Chapter 1032: Commercialization of Concerts

Chronic appendicitis, I went to hang water again today, I wanted to break the change, but I came back at night and felt okay, and continued to change.

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"I Am a Passerby" had a box office of 18 million yuan the next day.

The box office was 6 million more than the premiere, which surprised all the other studios, but it wasn't over yet.

When the box office of "I Am Passerby A" came out on the third day, it once again blinded the eyes of everyone in the entertainment industry, 24 million!

By this time, "I Am a Passerby" has become the hottest topic at present, becoming the headline of all entertainment media, and every actor and staff member in the crew has been hyped.

Those extras who didn't have any acting experience were also famous.

Countless media have interviewed them, digging out the hardships of being an extras in the past, and the feelings after suddenly becoming popular.

The shocking reversal of "I Am Passerby A" at the box office stunned all film companies, is this okay?

After the premiere of a movie, even if the box office data increases, the overall trend is still down, but it is too rare for a movie like "I Am a Passerby" to have a box office data increase of up to two times.

The most important thing is that this kind of increase is not at all like a similar reversal movie that happened to encounter some factor and the box office skyrocketed, this time it is completely human.

What Oriental DreamWorks has done these days is not all blind in the entertainment industry.

Originally, many people were scornful of Oriental DreamWorks' contribution to a movie with a production cost of only about 10 million yuan, and they spent more than 40 million yuan on publicity.

But now it seems that Oriental DreamWorks has succeeded.

The box office of "I Am Passerby A" has reversed, and according to this trend of increase, there should be no problem with the current word-of-mouth detonated in the film market, with a box office of more than 200 million yuan.

If you add the box office of other countries in East Asia, this movie Oriental DreamWorks has doubled.

In the past few days, Oriental DreamWorks has used various means, just like an Internet virus, to hype the reputation of "I Am a Passerby", which has also opened the eyes of many other film companies.

It turns out that movie promotion can also be so high.

In particular, the performance of Time.com in the series of hype of Oriental DreamWorks has impressed other film companies, and no one thought that Time.com would have such a great influence on fans and audiences in terms of word-of-mouth hype.

Ordinary people can't see the strangeness of Time.com at all, and even the media won't find out the role of Time.com in this word-of-mouth hype for a while.

But in the eyes of those film companies, it feels different.

Time.com's "I Am a Passerby" suddenly invisibly came out so many unanimous praise for this movie, and these film reviews are written at a very high level, which is reasonable, and does not blindly tout "I am a Passerby", on the contrary, it deliberately said some harmless small shortcomings of this movie, but there is only one theme, and this movie is worth watching.

This kind of film review is not something that ordinary people can write at all, and if you don't have a certain appreciation of the movie, you can't write such a movie review at all.

It's just that no one thought that Time.com's reputation for a movie and the mental choice of what movie fans choose to watch would have such a big influence.

Seeing that Time.com suddenly exposed such a huge influence, many film companies couldn't help it and contacted Oriental DreamWorks one after another.

They also want to take a stake in Maoyan Movies and Time.com!

Of the two companies that have such a huge influence on the film industry, there is no film company that does not want to have a voice.

Even the two film giants, Zhonghuang Entertainment and Victory Pictures, couldn't hold back, and finally took the initiative to contact Oriental DreamWorks to seek the possibility of cooperation.

There is a certain amount of grudge between these two giants and Oriental DreamWorks to a greater or lesser extent, and now even they have taken the initiative to put down their bodies and contact Oriental DreamWorks to seek cooperation, which shows how profound the impact of Time.com, a professional film review network, on other film companies in the word-of-mouth hype of "I Am a Passerby".

Compared to these studios, Royal Entertainment is very pleasant.

Especially Cao Mengsheng always appears in public, and in the face of the subtle flattery of other film companies, he can't stop laughing.

The 800 million cash spent is really worth it.

Especially according to the valuation of these two companies by the outside world, the market value has soared again, which means that Royal Entertainment spent 800 million yuan to get the shares of Maoyan Movie and Time.com from Oriental DreamWorks, as long as it is sold, it can make a lot of money.

This made the executives of Royal Entertainment extremely excited, and there was nothing wrong with this big investment.

It also cemented Royal Entertainment's position in the local film industry.

"Let's hold it out for the time being, don't be busy and respond positively!"

"Well, I'm afraid that Victory Pictures and Zhonghuang Entertainment will start a new business!"

