Chapter 477: Akio Morita (Fourth Update, Asking for Subscription)

A few days later, Lin Qi returned to Shenzhen.

The specifications of Japanese negotiators have been raised several notches.

Even, Akio Morita, the president of Sony, personally came forward to meet Lin Qi.

"Mr. Morita, I've heard of the big name for a long time!" Lin Qi is still quite face-saving for Sony Dafa.

Among the later Japanese manufacturers, Lin Qi's most profound influence is Sony Dafa.

Although, Sony later lost money for more than ten years, and its position was gradually surpassed by the later Apple. However, before that, Sony was not very good for a while.

For example, after Steve Jobs founded Apple, he continued to learn from Sony and aspired to be a company like Sony.

Of course, Apple's fate is the same as Sony's, and when it can lead the trend, it is awesome. When it is declining, it also loses money continuously, and there is no hope...... Of course, in terms of fan beliefs, it can be seen that Sony's fans may exceed the beliefs of Apple fans.

Sony's strength at its peak also surpassed Apple, which only made computers. Sony's subsequent failure was not because the technology was not good, but because it couldn't make a product that mainstream users in the market could buy.

Even after the decay, Sony is still quite powerful in many technologies, such as sensors, cameras, and lithium battery technology. Moreover, its game industry and entertainment industry, even when its main business continues to lose money, are still developing very well. In the film and television, music, animation, games and other markets, a bunch of small and medium-sized manufacturers and industry insiders in the world still need to be called Sony Dad.

And with a bunch of technologies and R&D strength, Sony was later on a long-term decline, constantly selling off its business and subsidiaries to make a living. Home appliances, computers, and other sectors that were originally regarded as important have been eliminated from Sony. This kind of thing is also worth learning a lesson.

Because, the later ending of Sony and Apple fully shows that although technology is important, it is not omnipotent. The key is to come up with products that the consumer market can buy, rather than simply showing off technology.

Simply showing off technology can't create explosive products. Only by truly finding the pain points of consumers and launching relevant products according to their consumption needs can we achieve success.

Of course, Sony has been able to survive for so many years of continuous losses, and it is the same as Apple, relying on the fan effect of Sony's Dafa.

Therefore, Lin Qi is also wondering whether Xinchuang Electronics wants to develop more fans, although the number of hardcore fans is not much, but if you really encounter difficulties, whether you can survive depends on the hardcore fans.

"You're welcome, Mr. Lin!" Akio Morita said with a wry smile, "I'm here to take the blame, I hope Mr. Lin can raise his noble hand and give him a way out!"

"To give a way out, is to let you dump the backward CRT production line to China? Then, with advanced products, defeat CRT, and pass on the losses and risks to Chinese manufacturers?" Lin Qi said dissatisfiedly, "China is not a dumping ground for garbage and outdated production capacity. ”

"That...... I'm sorry, the old man was negligent!" Akio Morita bowed and apologized and said, "This time I came, not to talk about CRT, but to hope, Mr. Lin, raise your noble hand, in the plasma industry, don't maliciously dump at a low price!

"It's easy to say!" Lin Qixin knew that Akio Morita and the others were in a hurry.

Forget the loss of CRT,If it is regarded as the most correct route for transformation by Japanese manufacturers,Plasma TV,It was also suppressed by Lin Qi,Then,The entire plasma camp is equivalent to a lose-lose。

It's not in everyone's interest!

Of course, Lin Qi also understood, and soon after, he said: "That's ...... The current price belongs to the abnormal market promotion stage, next, we agree on a plasma panel public offer, major manufacturers report the ex-factory price of the plasma panel once a month, and our price gap is not large. Let TV manufacturers and display manufacturers,According to the transparent quotation of the market,To purchase panels! Now the quotation is low,Starting next month,The ex-factory price of plasma panels under our new venture electronics group will rise,The price will increase by $1 every month,The price will increase every month,Let the market form a plasma price increase expectation。 Buy TV early and enjoy it early, and don't enjoy the discount if you buy it late!"

"Okay! This is a good solution......" Akio Morita said with joy.

"In the future, there should be no more than 15 plasma panel suppliers in the world! There are five in Japan, which is enough! Only sell panels, and are not allowed to provide panel technology at will, TV and display manufacturers can only purchase our core components." ”

"Wonderful, this idea is exactly what we want. "The consistent practice of the little devil is to export some assembly lines.

However, some key core components still have to be purchased from Japanese suppliers, so not only the production line is exported, but also far away by selling parts and components, hiding behind the back to make money.

Plasma technology is more advanced than CRT, and there are certainly fewer manufacturers of plasma panels. So...... Suppliers of core components in the plasma industry should be able to surpass the CRT industry in terms of profits.

Of course, this is just Sony's first talk, and the next few will also see if they want to talk after Sony's negotiations.

……

After meeting with Akio Morita, I made an appointment to meet with representatives of other Japanese manufacturers. Of course, Lin Qi and Sony secretly signed some cooperation agreements.

For example, a 10% quota will be given to Sony for the monitors bundled with Pangu computers.

Don't look at the only 10% quota, but every year, about half of the users in Pangu computer sales are bought together with the host and monitor.

If the host sells 70 million units, the display will sell at least 35 million units a year. Such a terrifying sales, even if you take out 10% of the cake, it will be 3.5 million units!

The order of 3.5 million displays is enough for Sony's plasma business to distance itself from other manufacturers. Because, plasma is just a display technology, which can be used as both a television set and a computer monitor.

If you only do the TV market, then the scale is naturally not easy to grow.

Only the two roads of TV and monitor development are the same way, which is the king road.

The bribe given by Lin Qi was too great, and if Lin Qi stood in Sony's position, he would have chosen it this way.

However, due to Tsui Hark's invitation, Lin Qi put these Japanese manufacturers aside.

"Mr. Lin, who previously filmed the adaptation of Jin Yong's "Smiling Proud Jianghu", has endured a lot of pressure from fans of the original work. So, so I'm going to shoot another "Once Upon a Time" and design the action with a new design!" Tsui Hark has become an international director after the big hit of "Smiling Proud Jianghu", but he has no pride, "These Chinese kung fu themes can be combined with real martial arts genres, and when designed, they may look more real than the fights in "Smiling Proud Jianghu"!"

Lin Qi nodded, saying that this is a good thing, like Huang Feihong, Ip Man and the like, although they may not really be able to fight in history. However, the martial arts culture it inherits is very meaningful, at least, in terms of the film and television industry, it has huge cultural and artistic value.

And the quality of Tsui Hark's current works is quite high, and it is a best-selling work without thinking about it, Lin Qi is very relieved about the investment in Tsui Hark's films, and immediately approved 50 million yuan as start-up capital, which can be added in the future.

It's not that Lin Qi doesn't plan to invest 200 million, but Tsui Hark said that he can't bear the pressure of 200 million investment. Instead, keep your budget a little lower, so that if you fail, you'll be less stressed.

With the ready-made filming location of Humen Film and Television Base, Tsui Hark basically does not need to rent out the venue, and the actors are drawn from newcomers in Nova Entertainment Company.

Of course, the starring role is still Jet Li, his martial arts kung fu is very mature, and his international popularity is also very high, so it is very suitable to choose him as the leading actor of Huang Feihong.

"Thank you Mr. Lin for your support, I hope you can come over during the start-up ceremony. Tsui Hark politely invited Lin Qi, and the opening ceremony has always been indispensable in the filming of movies and TV series.

"Okay, I'll go when I'm free!" Lin Qi didn't know if he could be free.