Chapter 1 The supermarket is off to a good start
Early the next morning, Zhou Xuan and his parents got up early, washed, ate, and then started to open the store today. Since coming to the city to do business, Zhou's father and Zhou's mother have also lived in the house rented by Zhou Xuan, anyway, it is a two-bedroom apartment, so you don't have to worry about not being able to live in it.
After eating, Zhou's father and Zhou's mother went to the clothing store to prepare for the opening. And Zhou Xuan went to the supermarket to see the opening of the supermarket first, and the clothing store didn't open until about ten o'clock.
Since it is open, Zhou Xuan ordered four flower baskets yesterday, two on each side, and it is estimated that they have been sent to the supermarket now.
Zhou Xuan walked towards the fourth middle school with a relaxed step, passing by the lively farmers' market.
In the morning, the farmer's market is at its busiest of the day. Customers from outside the prefecture carry bags and backpacks, ride bicycles, and buy and sell things, crowding the market.
Vegetable farmers on the outskirts of the city have taken the guts to occupy both sides of the road, making the road where the market is not very spacious even more crowded.
After the farmer's market, there is a supermarket eight or nine hundred meters away. Walking and walking, I actually found that there was an aunt talking about her "Jiajiale" supermarket.
I only heard an aunt say: "It seems that there is a supermarket opening at the gate of No. 4 Middle School today, why don't you go and have a look?"
Another aunt nodded and said, "Which supermarket are you talking about?" In the past few days, I have been handing out flyers at the farmers' market every day, and I have received several of them. After a look, the supermarket has some things quite cheap. And it's still discounted when it opens today?"
"yes, it's definitely cheap to open. Anyway, I should have bought laundry detergent at home. I'll tell you, I went to see it yesterday, and the supermarket is really well decorated. ”
Of course, distributing leaflets is Zhou Xuan's attention, whether it is a clothing franchise store or a supermarket, almost more than 5,000 leaflets have been printed, and they have been distributed around each day for the first five days, and the publicity effect should be good.
Before I arrived at the door of the supermarket, I saw more than a dozen flower baskets at the door from a distance, and the others should have been given by my uncle and friends.
There was also a place of cannon paper on the ground, which was trampled on everywhere by the crowd. Zhou Xuan looked at it, there were a lot of customers around the door and inside the supermarket, and it looked good.
Today, the supermarket opened, in addition to all the goods are discounted, there are gifts for shopping over 20, 50, and 100 yuan.
For the supermarket industry with small profits and quick turnover, the preferential margin is relatively large.
And the decoration of Jiajiale supermarket is very high-grade, the shelves are neat, and the price is clearly marked, giving people a warm feeling.
Unlike other kiosks, the space is small and the goods are placed randomly. It's not easy to walk in and turn around, and you have to ask the boss how much this is and how much is that when you buy something. It feels like the user experience is very poor, and it can't increase the customer's stay time and can't sell more potential products.
At this time, when there is no large supermarket in the county, Jiajiale Supermarket is indeed unique, satisfying everyone's curiosity, and you can shop quietly by yourself.
No, as long as people are passing by, whether they buy something or not, they can't help but be curious to come in and have a look.
As long as you look at the price, most people buy something to a greater or lesser extent. After all, it is a daily commodity, and the consumption in life is still quite large, and everyone can use it.
When I walked into the supermarket, I saw my aunt and uncle checking out the checkout very familiarly. And my uncle is looking around, there are goods to be lost, hurry up to replenish the stock.
Zhou Xuan walked up to his uncle and said with a smile: "Uncle, how is it?
"Eun, that's good. The uncle pointed to the customers who were shopping and said happily, "After the door opens in the morning, there is an endless stream of people who come to buy things. Business is good, and I think I'm sure I'll be able to sell a lot of things today. The laundry detergent over there, as well as all kinds of snacks, oil, salt, sauce and vinegar, I have restocked them twice, and there are a lot of people who buy them. ”
"Then I'm relieved. When we go to school in two days, our office supplies and school supplies will definitely come to another wave of purchases. Zhou Xuan looked at the crowd and breathed a sigh of relief, "I am relieved to see so many people buying things." As more and more people take home the goods, I think there will be no fewer people in the next few days. ”
My uncle couldn't help nodding: "You're right! But for some goods, you have to call a wholesaler or manufacturer to send another batch as soon as possible." ”
Zhou Xuan nodded and said, "You can just look at this uncle, and the goods must not be lacking." Procurement matters should be adjusted appropriately according to seasonal changes. The cash register we bought has a very powerful statistical function, when the time comes, we can see the daily turnover on the computer background, as well as the statistical charts of the goods sold, so that we can properly adjust the type and quantity of purchases according to the sales situation. ”
"It's a nice feature. "Since I bought a computer and cash register in the supermarket, under Zhou Xuan's training. My uncle and my aunt have some understanding of computers and find that computers are really convenient. A lot of complex things can be made simple, and financial management, merchandise management, and statistics are especially useful for supermarkets.
"By the way, uncle, do you have any idea if you have stolen anything. Although we installed two cameras, they only covered less than 40 percent. "Zhou Xuan hates thieves, everything in the supermarket is very cheap, there is no need to risk stealing it.
But some people just like it, and Zhou Xuan can only ask his uncle to strengthen monitoring.
In order to prevent theft, Zhou Xuan also specially asked his uncle to go to the city to buy two sets of monitoring equipment and a computer. The two cameras are placed in two corners, both of which are deeper in the supermarket. In other places, because there are many people in the open, ordinary people really don't dare to hide things.
Zhou Xuan said hello to his uncle and went to a small warehouse inside. The small warehouse is only about 10 square meters, and most of it is filled with some hot-selling goods. All that remains is a table with a computer on it.
At this time, the computer was open, and Zhou Xuan entered the password into the computer. Then I opened the monitoring software in the background and watched the video for more than an hour in the morning. I didn't find out about petty theft, and I was still happy in my heart.
Then I started the background of the cash register system and looked at the real-time sales.
A total of 1,325 yuan, less than two hours after opening, sales reached more than 1,000 yuan. Although the gross profit margin of the retail industry is relatively low, and because it is still a discount promotion today, it is estimated that the net profit is less than 5%. But Zhou Xuan believes that the fame of the supermarket will be out. After cultivating a lot of regular customers. The gross profit margin of the supermarket should be between 15% and 25%, and if the net profit can reach 10%, the net income of that month will definitely be tens of thousands.
In this era of five or six hundred per capita, and in this fourth-tier small county, the monthly income is indeed very good.
watched the supermarket run in an orderly manner under the auspices of my uncle and my aunt. Zhou Xuan stayed for a while, and then at about ten o'clock, he headed towards the clothing store.