Chapter 390: All the Way North (Supplement 5.9)
If it weren't for Ah San's relatively casual behavior, I can't say it, in terms of Jia Nidao's rise, Ah San would be embarrassed to walk with Jia Nidao again.
At least, a few college classmates who used to be close to Jia Nidao, or the little six sons in the unit, after Jia Nidao's career became bigger and bigger, the relationship. On the day of the opening, although Xiao Liuzi came in person, he also came with Lao Yang, and he also had a little more scruples when talking to Jia Yidao. And the classmates who often went out to eat, chat and fart together, but Kang Jian was the only one, and he was still like Ah San, and he was very casual with Jia Yidao. The others have more or less different eyes.
"Hehe, if you like it, then work hard to make money. Jia Rudao smiled, followed Ah San's topic, and continued, "With your Ah San's interpersonal relationships on the side of the antique street, it shouldn't be too difficult to find a good thing, and then sell it out and make a fortune, right?"
"That's easy. Ah San gave Jia Yidao a roll of his eyes angrily, and even plunged his whole body into the sand, his feet were also slightly cocked, and he put it on the lower edge of the coffee table, and said, "Antique collection, I am just the eyesight on porcelain, and the others are basically similar to a newcomer." Sometimes you can really pick up a leak or something, but it's all a small amount of money. ”
Jia Rudao looked at Ah San and did not speak. It seems that in the collection of porcelain, Jia Rudao does not have any right to speak. Moreover, why didn't Jia Rudao notice some changes in Ah San's mind in his heart? Don't look at Ah San's usual big grin, especially a person with such a temperament, sometimes he is sensitive, and he is also very keen.
At this time, letting Ah San talk and talk is also a good way to solve the problem.
"Speaking of this, I thought of the porcelain plate painting I received a few days ago. Ah San made a successful gesture to Jia Yidao, his eyes were full of smiles, and he said, "Guess how much money I made?"
"Isn't it?" Jia Rudao was taken aback, and said with a sigh, "Could it be that so quickly, the pony knocked out your thing?"
"Look at what you said, you actually used the word 'hit', as if that porcelain plate painting was so unbearable. And I don't look at who took it. Ah Sanwu was proud, stretched out three fingers to Jia Yidao, and said, "Three thousand, the net profit is three thousand, hehe, this is 600% of the benefits, isn't it not bad compared to your gambling stone?"
"Well, it depends on how you compare. Jia Rudao smiled faintly and said to Ah San, "Under normal circumstances, 600% profit is enough to make people go crazy." But have you ever heard that gambling on stones is a kind of madness in itself?"
"Who says it's not?" Ah San also nodded, but sighed, "Even so, the money I earned can't even touch the edge of a mid-range jadeite." I pondered, according to the price of some jade jewelry in your shop, Xiao Jia, the three thousand yuan is enough for me to touch it. Maybe I didn't even have a chance to touch it. ”
"Huh. After listening to what Ah San said, Jia Rudao also laughed out loud without any scruples.
"What's so funny?" Ah San didn't care, "Look at your pride." Let's talk about your star plan. ......" Speaking of this, Ah San's voice became a little tempting again, "Xiao Jia, tell me honestly, is it because you have fallen in love with a certain star, and you don't usually have much opportunity to contact it, and you want to use endorsement to get close to the water and get the moon first?"
"I'm not as filthy as you. Jia seemed to be speechless to Ah San, and said, "I have also analyzed the sales of jadeite in the store in the past few days. As you said, low-grade jadeite jewelry is the most popular. ”
Ah San suddenly showed a smug look, but Jia Rudao's next words made Ah San's smugness disappear without a trace in an instant.
I pondered. This may have something to do with the fact that the jadeite store has just opened. Jia Rudao said, "You think, the consumer group here in Linhai itself is so big, and because of the existence of 'Apocalypse Jewelry' in advance, I am very satisfied with the current sales results."
However, for low-end consumer groups, the local area near the sea will definitely be saturated. And in the time after living, people from other regions come here, specializing in the consumption of low-grade jadeite jewelry, there will not be many, so that the low-grade jadeite jewelry in the store, who can be sold to?"
