Chapter 309: Jeans Endorsement (Medium)
S.M Entertainment, inside Kim Young-min's office. Pen ~ fun ~ pavilion www.biquge.info
After carefully reading this endorsement invitation letter, Lin Yuner took the letter and asked the two of them with a smile: "May I ask, who wrote this invitation copy?"
The two glanced at each other, and the female store manager named Jin Ning raised her hand and replied: "I wrote it, I'm sorry, I haven't read any books, I climbed up step by step from the little sister in the workshop, and my composition level is not high, so I..."
Waving her hand to interrupt Jin Ning's words, Lin Yun'er said, "Representative Jin Ning may have misunderstood, Yun'er didn't mean to despise your writing. Although there are no flowery words in this copy, I think it is very realistic, at least it doesn't blow yourself out of the sky, is it? By the way, I actually made fun of my matter, and I lost the idea of Jinning's representative, but, hehe, Yun'er is willing to become the image spokesperson of ler. Okay, I accept LER's sincerity, and I will ask the two of you to talk to my agent and our company's representatives about the next endorsement requirements and economic issues, you talk, and I will listen. ”
In fact, the endorsement requirements and economic issues (endorsement process and endorsement fees, etc.) have been discussed by both parties before, and both parties have reached a consensus, just wait for Lin Yuna to come back and nod and then sign the contract.
The endorsement request is mainly aimed at Lim Yuna, while the economic issue is aimed at LER.
The economic problem refers to the endorsement fee, which is 1.6 million yuan (200 million won), and as long as Lim Yuna nods and signs the draft (simple, informal endorsement contract), then she will immediately get a cash check for 50 million won. The formal signing will be carried out later, after all, there will be a period of publicity before the signing, and the endorsement will also have a media conference.
At the same time as the official signing, the remaining 150 million won of endorsement fees will be paid in a lump sum.
The endorsement requirement is a 'restriction' for Lin Yuner. As a spokesperson, Lim must act in accordance with the articles of contract.
Lin Yun'er read the endorsement plan roughly, and the content was nothing.
Not to mention normal endorsement (publicity) activities, the reason why LER will pay such a high price is nothing more than to buy out the right to use Lin Yuna's portrait and name within the scope of South Korea and the Celestial Dynasty (limited to LER endorsement items).
It means that Lim Yoona is not only the spokesperson of LER Denim Korea, but also the image spokesperson of LER Denim Tianchao region. If necessary, Lin Yuna also had to fly to the Celestial Dynasty to carry out propaganda activities for LER.
The endorsements of the two regions correspond to Lin Yuner's current fame and commercial value, and 1.6 million yuan min is really not low. Although this price is really low for the big stars of the Celestial Dynasty whose endorsement fees are often millions or even tens of millions of min.
The duration of this endorsement is one year, and the right to use the portrait name is naturally one year, and after the endorsement expires, it will be decided whether to renew the contract depending on the situation of both parties. And during the endorsement period, Lin Yuner is not allowed to endorse other denim brands, which means that in the coming year, Lin Yuner can endorse other types of clothing except for denim clothing (ler).
Generally speaking, this endorsement contract for jeans (outfit) is quite lenient and quite caring for Lin Yuner, it is a bit exaggerated to give money for nothing, but it is not harsh at all, and there are almost no restrictions. Not to mention Lin Yun'er's personal endorsement, even if it is a collective endorsement of Girls' Generation, it will make a lot of money. But don't forget that the endorsement fee for Girls' Generation's first yogurt drink advertisement was only 12 million won, and after deducting the tax, each person received only 300,000 won.
As soon as this endorsement contract is announced, it must not surprise the eyeballs of artists in the same company?
If you take back this endorsement contract, you can't give eight to envy, jealousy, and hatred?
During the negotiation of endorsements between the two parties, Girls' Generation received several messages one after another, which are indeed beneficial to Girls' Generation on the surface, but in fact?
The assistant agent reported that the pictorial posters that were taken off the shelves due to violence have been put on the shelves again, and the Girls' Generation debut single CD in some audio stores has also been suspended for returns, and the channel music source MV or something has basically been returned to its place, and some other things related to Girls' Generation are also being actively restored...
In addition, the two manufacturers who unilaterally forcibly terminated the contract (yogurt drinks and school uniforms) came to the door and said that they could continue to use Girls' Generation, saying that the previous situation was a misunderstanding, and I hope S.M can understand that if Girls' Generation agrees to continue to endorse, then it is okay to increase the endorsement fee accordingly...
In this regard, there is no need for Lin Yun'er to make a statement, Nan Xiangyong directly refused: If you say you use it, you will give it up, and if you say you will give it up, it will be worthless to be an artist?
Of course, Nam Sang-yong will show such a gesture is also instructed by Kim Young-min, after all, this is directly related to the interests of the company, and he is not qualified to make such a decision as an agent, even if he is the head of the broker's office.
For S.M company, this kind of 'garbage' manufacturers who do not pay attention to principles, do not talk about feelings, do not follow the articles of association, and do not follow the rules, will refuse to reject, and will not feel sorry for refusal.
In other words, they are rotten businessmen who have no sense of responsibility and responsibility, and they will never become the climate.
And then there are the previous notices and itineraries that were actively canceled and passively canceled, and they also said that they wanted Girls' Generation to complete it according to the agreement between the two parties in advance, saying that they hoped that they would not be affected by some factors, so that everyone could run how to run (itinerary) with a positive attitude...
In fact, these so-called announcement itineraries have almost no practical benefits for S.M Company and Girls' Generation, and it is completely equivalent to going through the motions, even if several of the small variety shows are starred, they can't get a dime, and they go to set up scenes for free, to put it bluntly, they are obligated to star, the point is that those shows are not famous, and they are in vain.
If before the violent incident, Kim Young-min Nam Sang-yong paid more attention to these small announcements and small itineraries in order to help Girls' Generation increase exposure and accumulate fame, then after the violence, these can be completely ignored or even ignored: Now that everyone in South Korea knows Yoona and knows Girls' Generation, what we are missing now is not fame, but popularity and commercial value.
…… (To be continued.) )