Chapter 402: Fate/Stay Night
The movie "Smiling Proud Jianghu" is nearing completion, and the rest is mainly the finishing touches.
The investment of 200 million yuan does seem a bit extravagant and wasteful. If the investment is reduced to 20 million yuan, the effect of six or seven percent can be ruled out. However, it is also worth ten times the money to improve the quality a little.
After all, Lin Qi's pattern is no longer to pursue the rate of return of small-cost works, but to look at the problem from a higher level. For example, a lot of money has been invested not only for one or two blockbusters, but also for a lot of production costs, which are also consumed in the Humen Film and Television Base, which has driven the popularity and benefits of the film and television base. In addition, nearly half of the cost of the film is used in post-production special effects, music, etc., and the accumulation of these technologies is also an invisible income.
In addition, blockbusters with a strong budget can ensure that the IP adaptation is more sophisticated, so that it will not be like a movie with a relatively small budget, if you are lucky to be able to make a god film, but if you are unlucky, you have no funds to remake the bad part, so you can only release it in the form of a bad movie.
Just like Chen Kaige's "Wuji", which later broke the reputation, the main factor is because the high is not low. A large budget is eaten up by a star cast and expensive Hollywood special effects. Since the core technology is not mastered by itself, even if the film is full of loopholes, it costs too much capital and cannot be re-filled. For Hollywood's big directors, the budget of $1,500 has just begun, and the funds can be increased to $50 million or even $100 million in the future, so that more generous funds can make it better.
Of course, with a budget of 100 million US dollars, Lin Qi is just talking. At least within five years, Lin Qi is not ready to invest in film and television works with a budget of more than 50 million US dollars.
Every year, 2~300 million Hong Kong dollars will be invested in blockbusters, or animated blockbusters. In this way, we will be able to maintain our leading position in terms of special effects technology in the new start-up department. In the future, when the hardware of the computer is more mature and can make films of the level of "Titanic" and "Kung Fu Panda", it is worth increasing the budget cost.
With the current level of hardware, even if the budget is raised to two or three hundred million US dollars, it may not be able to shoot works of the same level as "Titanic" and "Kung Fu Panda". Perhaps, there are many masters in the post-production team, but when the hardware level is not up to it, there is a limit to the effect that humans can shoot.
……
At the same time that Tsui Hark was producing "Smiling Proud Jianghu", several other works were also being produced at Humen Film and Television Base.
Among them, there is "Fate/Stay Night" produced by Felix Animation Company, as one of the popular works of the entire Shizuki worldview, "Fate/Stay Night" is definitely a phenomenal work with countless fans.
Even the other more well-made "Fate Zero" is only half a pound or two in popularity compared to "Fate/Stay Night". Even, it can be said that without "Fate/Stay Night", where would "Fate Zero" come from?
After all, as far as the "fate" series is concerned, "fate/stay night" can be regarded as a true story. "Fate Zero" is because of its popularity, so it has risen from an officially licensed fanfic to one of the cornerstone works of the entire world view like "Fate/Stay Night".
Of course, Felix Animation has taken the high-end route from the beginning, and the previous "Court of Avalon" can be called an epoch-making hit movie animation.
Due to Felix's positioning, "fate/stay night" does not take the route of TV animation, but takes the route of film animation from the beginning.
The investment budget of "Fate/Stay Night" is also as high as 150 million yuan, which is the same level as the budget of "Court of Avalon" a few years ago.
"It's worthy of pretending to be a masterpiece!" Lin Qi was full of emotion, although the different plot lines of the parallel world "fate/stay night" have been adapted into animation, TV animation and theatrical versions.
However, every time I can circle a large number of new fans, old fans basically buy it. This is mainly the power of the characters, Shirou Emiya, Rin Tosaka, Red A, Saber (Artoria), Illya, Sakura Makiri, and other characters, not only in "fate/stay night". In other games and animations, it also belongs to the existence of krypton and fan attraction. Basically, you don't need to push too hard for publicity, you just need to mention simply, "Rin Tosaka appeared in such and such an episode", "Surprised, there is Illya in this episode. ", "Artoria has a new look...... "Hey, my family Rin Tosaka is actually possessed by a goddess?", "Ah? There is more than one goddess who possesses Rin Tosaka, and here again?", "Why is Rin Tosaka always crossed by a goddess?" mentioning a character name can seduce many onlookers, which shows that the core characters in the work "Fate/Stay Night" are very popular!
