Chapter 456: Box Office (Subscription Requested)
A week after the movie "Smiling Proud Jianghu" was released in Hong Kong, it soon entered the rapid release of China as well.
In recent years, domestic movie audiences have formed a concept - Hong Kong films are also divided into blockbusters invested by new start-up film and television entertainment companies, and small-budget films invested by small companies outside the new start-up department.
Audiences who are not picky eaters can make do with watching other Hong Kong film companies. However, the picky audience is already looking forward to the works of the new entrepreneurship department.
After all, the new entrepreneurship department has money, and the work can do whatever it wants.
Unlike many film and television companies, the film produced is limited. So, I had to finish it in a week or a month. Because, many low-budget films only have a budget that can shoot film for about a week to a month. There is no bottom to what the quality can be, it can only depend on the performance during the shooting process and the ability to edit.
The new entrepreneurship department is only for the casual use of film, as well as post-editing and processing, and the use of computer technology. Don't cut a film because of the negligence of scissorhands.
It is precisely because of the new entrepreneurial film's reputation in China that it far exceeds that of Hollywood blockbusters.
Although, in this era, there is no box office sharing market, but the domestic distribution system is not stupid, and it will naturally prepare more copies for "Smiling Proud Jianghu".
The number of copies of the entire film screened in China reached 1,000. surpassed the record of previous blockbusters, each copy was 10,000 yuan, and it was also worth 10 million. After deducting the cost of materials, the newly started film and television company only earned more than 7 million yuan in this business.
Compared with the domestic box office of "Smiling Proud Jianghu", the new entrepreneurship department of course has made too little. But Lin Qi is not dissatisfied, now is only the market cultivation stage, and when the domestic box office sharing mechanism is officially adopted, that is the real harvest era.
And Jin Yong in China, with the optimism of the chief in the 80s, gradually changed from the original poisonous weed to a readable classic martial arts. It can be said that the most popular in China in this era is martial arts, and the readers who have read Jin Yong exceed any other type of readers.
Therefore, "Smiling Proud Jianghu" does not need excessive publicity, which has attracted countless audiences. And the media do not dare to criticize indiscriminately, because now many print media have begun to focus on advertising revenue. The new entrepreneurship department spends more than 2 billion yuan in advertising in China every year, and is the largest financier in the domestic advertising industry.
If you offend the financier, will you still have advertising money in the newspaper in the future? It is precisely for this reason that most of the film reviews of "Smiling Proud Jianghu" seen in the newspaper are mainly positive.
"The movie "Smiling Proud Jianghu" has a tribute to traditional martial arts, but more importantly, it is the interpretation of human nature, as well as the innovation of action and vision, which makes this film from a martial arts film to a beautiful artistic ......" The hot phenomenon of "Smiling Proud Jianghu" has caused many film critics to rush to express their opinions, for fear that they will lose the opportunity to gain popularity if they say it one step later.
"The films produced by the new start-up film and television companies are not supported by production. However, insisting on the use of the most advanced computer special effects technology, and independent research and development of the world's top special effects production computers and software, so that its special effects technology has become the top of the pyramid of the world film industry. The martial arts scene of "Smiling Proud Jianghu", if it is filmed in the previous way, it will unintentionally look earthy, but the breakthrough in technology has made its visual effect exceed the expectations of the times, as if it is like a movie that should have been released ten years and twenty years later, through time and space, and released in advance!"
With the wide attention of newspapers, magazines and the media, the popularity of "Smiling Proud Jianghu" is even higher, and now both men and women, young and old, all know that there is a movie of Smiling Proud Jianghu, and almost everyone has the idea of wanting to see it, which can be called a "national movie".
"A laugh in the sea, a surging tide ......on both sides of the strait" Perhaps Tsui Hark didn't expect that after the release of this movie, the most widely circulated was the theme song "A Laugh in the Sea" throughout the movie, which is currently popular all over the streets. Even if you can't sing. This melody will also feel familiar.
There are thousands of copies in China, although the average price of each movie ticket is less than 1,000 yuan. However, the box office generated every day still exceeds 5 million. Moreover, this is still a box office result achieved with limited copies, and cinemas in many other cities are still queuing up to buy second-hand copies.
It is expected that it is not difficult for the box office of the movie to exceed 100 million at all, and to be a little optimistic, the domestic box office data should reach more than 200 million yuan.
Southeast Asia is also deeply influenced by Hong Kong films. Under the influence of the hot atmosphere in China and Hong Kong, coupled with Jin Yong's influence in Asia, it is almost everywhere it goes.
In Singapore, Malaysia, Thailand and other regions, the box office data, although it does not reach the level of China and Hong Kong. However, it can be expected that the combined efforts of Southeast Asian countries will be able to harvest at least more than 30 million box office.
"Director Tsui Hark, although "Smiling Proud Jianghu" is a big hit in the mainland, Hong Kong and Southeast Asia, but even so, the cost of recovering more than 50 million Hong Kong dollars can be recovered at most, compared with the investment of 200 million Hong Kong dollars, it should be far from the cost ......of recovery," a Hong Kong media reporter asked.
"It's impossible to lose money. Tsui Hark said, "Because, the bigger box office is Japan, Europe and the United States and other markets, although the market there is only about 20% of the box office data, but assuming the box office data of developed countries, there can be 100 million US dollars, then, we can get 20 million US dollars." In addition, now, the distribution of accounts in China, Hong Kong and Southeast Asia can roughly return to the cost. In addition, we also have VCD discs for sale, Boss Lin is not worried, I don't know what you are worried about. ”
The media at the scene burst into laughter, and the reporter couldn't help but blush.
……
"Smiling Proud Jianghu" was subsequently released in Japan, South Korea, the United States and other markets, which is the highlight!
After all, the current movie box office mainly relies on those developed country markets. For example, the box office market in the United States and Japan is much more important than the box office in Africa and South America.
In particular, Japanese audiences have something in common with Chinese-speaking audience culture, and can understand some of the culture and stalks in Chinese-language movies. Therefore, a blockbuster like "Smiling Proud Jianghu" not only set a box office data of 500 million daily tickets on the first day of release in Japan, but also collected 4 billion yen at the box office in the first week.
According to this box office data analysis, the Japanese box office should not be less than 10 billion yen. Ideally, it could reach the level of 20 billion yen.
According to the current exchange rate between the yen and the US dollar, it is roughly worth between 80 million ~ 200 million US dollars.
Therefore, the Japanese box office market will inevitably become the largest box office of "Smiling Proud Jianghu".
"The Chinese-language film industry is second only to Hollywood and Japan in the United States, when will such live-action movies be made?"
"The only thing that can be seen in Japan is anime, right? There are not many movies that can be watched. ”
"After Hollywood movies are dumped in Japan, even Chinese movies are better than Japanese movies!"
"Why can't the Japanese film industry make such films?"
Many people in the Japanese film industry inevitably feel sour and look at "Smiling Proud Jianghu" in Japan.