Who is the most eye-catching in the first half of 2017, Secretary Dakang also!

"The secretary sits at home, and the pot comes from all sides", Secretary Dakang, the "first man in the universe to carry the pot" - there are corrupt wives, mocking colleagues, and betrayed subordinates. This secretary Dakang appears as pathos in the TV series.

Li Dakang, member of the Standing Committee of Handong and secretary of Jingzhou, is a righteous and selfless good official of the people, a character in the TV series "In the Name of the People", played by Wu Gang, as the plot deepens, the character of Secretary Dakang has quickly become a new Internet celebrity.

Secretary Da Kang played by Wu Gang has been loved by many audiences.

Straightforward, innocent, and dedicated to work******** Secretary Dakang has become the hottest Internet celebrity of the year, killing a lot of awl faces.

His fame began with emojis, and he was "bombarded" by all media!

I earned enough popularity all of a sudden, and I completed the upgrade from 0 to N!

In 2017, how hot is the name of the people!

The fire is so hot that the United States and Japan are paying attention!

As a supporting role in the TV series, Secretary Da Kang is more popular than the protagonist, which can be described as blinding everyone's eyes!

Secretary Dakang also quickly became a righteous and selfless image of a good official of the people in the eyes of the people.

If Secretary Dakang is the spokesperson, it is equivalent to the "official" spokesperson. Xi Ming thought so.

And Lu Han, who starred in Chosen Heaven in 2017, became very popular after joining the running man, but now his net worth is much lower.

As an endorsement, these two people have created a whirlwind of shared bicycles, which is a publicity and promotion plan that has been brewing in Ximing's heart for a long time.

Secretary Dakang has not become famous yet, if he can sign an advertising endorsement contract with him in advance, Xiongbai will undoubtedly take advantage of the popularity of Secretary Dakang!

Before he became famous, he signed an endorsement, and this time difference saved a huge amount of advertising endorsement fees.

So Secretary Dakang, he wants to take it as soon as possible!

He was too hot next, a national carnival under his double eyelids.

Xi Ming remembered part of the analysis of this phenomenal behavior by the media and experts,

A supporting role with few roles in the main drama, a mediocre-looking official who is full of people and economic reform, an old drama bone who has spent nearly 20 years acting in dramas and film and television dramas is not popular, but now he has killed a lot of awl-faced Internet celebrities, long-legged Korean stars, and small fresh meat celebrities, and has won the pursuit of countless post-80s and post-90s - Secretary Dakang, a super Internet celebrity whose future was delayed by the provincial party committee, has unexpectedly become a phenomenal image known to the whole people.

Why is that?

Why is that?

In the TV series, Secretary Da Kang is a person with great ambitions, and he wants to take advantage of China's good times to achieve the great rejuvenation of the Chinese nation. To this end, he actively promoted development, and it can be said that there are some unscrupulous means for the sake of GDP.

As a result, he was afraid that investors would run away and shuanggui Ding Yizhen, and in the "116 Incident", he once wanted to take advantage of the pressure to demolish the Dafeng Factory. However, these cannot deny that he is a good public servant of the people, and after he returned from the meeting, he immediately began to investigate Ding Yizhen, and in "116", he also quickly woke up and "stood among the people". But for this, he sacrificed a lot.

He is not a public servant in the traditional sense, he has his own interests, but he is a righteous and selfless good official of the people.

At the meeting, the villains will be angry, they will pay money for the people, they can remove evil officials, they can get close to the masses, they care about nannies at home, and they will be praised by leaders when they go out.

Secretary Dakang is righteous, upright, and dedicated to the people.

Secretary Dakang basically collected all the people's expectations for good officials. And Wu Gang's solid acting skills just maximize the display of this good official who may only exist on the screen and on it.

Secretary Dakang's emoji is the primary reason why he can become popular at the media level. This fragmented, social, and entertaining communication carrier has become a unique and interesting source of content in the social media era. So much so that we can judge whether a one is really popular, and it is clear at a glance by looking at the number of emojis of TA and the frequency of use.