Similarly, this work dressed in the skin of "fate/stay night", the production team is purely domestic Felix animation, and even the dubbing is domestic. However, under the continuous harsh requirements, there is still a bit of the taste of the original. No, in a way, even better than the original!
After all, the requirements from the beginning were the most stringent theatrical version, and it was also a big production aimed at the global box office market. In addition, at present, domestic labor is cheap, and many top animators who can get millions of annual salaries in the future are already very happy to get tens of thousands of yuan now.
In addition, the requirements for the animation production level of the theatrical version are much stricter than those of TV animation. At this stage, the supercomputer used by Felix has more than 1 billion floating point operations per second, and the computer used by the TV animation company in 05~06 years, the performance gap has not reached a world of difference.
Therefore, it is not impossible that the theatrical version of "fate/stay night" produced in 87 can reach the level of TV animation in 2006!
"Fate/Stay Night" is expected to be released in November. The Chinese and Cantonese versions have been completed, and now English and Japanese dubbing are ready. "The domestic market, Hong Kong and Japan are ready. It can be released almost simultaneously, even if there is a difference in the schedule of the theater, but the release schedule before and after is expected to be less than a week apart!"
Lin Qi nodded and said, "I think the box office focus of "Fate/Stay Night" may be more concentrated in the Japanese market!"
"Isn't the market in Europe and the United States bigger?" Chang Guangxi was surprised.
In the European and American markets, Disney's animated films are the real mainstream. The Japanese market is more receptive to this kind of animation, which is made as a normal film shoot. Lin Qi said with a smile.
The biggest difference between the Japanese animation market and the animation market in Europe and the United States is that there is an increasing emphasis on youth-oriented animation. Its plot content is close to a live-action movie. It's just that instead of using live actors, it is performed in an animated way.
Fictional characters in anime were used as live-action actors, and they were later targeted by some Japanese animation and game companies. Square Enix, which produced the Final Fantasy series, once clamored that it was the general trend for animated films to replace live-action movies and virtual idols to replace live-action idols. Of course, later on the movie version of "Final Fantasy", the loss was so bad that it vomited blood, and Square Enix was forced to merge with other companies to survive, and after that, it was much more modest and did not shout such a slogan of middle two.
There is nothing wrong with this direction!
You must know that the salaries of famous live-action actors will become more and more expensive, and the salaries of some top actors will even rise to more than $50 million in the future. Even if the Hollywood giants can afford to pay the salaries of those top superstars, the net profit that a movie can get in the end is very low, which is equivalent to working for those superstars.
Companies with the highest profit margins, such as The Disney Company, make money mainly from the IP of animation, comics, and fairy tales. These virtual characters will never ask for a salary increase, so the benefits that companies that rely on virtual character IP will eventually get far more than the film and television companies that put the company's rise and fall on the reality stars, even if the company's superstars are very loyal, but the salary will keep rising, so the company can make less and less money, and the cost pressure will be greater and greater. The growth of the film and television industry market can never rise faster than the price of those superstars.
Of course, "Fate/Stay Night" is similar to "Final Fantasy", it is a theme for young people and adults, and it can be regarded as a live-action movie, but it uses virtual role-playing. This is a bit unusual in the animation market in the 80s.
However, in the future, it is becoming more and more common, and a lot of animations are going to be youth-oriented, no longer child-oriented.
Like live-action films, animated films that focus on the youth and adult markets will gradually become a new trend in the animation production industry in the future. Moreover, animated movies with these themes, as long as they are shot with heart, are easy to produce word-of-mouth masterpieces.
On the contrary, a lot of low-toddler-oriented animations don't understand what innocence and cuteness are. Purely stupid and stupid as a selling point, and even a scary shape that is obviously ugly, I just have to say that it is cute.
That's right, it's "Monster Hunt", Huba is ugly like that, does the director really have a B number in his heart?