Jia Rudao opened his own jade shop, not because high-end jade jewelry could not be sold, but because the low-end products belonged to the gambling stone. Although Jia Rudao can guarantee that the jade rough stone that the gambling stone comes back from, it is good in texture. But what about the color?
These low-grade jadeite materials, sell them directly, feel a little reluctant, polish them into jadeite jewelry and sell them yourself, which is also relatively slow. Don't worry about the problem of funds for the time being, Jia seems to have opened a jade shop. In this job, please ask famous entertainment celebrities to endorse, more or less for your jade store to pull young consumer groups, right?
Let's just say that it is a girl like Xiaoqian, I can't say it, if the economy allows, I will buy it and try it because the star I am chasing endorses a certain product.
And the place near the sea, as Ah San just mentioned, is not very far from Hengdian. Many TV dramas, movies, etc., will be filmed in the surrounding area of the waterfront. Let's just say that it was the year when Jia Rudao just graduated from university, and it was precisely because of such a gimmick in the filming of the TV series that he visited many places around Linhai.
Putting aside the landscape scenery for the time being, Jia Rudao feels that those specially planned scenic spots still have a lot of merits, at least, they are very good in terms of atmosphere, which makes people feel very enjoyable. Especially looking at some familiar scenery around you, thinking of a scene in a TV series, that is, looking at your own feet and around you, how bright and memorable those pictures in the TV are, it is a good experience.
Of course, that's just one aspect of the fun. In addition, it is the reason why models like Zhou Sha and Wu Xuan, as well as many small stars, will appear on the Linhai side. If it weren't close enough to Hengdian, Jia Rudao wouldn't have seen a few celebrities in his store in the past few days, right?
In addition, since there are a lot of people like little stars in this area of Linhai, as long as Jia Yidao's 'green, fat, red and thin' has a big enough reputation, those tourists like Ah San, who deliberately go to Hengdian to play, or simply go to a certain star, may pass by Linhai on the way back, so as to find something in the 'green, fat, red and thin'.
All this is nothing more than the underlying meaning of Jia Yidao's words.
"Well, I kind of understand what you mean. Ah San pondered and said. "It seems that you want to invite entertainment stars to endorse to increase the exposure of the jade store, so as to drive the sales of low-end jade jewelry in the jade store, right?" Seeing Jia Yidao nodded, Ah San didn't say anything else.
"So, do you have an ideal choice?" Ah San said to Jia Yidao with a smile, "This person is very important." No, you can go directly to Hengdian to sponsor it. For example, sponsorship of a TV series or a movie?"
If it is said that for porcelain, Ah San's vision is far-reaching than Jia Nidao, then, for the jade line, Ah San has to admit that after such three or five months of exercise, many of Jia Nidao's ideas are already far ahead of Ah San.
At the beginning, when Jia Nidao had the idea of opening a jade shop, Ah San suggested that Jia Nidao directly open it locally. Moreover, at that time, whether it was Ah San or Uncle Zhou Fugui, they didn't expect that Jia Yidao would directly display the best jadeite such as 'Blood Jade Bracelet' and 'Purple Eyes' on the day of opening, right?
This kind of naked shock is definitely something that Ah San and others can't imagine in advance.
"Naturally, I don't have a specific plan for who to choose. Jia Rudao said, "No, you're still there." I think it's an honor for you to do such a wonderful task?"
That's a good and reasonable opportunity to get in touch with beautiful celebrities.
"Well, I accepted it. Ah San thought for a moment, pretending to be very hesitant and unwilling, and then said slowly, "However, if you are not satisfied with the star I am looking for, I will not care, I will just invite people according to my own aesthetic vision." Or, it might be possible to get you a sponsor in the TV series. ……”
"Hey, that's up to you. Jia Rudao was happy in his heart, don't look at Ah San's simple words, he didn't care about it. In his heart, Ah San was already thinking about who to choose. For Jia Rudao, the sales of low-end jade jewelry in 'green, fat, red and thin' are not very anxious.
