Chapter 221: Argument on Reason
Everything seems to have gone unexpectedly smoothly, although Seleti Yinda has determined the details of the repair essence series, the mixed fragrance fragrance series, the whitening and moisturizing series, the night cream and night cream essence series, the essence of the skin serum and other series of products, and the production, sales and research and development are a little difficult, and there are no excessive requirements, the four have also determined the delivery time of the test version of the product, and the repair essence series has not yet been named, but combined with the technical production line and R&D team of Biotherm Powder Blue Combination and Lancôme Small Black Bottle, this will not take longThe test version and sensitive skin test program will be launched as soon as a month after the conference, and after all are passed, it will be officially named and put into mass production, as for the HONEY fragrance line that has been named Perfume, which combines multiple fragrances, this is left to Estee Lauder to deal with. Pen Fun Pavilion wWw. biquge。 info
Although the two most priority projects seem to have some taste of fried cold rice, but in the current state, there seems to be no other way, at this time even Zhao Lingling has a feeling of helplessness, such a huge amount of money that could have been made and a project that became famous in one fell swoop even let other brands occupy seventy or fifty percent of the revenue, which makes her feel very unhappy, and she has to be at the mercy of others in everything, and look at other people's faces, which makes her the most depressed, if her brand can be a little stronger, she doesn't need to be controlled by others at allIf a scientific research and development team has abundant funds and capabilities, it does not need to ask others at all, let alone be constrained by others. If it weren't for the brand Shelley, she might have felt better, but it's useless to say this now, the facts are here, if a comedy becomes a tragedy, it will be completely sad, so despite the thousands of dissatisfaction in her heart, she still has a smile on her face, and if she is with others, she can give a little order. It's good to scare with your majesty, these people in front of you, regardless of age, are all of the same level as yourself. This is completely uneasy, of course, Zhao Lingling has not given up her rights from beginning to end, and has been arguing on the basis of reason, plus the other two brands seem to be obviously biased towards their own meaning, so two-thirds of the things where Estee Lauder has the upper hand have been denied. Ienda though not very happy. However, in order to take care of the face of others, and their own benefits and interests will not be less, so there is not so much competition, several people and kindly will each type of product research and development, testing, sensitive testing, production and batch listing, pre-sale version and official release version and other related details have been discussed, the four-party meeting is also coming to an end, and it is also the last project. That's when it comes to talking about posters, commercials, and videos.
"I can't accept the decision on the brand ambassador model at the last meeting. ”
It was the waves brought by Eenda again, and the just peaceful lake was once again disturbed.
"You can't agree, what do you mean, Ianda, what the hell do you want?"
"I guess if I'm not mistaken, the two twins behind Zhao and Abby will be the models you decide to endorse. Innda's eyes were sharp, and two cold rays of light hit the two sisters through the gap between them.
"Yes, Ienda, do you have any grievances against them?"
"I can't say anything about it, after all, it's the first time I've been in contact. But they're too young. ”
"Isn't it good that being young symbolizes vitality and vitality?"
"Quite the opposite, Zhao. If you use them, this will have a certain impact on the brand image. Although I have seen the poster of the semi-finals in the International Beauty Conference Forum, it is also the protagonist of the two sisters, right, although that poster is good, but after all, it only exists for the competition, and it is not used when new products are released. If it's the latter, it's a bit naïve. ”
"Childish? Do you mean naïve? Do you understand the meaning of the word?"
"Of course I understand, Zhao, I don't need you to teach me this kind of thing, I wonder if I need to explain to you the information about the spokesperson of Estee Lauder? The other is "Liako? Bide, a top model, the first black spokesperson, the favorite of first-line fashion brand designers, and outstanding style and demeanor are also the focus of many beauty and fashion magazines, so these two Ms. Su, oh shouldn't be called Miss, what kind of advantages and resumes do they have, can you tell me, Zhao, and two, you choose them, you can, but you must have the quality and ability to come out, this time because I am a four-party cooperation relationship with you, so I said this kind of thing, you don't have to worry about personal feelings when choosing models, more to choose more mature, so casual casting, I don't approve of it. “
Yinda can be described as open-mouthed, completely straight, not afraid of offending the Su family sisters at all, and degrading them to worthless, Su Yishui is still better, and her restraint ability is relatively strong, but she is also trembling with anger, Su Yirou is completely hot-tempered, almost after her words were translated and reached in her ears, she could hardly sit still, not only was she restrained and provoked by this Obasang everywhere, but she also said that she was worthless. What is this, even if you don't cooperate with her, you can't bear this breath.
