After the launch of "Phoenix Meitu", it has entered the official sales stage.

Sales are divided into offline physical disc sales and online download sales. Physical disc sales, although there are more manuals, but on the Internet, you can find more tutorials and materials through the URL of the official website. Therefore, there is no essential difference between the two, but considering that some users do not have the Internet, they just use the computer on a stand-alone machine to do some art work, so the disc version will be launched.

The sales channel of the CD-ROM version needs to be distributed, and most of the revenue is given to the channel, so the sales revenue that software companies can get is not as much as that of online channels.

In the trial version of the software store that comes with the Pangu operating system, "Phoenix Meitu" has received 200,000 downloads within 24 hours of being on the shelves.

Subsequently, there was a surge in recharge and payment orders from all over the world. Pangu Software Application Store, the Pangu operating system at the beginning was not available. However, with the release of the 6th and 7th generations of Pangu computers, the software store function began to be gradually added. The mall tests the security of the software, and the developer provides the software to the software store, after which the security department of the software store conducts a series of security tests, and after passing the test, the software is allowed to be put on the shelves for sale.

This approach of thinking about the safety of users has been recognized by non-users. Even, for the sake of security, many users only download software from the application software store of Pangu operating system, after all, this channel is more trusted by users than other software acquisitions.

With the trust of users, the Pangu application software store has gradually begun to be commercialized, not only providing free software downloads. It also provides paid software download and payment channels, a variety of software from different developers, users only need to use the wallet function of the Pangu operating system, which can realize the payment and transfer of the software in the Pangu application store. After that, you can get the activation code in no time.

The Pangu application software store is also very generous at present, charging only 10% of the channel fee. The remaining 90% of the revenue will go to the software developer. It is precisely for this reason that not only some software developers who are small in scale and lack their own distribution capabilities will regard the Pangu App Store as the most important distribution channel, and even, for the convenience of settlement, only publish software in the Pangu App Store. Even some well-known software companies, even if they have their own distribution channels, the cost of the channel is much more expensive than the cost of Pangu Mall. Therefore, most software companies will also be willing to carry out long-term strategic cooperation with Pangu Application Software Store.

Of course, the rankings of the Pangu App App Store are all based on user downloads and payments, as well as lists generated by evaluations, and the official will not interfere with these lists, nor will they sell advertisements and traffic to the outside world.

The homepage of the application software store is generally that the software is pleasing to the eye, and it is not charged for money, and it is promoted for free for a period of time.

There are also some software that has been promoted to the top and become popular, and even arouse the interest of many venture capital companies. So, don't look at the Pangu operating system that is not profitable, but ...... Just an app store now has an increasingly powerful influence, because it has become an important traffic entrance for many applications under the Pangu operating system platform.

After the "Phoenix Meitu" software was promoted and promoted, it quickly became a blockbuster with the help of Internet channels! On the one hand, because of its practical functions, and on the other hand, because of its cheap price!

Thanks to similar professional graphics processing software, such as Photoshop, it is now sold for more than $1,000.

The reason why Photoshop has been upgrading its plug-in functions is mainly because it has established a relatively deep level of interaction and feedback with artists in publishing, advertising, and other industries. Users have those needs, which will soon be converted into Photoshop features and plugins, and many people who spend a lot of time learning Photoshop also use this skill as a livelihood, which further strengthens their dependence and belief in Photoshop. So, later on, Photoshop was almost the object of this kind of software, which has been imitated, but never surpassed, even if it is extremely expensive, but it still establishes a solid moat.

But this is the future of Photoshop, and the functions of the current "Photoshop" cannot be compared with the later. A large number of easy-to-use and professional plug-ins in the future are upgraded from version to version. Moreover, the higher the requirements for the performance of the computer hardware.

Now Photoshop is mainly released on PCs, and computers in the early '90s may have only 1/100 percent of the performance compared to later generations. The hardware limited the performance of Photoshop's software, and many of its features are simply unrealistic now, so Photoshop has not yet reached the level of monopoly that later generations have achieved in terms of user size and influence.

"Phoenix Meitu" is not only a simple dumping at a low price, but more importantly, the professionalism of the software. Before it was officially sold, the software had been extensively tested in the art works of many companies in the new start-up department. Feedback from more than 10,000 users has been collected to make the version of the software, in fact, more than 100 modifications.

Just pick up a little reading site, you need thousands of new book covers and art images every year. A large amount of feedback from artists is enough to make this software continue to evolve and upgrade.

Not to mention, Lin Qi and Meng Xin will also open a small stove for technicians. Therefore, "Phoenix Meitu" is by no means an immature product that has not been tested, but is already relatively mature and not inferior to similar software known in the market.

It's not just a price war, it's a crushing monster in terms of function and experience, with a kind of Internet thinking, asymmetrical everyone.

In the traditional software peers, they are still addicted to the dream of selling a set of software for $1,000 and selling tens of thousands of sets and hundreds of thousands of sets a year, and they can make amazing profits.

Phoenix Application Software Co., Ltd., a wholly-owned subsidiary of Phoenix Arcade Company, has been using Internet thinking to quickly dump software at low prices.

Not only professionals can use it, but even novice users can use this software to modify their photos beautifully. If it's too professional and expensive, novice users may buy it. However, the low price is played, and professionals have the usage of professionals, and Xiaobai can also have Xiaobai's gameplay, so that the user group market of the software will be completely expanded!

Lower the price barrier, and lower the barrier to entry into technology!

This is already the most basic Internet thinking, of course, just want to develop white users, it is impossible to have a technical threshold. For example, "Adobe Photoshop" is not developed by novice users, but after professional users get used to using this tool, loyal user groups continue to accumulate and form industry standards, which is naturally monopolized.

"Phoenix Meitu" not only gives the beginner level a simple operation mode, but the more complex and professional functions and modes also require a lot of energy and learning costs. Therefore, once the user enters the pit and learns for many years, a natural monopoly can be formed!

Of course, the price factor is also very important in the initial stage of opening the market, the price is low and easy to get close to the people, and the price is too expensive. After the market is monopolized, the cold will be cold!

Now that it is in the stage of horse racing, it cannot be cold, so "Phoenix Meitu" conquers the market at a price close to the people, the Hong Kong market is 168 Hong Kong dollars, and the simplified special edition of the Chinese mainland market is even more based on the low per capita income level of users in the Chinese mainland market, cutting 100 yuan and selling it at a price of only 68 yuan per set.

In international markets, such as Japan, the online download version costs only 2,999 yen. The disc version of the offline channel is 5,999 yen. This price is even lower than the price of a box of CDs or a set of game software.

In the U.S. market, the price is only $29.9 per set.

In most other countries, the reference price is basically fine-tuned based on the published price in Hong Kong, for example, some countries are considered to be developed countries, and the price is higher. Some countries are considered developing countries and are given preferential prices.

Basically, this software only requires a few tenths of the price of Adobe Photoshop to buy professional software with no worse features than Adobe Photoshop.

It is precisely for this reason that since the release of the software, online downloads have been growing rapidly every day.

It can take up to two months for Adobe Photoshop to reach 100,000 new users. However, ...... "Phoenix Photoshop" software, you can get two months of incremental users of "Adobe Photoshop" in one day!

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