The profit in this is really not big.
The endorsement of celebrities is more just an attempt. If the effect is good, Jia Yidao is naturally happy. If the effect is average, Jia Yidao can also accept it, the endorsement fee or something, don't look at other things, when the endorsement is made, it can be a price of millions, or even tens of millions. When it comes to measuring the value of jadeite jewelry, to put it bluntly, it is just the price of an ordinary jewelry. Moreover, the endorsement of jadeite jewelry is particularly important, that is, the allure of jewelry itself to stars. This kind of high-end consumer goods, even celebrities, not everyone can wear them without moderation. When some female celebrities attend any celebrations, catwalks, or activities, the shiny things on their bodies can't be said, they are not their own.
And once you become the spokesperson of a certain brand of jewelry, you will have a few advantages in attending banquets and other places. In the past, Jia Yidao only knew that even millions of jewelry, such as the emerald green jade bracelet of the ice species, would directly become the focus of attention once it appeared at any cloth meeting.
As for jade jewelry such as tens of millions, or even hundreds of millions, they rarely appear.
Not to mention appearing in the entertainment industry, even in the real jadeite industry, these superb jadeite figures are also rare. Otherwise, there would not be so many jade experts who followed this Dong Zong to the 'green, fat, red and thin' side to check on the spot. The staff of the jewelry appraisal center in the provincial capital, after arriving at the 'green, fat, red and thin', will not be full of praise for the jade jewelry exhibited by Jia Yidao.
It is precisely because of the large number of high-quality jadeite to support his waist that Jia Rudao will not worry about his jadeite career at all, right?
You know, when talking to Ah San just now, the two of them rarely talked about the consumption of mid-range jadeite jewelry, let alone high-end jadeite. Judging from Jia Rudao's efforts to promote his carving skills, and he also tried his best to find some potential jadeite collections from Wang Biao's side, the trade of the best jadeite is only limited to a small circle.
For this level of personal relationships, Jia Rudao is completely hands-on.
And the mid-range jade jewelry, in Jia Yidao's view, is more for those jade burners, or some noblewomen. The competition between the consumption of these two groups is not about the publicity, but about whose reputation is better! In particular, the reputation of people in the industry is particularly important.
"But, Xiao Jia, I think so, are you a little uneasy and kind to deliberately arrange such a task for me?" Ah San pondered, but said to Jia Yidao.
"What do you mean?" Jia Yidao glanced at Ah San in surprise, a little incomprehensible.
"You know, I've got a girlfriend. You're also deliberately looking for some female celebrities to tempt me. Didn't you deliberately want me to make mistakes so that I could revert to being in the same group as you and still single?" Ah San said with some amusement, "Moreover, I personally think that the three women who appeared on the opening day are very suitable to be the image spokespersons of your jade store." Why, shouldn't you go out yourself?"
"It's not serious. Jia Rudao muttered. In his mind, he was pondering the feasibility of Ah San's words. I don't know when Jia Yidao's mind will remember the plot of that moment when he dug out thirteen 'purple eyes' in the jade rough.
At that time, Jia Rudao really thought that maybe one day after the carving, he could bring all the jade ornaments carved out of thirteen 'purple eyes' to a woman's body. It is said that beauty is like jade, when the beauty and the best 'purple eyes' are completely compatible, what kind of wonderful situation will it be?
Perhaps noticing Jia Yidao's stunned expression, Ah San said with a smile: "Hehe, are you thinking about my suggestion? I can tell you, if you like it, feel like it." …… But," Ah San's tone paused, "If I were you, it would really not be a good choice." Who's the best choice?"
After finishing speaking, Jia Rudao had not completely come back to his senses. Ah San hurriedly left the second floor of the jade shop. It seems that now the relationship between men and women is hitting Jia Nidao, and it is the only way for Ah San to regain his confidence from Jia Nidao. Jia Rudao touched his nose and smiled bitterly, it was really the same as Ah San said.
