Mo Fan leaned against the door, stretched out his index finger and said, "First, beauties often get extra convenience, and they are often harassed, which is the relationship between risk and benefit. Just want to get a profit and don't want to take risks, there is no such good thing in the world. ”

Lu Xiaorong threw her clothes into the basin again, and said angrily: "You mean, I was harassed, and the fault is still mine?"

Mo Fan shook his index finger and said, "You calm down, I'll just talk about things." I don't mean there's anything wrong with that, but when you feel that the risk is too great, should you consider risk aversion and give up some of the benefits?"

Lu Xiaorong thought about it carefully and admitted that Mo Fan's words were still very reasonable, but she was a little uncomfortable in her heart, because it seemed to mean that she was betraying her hue.

Mo Fan said: "Don't think crookedly, I just hope you can learn to protect yourself better, and don't suffer losses in the future." ”

Lu Xiaorong glanced at Mo Fan, feeling that this guy was getting more and more ghostly, as if she could guess what she was thinking.

Mo Fan stretched out his middle finger again and said, "Second, you have worked in Haitian for nearly five years, and the customers and contacts you have accumulated are basically based on this. Even if you can't be promoted, what do you lose? And what can you take with you after you resign? Have you carefully considered your gains and losses? Do you dare to say that you are not naïve when you say that you will resign?"

Lu Xiaorong flattened her mouth and lowered her head to rub her clothes vigorously.

Mo Fan stretched out his ring finger again, "Third, you were cheated by Shen Tai'an, and you were in a mood and wanted to resign, that guy might be laughing somewhere." You're still punishing yourself for someone else's mistakes. Why does a person who is usually quite shrewd have to jump into this pit? Skipping once is not enough, he has just climbed out, and he is about to jump in again, what do you want me to say about you?"

"Have you said enough?" Lu Xiaorong said angrily.

"Of course not. Mo Fan stretched out his little finger, "The fourth point is what I was going to say at the beginning. The competition report between you and Shen Tai'an, whether it is the original first version or the enhanced version after plagiarism, is actually not very good. ”

"What did you say?" Lu Xiaorong stopped and looked at Mo Fan, "You don't even look at it and say it's not good?"

She put a lot of effort into that report, but it was completely denied, and it was really hard to accept. In a way, this is more devastating than being plagiarized. Being copied by someone at least shows that it is valuable, and Mo Fan's words undoubtedly say that her report is rubbish and not worth mentioning at all.

Mo Fan smiled: "Look at you, you're excited again." I just asked you if you could stand the blow, and you said you could do it!"

"Okay, you say!" Lu Xiaorong said hatefully, but she didn't seem to be very angry in her heart.

"I'll talk about this in more detail, but I'll talk about the fifth first. Mo Fan stretched out his slap and shook it, "If you rub it like this again, my clothes will be washed into rags by you." ”

Lu Xiaorong snorted, "If you can't tell if you're ugly, you'll leave naked later!"

Mo Fan smiled: "I don't mind. When I came in yesterday, the doorman saw that I was with you. ”

Lu Xiaorong felt a little sick after saying that just now, she was called light when she was naked, and she was called light when she didn't wear anything, how could she make such a joke with Mo Fan? Who knew that this guy's words were even more excessive, what did the doormen see it?

She glanced at Mo Fan and said, "You are becoming more and more presumptuous, in the past, Sister Lu called me short, but now you dare to take a high posture to discipline me." There is still a second half of the sentence in my heart: I was still stunned by what you said.

Mo Fan said: "You will cry and make trouble for a while, just like a little girl, how can you look like a sister?

"You're right, you're right, okay?" Lu Xiaorong was a little embarrassed, washed Mo Fan's shirt and put it in the washing machine to dehydrate, and then went to wash the underwear she had just changed. Turning his head, he saw that Mo Fan was still standing at the door, and his face couldn't help but blush, "Wait in the living room." ”

Mo Fan shrugged his shoulders, went to the living room sofa and sat down, and continued to drink that cup of coffee.

After Lu Xiaorong washed her underwear, her shirt was also dehydrated. She set up an ironing board in the hall, and asked while ironing Mo Fan's clothes, "Have you read my competition report?"

"Don't you see me, dare to talk nonsense?"

Mo Fan knew what Lu Xiaorong was struggling with, and briefly explained the main points of her report.

When Lu Xiaorong heard this, there was really nothing wrong, and looked at Mo Fan suspiciously, "You are too fast to see things, right?"

"I practiced reading novels when I was in school. Mo Fan was talking nonsense, and reminded: "Don't burn my clothes out of holes!"

"Pay attention!" Lu Xiaorong replied, and asked again: "Then why do you say my report can't work?"