Yang Ming and Liu Xinsheng were talking on the phone.

In the face of many film companies' explicit or covert requests for cooperation, there are giants such as Victory Pictures and Zhonghuang Entertainment, Liu Xinsheng had to call Yang Ming to ask how to deal with it.

Yang Ming thought about it for a while, and then made the decision to put it off for the time being.

He said a few more words before hanging up the phone, and then fell into deep thought.

There is no doubt about the importance of Maoyan Movies and Time.com to the film industry, and this influence will grow as time goes by.

In particular, the changes brought by Maoyan movies to the film industry have a far-reaching impact.

Yang Ming clearly remembers a data in his previous life, in 2014, local online ticket sales accounted for about 30% of the total box office of the movie, and in 2015, if nothing else, it may exceed 50%!

This means that for the first time, online users will surpass offline users, and the increasingly important position of e-commerce in the film industry is a fact that cannot be ignored.

The changes that e-commerce has brought to film distribution are absolutely earth-shaking.

However, Yang Ming has taken half a step ahead through the earlier layout, making Oriental DreamWorks invincible and having the absolute right to speak in the days to come.

Anyone, any force, don't want to use any means to get stuck in the neck of Oriental DreamWorks.

The dark years at the bottom in his previous life gave Yang Ming a psychological hint of serious insecurity, which also made him continue to expand his industry in this life.

It is not only a popcorn video website, Phoenix TV, Donghai Cinema Line, but now it also holds two major weapons: Maoyan Movie and Time.com.

With these, he has enough confidence to let Oriental DreamWorks go further, even if the resources of his previous life are used up, he also believes that Oriental DreamWorks will be more brilliant.

Yang Ming made himself a cup of coffee, then sat down and began to think about the transfer of shares between Maoyan Film and Time.com.

Thinking of this, two movie giants appeared in his mind, Victory Pictures and Zhonghuang Entertainment!

He Xinghan, Bai Chongshi.

After a moment, a sneer appeared on the corner of his mouth, and then without hesitation, he left the names of these two people and the two film companies behind them behind him and removed them from the selection of partners.

Now that they have become enemies, there is no possibility of reconciliation.

Even if the other party pays a big price, it is impossible.

He asked Liu Xinsheng to drag the other party, the most important purpose is mainly to let the other party not start a new business in the shortest possible time, and he wants to completely establish the status of Maoyan Film and Time.com in the industry in this short period of time.

Thinking of this, he couldn't help but think of WeChat payment, and a happy look appeared on his face.

As long as WeChat can develop, this is the biggest weapon in his hands.

Through his phone contact with his uncle, since the launch of the 9 block 9 movie-watching activity, the number of newly bound users of WeChat payment has exceeded 3 million, basically all of them are users in East Asia, after all, this event is mainly based on the theme of "I am a passerby", this movie was only released in East Asia, and was not introduced abroad.

However, he didn't worry too much, the activity of "I Am Passerby A" was just a test of WeChat payment, and when "Red Cliff of the Three Kingdoms" was released, it was the real outbreak.

It is estimated that WeChat will definitely have to give a lot of subsidies and theaters at that time.

9 blocks and 9 movies are obviously at a loss, if WeChat does not subsidize the theater line, then the theater line will definitely be at a loss.

For e-commerce, users are the greatest wealth, as long as they can develop users, no matter how much they pay, they will not hesitate.

Therefore, Li Xingyi obviously has no objection to subsidizing the movies under his nephew's film company, who is not to give it, anyway, this is also in the company's publicity budget.

For Yang Ming, it is to put the money in his left hand and put it in his right hand.

Yang Ming thought a lot while drinking coffee, and finally his thoughts quickly returned to Maoyan Movies and Time Online, since the partners are among the two giants, Zhonghuang Entertainment and Shengli Pictures, other partners must be introduced.

Although there are already three giant partners of Huaxia Brothers Media, Baoli Company, and Royal Entertainment, Yang Ming feels that it is still not safe, and decides to continue to introduce partners with certain strength.

Thoroughly consolidate the position of Maoyan Film and Time.com in the industry.

He already has a certain idea in his heart, but he is not in a hurry about this matter, in order to maximize the benefits, he will talk about it later.

And his own concert is coming, and tomorrow is the day his concert starts.

In the hearts of a hundred people, there will be a hundred Hamlets.

Therefore, in the minds of countless Yang Ming fans abroad, everyone has a different impression of Yang Ming.