On Sunday, although there was already a lot of traffic in the 'green, fat, red and thin'. However, comparatively. After the weekend market, compared to the following days, the number of "green, fat, red and thin" customers will tend to a normal number.
Otherwise, even if the business is good and the money is earned to the point of cramps, Jia Yidao can't bear to let his mother work so hard. If it weren't for his mother's unwillingness, or in the past few days, Jia Rudao would have been ready to find someone to take over his mother's work. Anyway, the jade jewelry in the store is recorded when it is sold. Recruit workers, and don't worry about any big problems with money.
In the evening, the flow of people in the market gradually decreased, and Jia Yidao's 'green, fat, red and thin' was also rarely 'deserted'. Xiao Qian sighed and struggled, and shouted that Jia Rudao would treat her a few more times, and she must make up for the hard work of the past few days.
"Okay. Jia Rudao pondered for a while, and then said, "After half a month, I'll give you a few days off, how about it?"
"Really?" Xiao Qing was very satisfied with this suggestion.
"That's, can I, the boss, still deceive such a small employee as you?" Jia Rudao said while shaking his head, looking very funny.
"What about the store?" Xiao Qing still had to worry about the store at this time, which was enough to make Jia Yidao's eyes light up, and he was also full of gratitude for Ah San's ability to introduce Xiao Qian over. After all, so far, the business of the jade shop has at least occupied a relatively important position in Xiaoqian's heart.
What else can Jia Rudao say about such an employee?
"What should I do? "It's very rare, Jia Rudao also made a joke with Xiao Qian, and said, still very helplessly made a gesture of mixing things, and suddenly gave Xiao Qing a smile, and forgot the question he just raised.
However, Jia Rudao pondered in his heart that closing the door for a few days was nothing to him. The loss will not be too big. If you close your doors immediately just because it has just opened this time, the impact will not be very good. Otherwise, Jia Rudao is ready to take a holiday tomorrow.
Other. Mother is still in the store, and Jia Rudao can't say the words to close the door directly, right?
And after half a month, the business in the store is relatively stable, and during the week, it is normal to close the store for a day off, and it is normal to come here on the antique street.
The only thing to worry about is how to convince her mother, right? However, looking at the sales results in the past few days, and the fact that her mother's gaze is becoming more and more gentle, Jia Rudao pondered that her mother should still be very good at talking.
In the next few days, Jia Rudao didn't care whether the 'jewelry exhibition' in the provincial capital was in full swing, and he went into the storage room by himself and carved it hard. Even on the 'green, fat, red and thin' side, it is rare to see Jia Yidao's figure.
Picking around, I found a piece of glass that is more suitable for carving into a jade bracelet, and with a little design, it just happens to be the material for the two bracelets. Although, in terms of the thickness of the jade bracelet, it will appear a little thinner. But what does it matter at this time? Jia Yidao doesn't think that Dong will be picky about this. In addition, among the five jade ornaments promised to Mr. Dong, the remaining two also cost Jia Rudao a lot of thought.
In the end, only a portion of the bright green jadeite was originally cut from the other end of the giant glass imperial green jadeite rough. At that time, even when Jia Yidao was cutting stones, the movements of his hands were a little jerky.
At this time, he took out these jadeite materials again, excluding those sold to Wang Biao, and those sold to Hong Kong businessmen when he went to Hangzhou to find Li Shiyun, among the remaining jadeite materials, Jia Rudao saw that the cut marks at that time were a little crooked, and then used his ability to perceive and detect them, and there were still a few slight cracks.
This is completely caused by the lack of understanding of the tool or the texture of the jadeite when unraveling, and the deformation of the movements in the hands. Looking back at this time, Jia Yidao felt that he was really young, ignorant and fearless. However, fortunately, this thing was carved by Jia Yidao himself, and the few cracks were well ground off when carving, and it was a perfect pendant of Jade Guanyin.
Two jade bracelets with glass yang green, a Guanyin pendant with glass bright green, and a jade ring with glass bright green, these four jade jewelry should be enough for Jia Nidao to make a difference, right?