"Yirou, calm down. Su Yishui grabbed his sister's arm, and his face showed a calm attitude, this kind of errand is not easy to do.
Su Yirou originally wanted to rise up and explode, but for the sake of her ridiculous ladylike demeanor and not to make a fool of herself in front of the cameras on both sides, she had to hold back her anger, but her lips were biting and almost dripping blood.
"I said Ienda it's good that your brand is strong, but you can't meddle in the internal affairs of other brands, I don't think I need to remind you that the protagonist this time is Shelley, not you Estee Lauder girl, if it's the latter, we'll slap our butts and leave immediately, we won't be angry with you here, you seem to be involved in a bit of a lot of fields, oh what, do you have to force Zhao and her brand to comply with the way you choose a spokesperson? Hehe, you don't look at the roles you chose, they are all mature women, this is still a good thing, I don't bother to say it, you have a little more power in terms of product types, you can, but on this issue, I can't agree. Eva took the lead in speaking for Zhao Lingling.
"Yinda , although we have always been competitors, but the relationship in private is also good, but this time I want to talk about you, you seem to be a little wide, the aesthetics of Europe, America and Asia are completely different, not to mention that this sales listing is in these two areas, Chinese I have not contacted, but the heart of beauty admires those pleasing women as brand advertising spokespersons is taken for granted, do not think that the French aesthetic is the same as China, maybe the little girl you don't look at represents the traditional female point of view." And the few people you highly recommend are like aunts in the eyes of other people, not to mention, Eva is right, this is people's home field, if you put a black-haired and black-eyed Oriental as the brand ambassador in your brand advertisement, what would you do? “
"Hmmm... After a series of bombardments by the two people, Yinda fell into deep thought, and on the other hand, the set of rebuttals prepared by Zhao Lingling was completely useless.
After listening to these words for themselves, the two sisters of the Su family felt much more comfortable, and Su Yirou's emotions gradually calmed down.
"Okay, I also admit that I was a little excited just now, and I do have a bit of a taste of power and hegemony, and I apologize for the personal attacks on the two Miss Su just now. However, although it is possible to compromise on the selection of roles, but in terms of advertising special effects shooting and post-production, I strongly recommend using our team to carry it out, although it cannot be said to be world-class, at least in Europe, it is also the top level, I think Zhao, you can't help but agree with this suggestion. “
It's still a combination of hard and soft.
"Okay, Ianda, just do what you say, but you two just reminded you, I don't need to repeat it again, the home field. “
"Of course, I'm not going to make a mistake again. “
"Also, you have to pay for the expenses and accommodation of the people involved. “
"Haha, Zhao, this kind of money is all small money, we can afford it, and get a quarter of the net profit and income from you, of course I won't worry about this kind of problem." “
The final issue has finally been settled, and the next thing is to sign the contract.
Four people signed four contracts respectively, a total of 16 contracts, on the surface it is said that they are all cooperating with Shelley Enterprises, but in fact, it is intricate, and there are many cooperation projects between each other, so it is quite laborious to sign, their respective responsibilities, delivery time, test products, test reports and sensitive test items, scientific research and development team, advertising planning, photography, advertising costs, posters, etc., a series of things are as many as a cow's hair. Of course, the matter of capital contribution is also stipulated, because the size and capital of Shelley enterprise is small, so the amount of capital contribution only accounts for one-tenth of the total amount of capital contribution, and the remaining part is shared by the three companies.
After all the signatures were made, the champagne and food brought by Zhao Lingling came in handy, and everyone held a short celebratory reception, and then dispersed one after another, and each went back to his own house to prepare separately. (To be continued.) )