the third point is completely force majeure, she can't go against the wishes of the merchants and go her own way, how can you continue without supporters? The conflict between the upcoming New Year's Day and the Spring Festival is also a major reason, in addition to the cost and net profit of the merchant will also be greatly affected, a small promotional promotion looks very simple, just displayed as a small box and the icon of the product on the web page, but the things involved are much more than one of them, not a sentence and a half can be said clearly.

Although Su Yishui was a little disappointed, she felt a little happy in her heart, her Double Twelve strategy was not perfect, and if she got on the horse, it would damage the interests of many parties, and this kind of loss was not something she could bear. And you can take advantage of this intermediary. Further improve the promotion plan for New Year's Day and Spring Festival.

More than two-thirds of the store representatives proposed to submit a plan within three to five days, so that they could log in to QQ at any time to pay attention to dynamic information, and Su Yishui was naturally full of promises.

Before their plan was introduced. I just took advantage of this time to perfect my current internal affairs.

The background operation template scheme has been proposed, the simulation drill plan has been postponed, and they have to purchase digital goods and various gifts, print the exclusive logo of the shopping street holiday promotion gifts, gift discount coupons and recharge discount programs, which need to be improved from all angles, and the workload is huge. Think so-so.

She herself came up with an idea of how convenient it would be if something like a QQ card appeared.

In the feedback report of customer service, she got an intelligence, the process of recharge is more troublesome, you must open online banking and log in to your own account to ensure the perfect recharge, but also subject to the speed and traffic of the limit, sometimes not successful, and the recharge of the funds is gone, so that the member suffered unnecessary losses, if it can exist with the same goods as QQ card, do not need to log in and do not need to remember the password, only need to remember their member account, that is, ID can be perfectly recharged, it will be much better, although this may be reduced in terms of security, but the convenience and recharge speed are much stronger than usual.

"Yes, just do it, first go and launch a batch of New Year's Day and Spring Festival feedback versions. Su Yishui was very excited.

"What's the matter, so happy, what good things have come to mind?" No matter when, Zhang Wan's ears are like ears to the wind, always vigilant.

"Zhang Wan, is the plan for Double 12 listed in the draft?"

"Don't you say I still want to ask, what kind of slogan concept and promotion method to decide this day, I have not been able to think of good words, if Double 11 is single you, enjoy the feedback, this year to strip naked, next year into a pair, then Double 12 is a husband and wife with it?"

"Why do you understand that?"

"One person is one, two people are naturally two, the husband and wife both return home, of course the family is two, and then there is a third party. ”

"Huh. Su Yishui was amused, and applied the word third party to describe a family, Zhang Wan can be said to be groundbreaking.

"Isn't it?

"Yes, that's right. ”

"At the very least, you're right, but it's better to save that for next year, and you won't need it this year. ”

"Hey, you've already canceled the Double 12 promotion?"

"That's right, that's the case, I chose to give up myself is one of the reasons, the most important thing is that the merchants don't cooperate, we can only be the housewives without rice, isn't it?"

"You can use Shelley's business, that's our proud family, don't you say?"

"That's your idea, Zhang Wan, it's easier said than done, and businesses should also consider following the trend to pair up, if you choose to be a bird, you will either be notorious, or you will become a crab eater, this possibility is not impossible. ”

"Yushu Linfeng is for eating crabs. ”

"Yes, I paid a lot for it, and I saw the results on New Year's Day. Oops, there's too much to talk about irrelevant topics, I'll take a look at the draft you made again. ”

Su Yishui looked at the plan of other holidays, in addition to the double twelve empty seats, the rest of the holidays are very good, such as May Day, with the hard work of everyone, you have worked hard, today can rest as the theme, set a lot of plans, and the eleventh Golden Week is to the National Day ceremony, the theme of the universal celebration, formulated a lot of preferential promotion plans. It can be said to be the best one of the holiday programs, as for the day when students start school, that is, in March and September, the student program is only a part of the preparation, after all, for college students is the main body of consumption, junior high school and high school even if there is a contribution, it is almost negligible, and although there are several college students in the team, and they are all graduates, they have been mixed in the campus for four years, but they usually rarely care about this aspect of things, and they can't get more valuable ideas from them, so they can only maintain a situation of not being full, leaving two-thirds of the preparation space to collect the essence from the major universities。

After printing out a copy of the form, Zhang Wan saved the document so that it could be changed and improved at any time, and then turned off the machine, took the necessary application items, and explained a few words to the other employees who were fighting in front of the computer, and then left the Milan office building.

It was already half past one in the afternoon, and the product collection activity of the promotional discount activity during the New Year's Day and Spring Festival in the shopping street was officially launched. Su Yishui carried nearly 100,000 yuan in cash with him, which is really a hot potato.

"Or, Zhang Wan, can you call two strong male employees to help? I have this money with me, and it's just the two of us, I feel a little scared... Su Yishui looked uneasy when he came to the car.

"Haha, Yi Shui is scared, I have thought of this for a long time, I will call someone right away. Ouyang Qiuyu Li Hua, did you hear that? Come down and help, uh-huh, that's right, today is considered to be a business trip, and you will be counted in the overtime pay. ”

"Hey, I said Zhang Wan, you can call at least two people who are stronger, Ouyang Qiuyu is good to talk eloquently, he has the title of male eighth woman, but his body is really a little... ”

"What about Li Hua?"

"Li Hua, it's okay. ”

"That's it, and we don't have much contact with Ouyang Qiuyu, it is said that he used to be the main player in the basketball world of S University, people can't be good-looking, maybe he has a lot of strength, and he looks a little thinner on the outside." ”

While the two were talking, the two boys talked and laughed and walked down, I have to say that the communicative skills of the male members in the shopping street, whether it is early or late in the industry, are very powerful, it can be described as male courtesans, in line with the excellent skills that they have cultivated in college, they quickly got along with the other members, very friendly.

"Okay, everyone's here, I don't need you two to make a move to carry luggage for women, I just want you to do your job as bodyguards, okay?"

"That's nature, and it's a man's duty to protect the women around him. “

"We'll take good care of your belongings, including yourselves. “

The two boys vied with each other to make a promise, and although there was a suspicion of a big fake, it at least sounded comfortable.

"Thank you. Su Yishui smiled charmingly and turned on the Beetle. (To be continued.) )