Secondly, whether intentionally or unintentionally, People's Daily Online, Beijing News, The Paper, Netease Entertainment, WeChat, Weibo, Station B Huajiao Live Broadcast, Sina Live Broadcast, People's Daily Live Broadcast, Yi Live and even Taobao have all become media platforms that have contributed to Secretary Dakang's becoming a super Internet celebrity; the form of communication is not limited to text, pictures, GIFs, short videos, meet-and-greets, interviews, live broadcasts and even peripherals; the topics of communication are not only popular stars such as Shen Teng and Ma Su, but also "the first male model in Jingzhou" Ridiculous topics.

What is all-round, what is overwhelming, what is bombing spread, this is it!

Secretary Da Kang is not an invincible man, but also a wrongdoer worthy of sympathy.

At the beginning of the episode, in the plot of Ding Yizhen's escape, the series deliberately put his boss Li Dakang in the position of "number one suspect", but as the plot progressed, he became the so-called "first back-to-back man in the universe" of the so-called "secretary sits in the house, and the pot comes from all sides" - there are corrupt wives, mocking colleagues, and betrayed subordinates.

This undoubtedly made the audience feel guilty and apologetic, so they "compensated" it through attention and favor, and the compensation psychology was born.

Then the image of Secretary Dakang was vividly expressed by Wu Gang, he has seven emotions and six desires, he also has to eat, he has to poke wildly when he is hungry, and he scolds when he is in a hurry, very down-to-earth!

The audience's attention to Secretary Dakang instead of the protagonist Hou Liangping is the crooked building effect; the attention to Wu Gang's double eyelids, long legs, and the same water cup instead of the character itself is also the crooked building effect; and the ridicule and banter of the other characters' clothes, hairstyles, hobbies, names and even lines on the barrage are even more crooked.

This phenomenon is essentially the characteristics of the decentralization of the Internet, as well as the concentrated embodiment of the psychological characteristics of young people who rebel against authority and put entertainment first in the mass media.

No matter how popular Secretary Dakang is, the current Xi Ming knows that Secretary Dakang will be popular!

Isn't propaganda and advertising all about letting Xiongbai be ridden by more people? Ximing just wants to rub his popularity! Let more people ride Xiongbai because of Secretary Dakang!

Thinking of the image of Secretary Dakang riding his own Xiongbai bicycle and raising his thumb, tsk......

Subsequently, Xi Ming acted vigorously and resolutely, and immediately mobilized Li Kaifu's connections in Yanjing to find the crew and actor Wu Gang in the name of the people.

"Mr. Li, do you know any big guys in the Yanjing entertainment industry?"

So a search for actor Li Gang spread in the circle......

As for Lu Han, Liu Yanyan directly found his studio on the Internet and talked about a price that is neither high nor low for Lu Han, if it is placed in a few months, Lu Han participates in Running Man and chooses the sky to be broadcast, then this endorsement fee will be several times, this is the welfare of the reborn, it is very money-saving!

However, Liu Yanyan is a nymphomaniac, obsessed with Luhan, and Xi Ming feels speechless.

But the rhino people are not better, their minds are full of Secretary Dakang, and their minds are full of wanting to sign him, sign him, and let Secretary Dakang become their spokesperson, and get the maximum value at the minimum cost!

……

When the news came that Wu Gang, the secretary of Dakang, he himself was in Yanjiao, and Xi Ming roared in his heart at God, is this the will of heaven, if you want to find him, he is actually under his nose.

So Xi Ming took Liu Yanyan to visit Wu Gang in person.

The current Wu Gang has no media attention, he is an unknown old drama bone, not well-known, but in less than a month, he quickly became popular, from 1 to N!

In a filming city in Yanjiao, Xi Ming successfully met Wu Gang, secretary of Dakang.

Liu Yanyan was very speechless, why did he find such a person to ask for a half-old man with no good looks?

Looking for him to endorse?

Why?

After seeing Secretary Dakang, Xi Ming was concise and to the point, and directly revealed his identity.

"Hello, Mr. Wu Gang, I am the chairman of Xiongbai Bicycle Sharing, and I would like to ask you to be my company's cycling ambassador and image spokesperson......"

Wu Gang was taken aback, Xiongbai is a fast-rising company with a market value of tens of billions, he has heard that the boss of such a large company actually found himself in person...... He is just a little person who has been acting silently for many years and is not popular. Why?

He was frightened and questioned that the other party was a liar, but saw the other party's knight XV...... That face is wonderful.

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