From May 20, 1984, Xingchen Channel played the advertisement of "Little Overlord" on a loop. Among them, "Little Overlord is endlessly fun!" quickly became a classic of the times. Many entry-level players, after seeing the advertisement, have joined the ranks of Xiaobawang to buy machines.

Compared with the Xiaobawang game console, the advertisement of the learning machine "in addition to playing, it is also a machine to learn computers!", it can learn typing input, office software and writing programs, the cassette has an archive function, the content entered by the learner is saved, of course, the space that accommodates the archive does not exceed 500KB, which is only suitable for beginners to practice.

Because, in the 80s, under the influence of new entrepreneurial electronics, computers in Hong Kong and Shenzhen became a very popular skill. Not only computer-related subjects in colleges and universities, but also finance, law, and medicine have become the most popular subjects among students. There are more than 100 computer training schools, and most of them are very busy.

At the same time, the new venture electronics company has launched a number of computer professional qualification certificates, which are valid for only three years, because, every few years, with the emergence of the latest theories and technologies, skills need to be updated. The certificate that has to be re-examined every three years has become a proof of ability with a gold content that exceeds the graduation certificate of a prestigious school, and the entire certificate can be substituted for academic certificates in Hong Kong and China, and has great competitiveness in many companies. Even, in the recruitment announcements of some companies in the industry, they only mention the computer professional qualification certificate issued by Xinchuang Electronics, and there is no need for a general academic certificate at all.

In fact, many small computer training institutions in Hong Kong charge high prices, and the slogan is that the course syllabus is consistent with the examination syllabus of the new entrepreneurship electronic professional qualification certificate, and there is a high probability of passing the certification after completion.

Every year, there may be nearly 100,000 computer students in Hong Kong and Shenzhen, including those who receive short-term skills training at private training institutions, but less than 10,000 can pass the professional level certification. Those who have obtained the computer professional level certification issued by the new venture electronics company can basically seek a computer-related career.

Xiaobawang learning machine is naturally popular with many users who learn computers. So much so that in Hong Kong and Shenzhen, the sales of learning machines far exceeded those of game consoles.

"Why do you want to buy a Xiaobawang learning machine?" Xingchen TV made a special news interview and asked consumers who bought learning machines in shopping malls.

"Learning makes me happy!" replied one young man, and it quickly became a classic.

Later, the young man used the Xiaobawang learning machine as a game console and became an abandoned house. Still, really learning makes him happy, using a simple learning machine and serious learning skills, he has become a promising technical master, which is completely unpredictable.

But after being inspired, "learning makes me happy" became another slogan of Xiaobawang learning machine.

How hot is the sales volume of the learning machine and game console of the Xiaobawang series? It can be said that the sales volume of ***C is very large, which is higher than the production capacity of any contemporary PC compatible machine manufacturer in the same period, but there are thousands of compatible machine manufacturers, and they are still in a state of winning the dragon, and each of them cannot occupy an absolute advantage in terms of market share. Those manufacturers who rose by producing PC-compatible machines, and those who could produce more than one million units a year in the 80s, are already qualified to be among the top 10 PC brands.

The localization rate of Xiaobawang's parts has reached 800%, because its technology is roughly at the level of the mid-70s, which also makes its production capacity completely unlimited. As long as there is market demand, foundries can produce desperately. Therefore, sales are on the rise almost every day, which makes Xiaobawang later create the myth of monthly sales exceeding one million and annual sales exceeding 15 million.

Throughout the 80s, the cumulative sales of Xiaobawang finally reached a terrifying number - 170 million units.

The annual sales volume has exceeded 10 million for many years, and this kind of sales is enough to make many first-line game consoles embarrassed. Moreover, from the beginning of its design to its discontinuation, there were extremely few changes. It can be said that it is not eliminated at all because of backward technology, on the contrary, because the new venture electronics feel that their own cheap models, seriously threaten the sales of new hosts, is not conducive to the market development of high-end hosts, so, they stabbed to death to the 90s, there are still good sales of freaks!

By 91, the year before the Xiaobawang series of game consoles announced their discontinuation, its price had been reduced to 89 yuan, and a box of cassettes was also given.

Even if this cheap machine was later announced to be discontinued in 91, a bunch of so-called "compatible machines" have emerged at home and abroad, and the total annual shipments of these compatible machines are still millions of units. So much so that even though the new venture electronics officially announced that it would stop production, there are still game developers who continue to develop games for the platform.

Of course, in the later stage, the price of the game cartridge on the Xiaobawang platform has been reduced to $3 per box, and the profit brought to the game development company is only about $0.3.

But even so, because this market can still sell more than 100 million cassettes every year, some relatively weak game development companies, satisfied with the profits of this niche market, stick to this 8-bit console market, and claim to live and die with Xiaobawang platform players, as long as there are Xiaobawang players, they will always launch new Xiaobawang platform games.

It wasn't until the end of the 90s that BBK, the last company to develop new games specifically for the Xiaobawang platform, announced that it would no longer continue to develop replatformed cassette games, because ...... Some of the hardware is so backward that the related production lines have long been discontinued, and it is difficult to find the necessary production materials for spare parts and cassettes for game consoles.

……

Xiaobawang is a very backward product in technology, but cheapness has become its biggest advantage. Because it's cheap enough, it can reach markets that most console manufacturers ignore.

That's right, the market for the poor!

Low-income poor people not only can't afford to buy a Pangu host at $399, but even a host with more than $100 can't afford it, and the price range is between $30 ~ $40 for 8-bit hosts.

Moreover, Xiaobawang really doesn't lie, it can really be used for learning in addition to entertainment purposes. Later, there were really some big names in the computer industry who said that back then, I used the Xiaobawang learning machine to learn computers!

In the 80s, personal computers were relatively expensive, and if there was no Xiaobawang, many students in economically backward areas could only learn about computers in books, but could not get the opportunity to practice on the computer. It is precisely because of the popularity of Xiaobawang in the 80s that there was a blowout of domestic computer talents in the 90s, and the innovation and development of various application software are not inferior to Silicon Valley in the United States......