Mo Fan said: "Actually, you can't say that your report can't work. As far as the current situation of the sales department is concerned, your advice and planning are excellent. ”

"You mean to tease me, right?" Lu Xiaorong grimaced. But in his heart, he thought that Mo Fan still had a positive attitude towards his report. Then I thought, why do you care so much about his attitude?

Mo Fan said: "Don't be happy yet. If you're just going to give the company some rationalization suggestions, that's fine. But if you want to be promoted, this report is not bright. ”

"Why?" Lu Xiaorong was a little confused about what Mo Fan meant.

"Because your level of focus is too low, the direction is too narrow. Mo Fan said slowly.

"Oh, then I'd love to hear your opinion. Lu Xiaorong looked at Mo Fan with a disapproving expression.

It's no wonder that Lu Xiaorong is Mo Fan's master, with outstanding work experience and ability, how could he be bluffed by a rookie apprentice who has been in the industry for more than a year.

Mo Fan couldn't help but smile and said: "In the four years since the establishment of the sales department, sales have increased year after year, and last year it finally exceeded the 100 million yuan mark. This year's growth momentum is good, and it is expected to reach 1. 500 million. ”

This is a passage from Lu Xiaorong's report, which was retold by Mo Fan in a tone of voice, which was a bit of a joke. She glanced at Mo Fan and said, "Do you think it's impossible?"

"Of course it is. Mo Fan nodded and said, "Actually, this is still a relatively conservative estimate. Our performance in the second half of the year is always better than the first half, and this year it broke through 1. 700 million is possible. ”

"That's it, what's the problem?"

"Herein lies the problem. ”

Lu Xiaorong saw that Mo Fan looked like an old god was on the ground, and said angrily: "Don't pretend to be a ghost, if you have something to say, say it quickly!"

"Don't get excited, I just want to enlighten you and see if you can find the problem. Mo Fan still said unhurriedly.

What's the problem? Lu Xiaorong couldn't figure it out, raised the iron in her hand and said, "Don't sell it, otherwise I'll really burn your clothes!"

Mo Fan smiled slightly and said, "Just press 1." 500 million, this year's sales growth is not low. But there are many reasons for this growth, such as the company's investment in advertising, the strengthening of market demand, the increase in sales staff, and so on. If this continues, I believe that within three or two years, we will still be able to maintain a relatively good growth momentum. ”

Lu Xiaorong frowned and said, "You mean, the suggestions I made will be of limited help to sales growth, at least not as good as the three factors of advertising, personnel, and marketing." ”

"Yes. Mo Fan nodded and said.

"But it's still useful after all!" Lu Xiaorong couldn't help but defend herself.

"I never said that the advice was useless. Mo Fan paused for a moment and said, "Do you know what our company's operating income was last year?"

Lu Xiaorong said: "There are probably more than 8 billion. ”

This is a figure announced by Haitian, which is certainly different from the actual situation, but can also be used as a reference.

Mo Fan said: "Let's think it's 8 billion." Last year, the sales department contributed only one-eighttieth of this figure, which is too low. ”

Lu Xiaorong said: "The company's products are being transformed, and the proportion of the sales department will be larger and larger. ”

Mo Fan said: "How big can it be? 1/20 or 1/10? How much time does it take, and how many manpower does it take? The most important point is, can the growth of the sales department's performance meet the company's demand for the growth of output?"

Lu Xiaorong was silent. She finally realized that what Mo Fan said was the main problem faced by the sales department. And when she wrote the plan, she didn't take this issue into account at all.

Haitian started out as a manufacturer of electronic components and is an intermediate goods manufacturer. The company has three major customers, all of which are terminal electronic product manufacturing enterprises. The orders of these three companies support more than ninety percent of the company's operating income.

Although there are many advantages to this kind of long-term and stable large customers, there are also many disadvantages.

About five or six years ago, with the increasingly fierce competition in the market, the market share of these three companies began to shrink, and the chain reaction was that the orders received by Haitian also decreased. Over the years, the company's R&D direction has been to meet the needs of these three companies, and if they want to seek new customers and markets, they can only carry out product transformation.

Perhaps not wanting to repeat the mistakes of the past and reduce its dependence on other companies, Haitian decided to produce its own products for the end user. The company's own technical strength is good, and the production process is not a problem, but the marketing of new products cannot be achieved overnight.

Historically, Haitian did not have a sales team in the true sense of the word. The orders of the three major customers are all interviewed by the CEO, and the people below are only responsible for the specific execution. It was not until the production of end products began that a sales department was established to be responsible for the sales of new products.

It was at that time that Lu Xiaorong was transferred from the operation department to the sales department. Shen Tai'an also jumped to be a sales supervisor from another company at that time.

Although the new products are profitable, they are too low a percentage of the company's revenue, far less than the traditional products that have shrunk, which is clearly not in line with the expectations of the top.

At least new products account for more than half of the revenue, can it be said that the transformation is successful, right?

Lu Xiaorong frowned and fell into deep thought.