Handsome and dashing.

The reason why Yang Ming has so many loyal fans at home and abroad is obviously inseparable from his handsome face, although he is not the absolute handsome in the world, but there is absolutely no problem with erasing countless films.

Wise and old.

This is the media's evaluation of Yang Ming, and this impression is not only the opinion of the domestic media, but also the same impression after the foreign media have been in contact with Yang Ming.

They never seem to see panic and nervousness in Yang Ming, even if he encounters a big problem, he will always be confident.

Young genius.

This is recognized all over the world, whether it is the media or Yang Ming's fans, there is no doubt about this.

Especially foreign fans, they are simply impressed by Yang Ming's ability to create so many classic English songs, which is also one of the most important factors for them to admire Yang Ming very much.

If it's just that the movie is recognized by foreign audiences, maybe it won't be too surprising, art has no borders, as long as the plot is attractive enough and the picture is hot enough, it is not too difficult to succeed in different borders.

But in terms of music, a young man from China can compose Western English songs one after another, and these songs are enough to kill the music of most other pop singers in the West, which makes foreign people feel very incredible.

This is like the sensation that a foreigner can create in China if he can compose a Chinese song that is purer and better than Huaxia's own orthodox Chinese.

Yang Ming is like this, and it is precisely because of his incredible creative talent in English songs that he has attracted the loyal support of countless foreign fans.

Since he came up with the songs and dances of his former life at the Madison Park concert in New York, he has been considered one of the most popular singers in the world by the Western entertainment industry.

This also made Yang Ming's popularity in the Western entertainment industry become popular all of a sudden, coupled with his English songs, so that countless young people abroad have become loyal fans of Yang Ming.

Therefore, as soon as the news that he was going to hold a concert in London spread, it attracted the support of a large number of foreign fans.

After the concert tickets went on sale, they were sold out in a short time, and the real popularity made the domestic and foreign media look sideways.

This also attracts a large number of sponsors.

Yang Ming's London concert has not yet started, and it has almost already earned 20 million euros.

The copyrights of the live broadcast of the concert in the United States, Europe, and China have been purchased by several TV stations, and the copyright of the online live broadcast has also been found, and even the MTV production after the concert is also being negotiated.

Coupled with the proceeds of tickets, it can be said that Yang Ming has made a lot of money by holding a concert in London this time.

This is a concert, it's like opening a bank to print money.

When the proceeds from the sale of various copyrights of Yang Ming's London concert were exposed by the media, it caused a shock in the domestic entertainment industry, although they had been prepared, they were still frightened by the proceeds brought by Yang Ming's concert.

20 million euros, and that's not the final gain.

That's a scary statistic.

Not to mention other singers in China, it is estimated that Li Xiangjun, who is known as the goddess of Chinese music and is considered by insiders to be the most profitable in concerts, compared with Yang Ming, the gap is not half a star.

As for the concerts of other singers, that's not to mention.

The gap is just too big.

Many people thought that this income was unbelievable, but the British "Sun" quickly investigated the data of Yang Ming's concert copyright sales through various means.

The British Sky TV entertainment channel bought the live broadcast rights for 1.3 million euros (Note: Yang Ming also has to participate in a variety talk show on Sky TV.) )

United States TV live broadcast copyright: 3 million meters.

German TV rights: 300,000 euros.

French TV live rights: 200,000 euros......

UK online video rights: €2.3 million.

French online video rights: 600,000 euros.

Huaxia popcorn video network: 6 million Chinese dollars.

米国网视频copyright:3,000,000 meters.

Don't talk about others, even Yang Ming himself was taken aback, he really didn't expect that Manager Liang and Sister Zhu would join forces and sell one of his concerts for so much copyright income.

But when he thinks about the vigorous maintenance of patents and cultural authenticity in China, Europe, and the United States, it is not difficult to understand why there are so many benefits.

Of course, this is also related to the fact that he has a certain influence in the minds of young people abroad.

Especially in the United Kingdom, if it weren't for the fact that the princes and princesses of the British royal family had already announced that they would support Yang Ming on the spot, how could his concert make those British TV stations and online video websites pay so much money to buy and transfer the copyright of the version!

The benefits of other countries are much less, but they can't stand up to the large number, which adds up to a very considerable amount.

So much so that there was an income of nearly 20 million euros.

After the hype of domestic and foreign media, Yang Ming's London concert has been highly anticipated, and he himself has felt a certain amount of pressure.