Chapter 799 Buy a hard drive and get a game away
噺 (8) 壹 Chinese net ωωω.χ8.òм 哽噺繓赽捌 (1) Novel 説蛧
In the '70s and '80s, video game development was relatively simple, and it only took a programmer who knew a thing or two about game programming to be willing to put in his own labor to develop some simple games.
In the 90s, the story, graphics, setting, sound, and other aspects of games became more and more demanding, and it was no longer a job that could be done alone, so game studios and game companies gradually began to form the mainstream.
Games are becoming more and more complex, and the higher the cost of investment, even if only the labor cost is considered, the production cost of a game is becoming more and more expensive. In some of the biggest games in the current industry, the cost has soared to more than $5 million. Moreover, in the future, as the game industry becomes more complex and other industries compete for talent, the cost of good talent will become more and more expensive, and after that, the cost of developing games will even soar to about the cost of Hollywood's top blockbusters.
To put it simply, as time progresses, players experience a higher level of game production. The requirements for future games are also getting higher and higher. If a game wants to be a hit, it must exceed players' expectations for the quality of the game before it can become a word-of-mouth hit.
More low-cost games have become hits, more of creativity and gameplay, one elsewhere, which is very different from other games, and many players buy it because of curiosity.
And the creative ideas of low-budget games are easy to imitate. Subsequently, after a bunch of follow-up works came out, it was difficult to continue to make profits from it.
For some large teams with financial and technical games, the best way to make a hit is to rely on technical advantages and financial games to make a big production that is difficult for others to imitate. Although, this kind of big production often has too high hardware requirements, resulting in the game launch may be ahead of its time.
However, for the new venture electronics group, this kind of game with high hardware configuration requirements is a powerful tool to stimulate players to upgrade their hardware. If players don't need to upgrade their hardware for a long time to play the highest-quality masterpieces, then what does a giant like Xinchuang Electronics Group, which can produce almost all its own hardware, rely on to make super profits?
For some companies that only make money from games, this kind of game that requires too much hardware is a high-risk project to avoid. Most game companies need to consider the market environment when making games, so that mainstream computer configurations can experience the game as much as possible, so as to expand the potential consumer scale of the game.
Every few years, the new entrepreneurship department will launch some special hardware configuration masterpieces, the purpose is mainly to tell hardcore gamers that your computer can no longer play the top game, it's time to upgrade the hardware configuration!
Stimulating the sales of hardware through gaming software is also a business model. It is possible to lose money on the software side to stimulate sales and profitability on the hardware side, and then achieve overall profitability. Hardware sales, in turn, will feed back into future software products.
This kind of giant's business style is also difficult for other smaller companies to imitate.
A giant like a new start-up can lose money on one product and subsidize another. Even, one industrial chain can lose money and subsidize another industrial chain.
BioShock Survival is such a game, inheriting the characteristics of Resident Evil and CS, and the hardware requirements are particularly high. Due to these two big productions, it has been some years since they were launched, and the current mainstream Pangu computers, with a slight upgrade of the configuration of the 3D graphics card, can be moved.
And the requirements for hardware for biochemical survival are more than exceeded. It's not just that the picture quality is higher, but compared with the previous Resident Evil and CS, you will feel that the edges and corners of the old game are particularly dazzling. The picture quality of BioShock Survival is a huge improvement over the previous two games. Therefore, the graphics card must be upgraded, and it is impossible for the default integrated display to make this game open high-definition picture quality.
In addition to the demanding graphics card requirements, the huge size of the game is also very storage-intensive. To some extent, the hard requirements for storage are more demanding than those for graphics cards. Because, the graphics card can almost reduce the experience to reluctantly try the game, however, the storage is not good, for example, there is no hard disk storage space of more than 5GB, and there is no DVD drive...... So, let's take a break! The data in this game disc is up to 3.5GB!
The head of the biochemical survival development team is Maxelny, the former god of Atari who jumped ship.
Historically, Marc Cerney has been a mainstay of Sony, not only developing a bunch of blockbuster games for Sony, but also selling more than $2 billion in games. Moreover, he is also the developer of the PS4 game console. Even, he was not an employee of Sony, just a collaborator, but he offered to let him develop Sony's game console, and as a result, Sony actually agreed.
The PS4 is also a transformation of Sony, using the CPU of x86 architecture, which makes the development of Sony games more difficult. After all, the world's mainstream programmers are more interested in developing games for x86 architectures than niche platforms. At the same time, the cost of PS4 consoles is controlled to a lower extent than high-end graphics cards. As PC hardware becomes more and more expensive, many hardcore gamers find it cheaper to buy a console if they play games exclusively. Therefore, many users choose cheap computers to work, because the office does not need too high-end configuration. On the other hand, it is to be entertained with the same less expensive game console, which is obviously much cheaper than the cost of playing a blockbuster game on PC.
The achievements of later generations have proved that Marc Cerney is a myth in the game industry, capable of making software. It can even directly lead people to develop new hardware platforms.
Compared to the previous generations of the PS platform, the PS4 began with an almost redesign, abandoning the old platform, but instead of failing in the transformation, it was more successful. This shows how awesome Maxelny is.
At present, in the Pangu game department of the headquarters of the new venture electronics group, Makselny is already the boss of the department. It can be said that he is entrusted with a heavy responsibility, and Makselny can be regarded as worthy of Lin Qi's trust. In recent years, the annual revenue of the group's self-operated Pangu stand-alone games has not been less than 3 billion US dollars, and the annual profit of just self-developed games is not less than 1 billion US dollars!
In terms of profit, this department has only about 2,000 people, and can generate an annual profit of $1 billion, which is a lot of contribution.
Biochemical Survival is to re-develop a stronger 3D game engine under the control of Maxim Cerny, and at the same time, it is to coordinate with more core departments such as operating systems, CPUs, graphics cards, etc., to continuously optimize the design of the game, and even, he also went to the graphics card company to give advice, so that the newly developed graphics card caters to his game, and optimizes and modifies it at the hardware level.
"BioSurge is currently released in version 0.9, with a global reference price of $10. Of course, this is because the product is not yet complete, and the subsequent finished product will add maps, NPCs, and gameplay to solve more bugs. But now it seems that everyone is already looking forward to this work. So, we launched version 0.9 for concession sales. Since the product is not mature, we only sell it for $10. When it matures, the official version is version 1.0. Version 1.0 is available for $30, which is the price of the disc version. At the same time, considering that the game is very large, and the hard disk capacity is also demanding, so we simply pre-installed the game on the hard disk and released the hard disk version. The hard drive version has a capacity of 5 GB for the entire drive, about 3.7 GB will fill the game, and there is still some hard drive space left to download new expansions and save archives, and it is expected that the hard drive version will be available for $500...... That's right, anyway, if you want to get the best gaming experience, you still have to install it on the hard drive, and the 5GB hard drive is now not less than $500. Of course, you can wait for the party and wait for the hardware to drop in price. However, if you don't have the patience to look at the calendar and look forward to the law of Moore's Law taking effect, then it is obviously a very cost-effective choice to buy the hard disk version now!"
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