On August 6, 1984, Lin Qi returned to Hong Kong, because after receiving a notice from Goldman Sachs and the Far East Stock Exchange, New Venture Publishing Group was officially listed on the Far East Exchange on August 8.

Even if he doesn't care about the company's day-to-day operations, such a major matter still requires Lin Qi to come forward in person.

On the morning of August 8, the Hong Kong Far East Exchange was particularly noisy. Not only did a large number of financial tycoons appear, but a large number of media also gathered to report on this grand occasion.

Lin Qi, Zhang Dahai, Zhang Ru and other shareholders of Xinchuang Publishing Group rang the opening bell with high spirits to celebrate the success of the IPO of Xinchuang Publishing Group.

The IPO was much higher than expected, with the original plan to raise HK$700 million by issuing an additional 35 million new shares at an issue price of HK$20 per share.

However, due to the overwhelming subscription, more than 100,000 citizens across Hong Kong came to queue up to subscribe, and the scale of frozen subscription funds was as high as HK$5 billion.

In the end, the new venture publishing company negotiated with Goldman Sachs, the lead underwriter, and the issue price of new shares was increased to HK$30 per share, and the size of new shares was also increased to 50 million shares. In this way, the scale of funds raised has risen directly to 1.5 billion yuan.

In addition, the company originally had 100 million original shares, and 50 million additional shares were issued on the listing, and the total share capital increased to 150 million shares, and the market value after the IPO will directly swell to 4.5 billion Hong Kong dollars. Among the listed companies in Hong Kong, it can also be ranked within the top 20!

In addition to the strong support of Goldman Sachs and the stock exchange, it is also related to the influence of the new entrepreneurship department.

Although the new venture publishing group is not a new venture electronics company, after all, it is the first listed company in the new venture department, so after hearing the news, most of them have generously donated money to buy new shares.

In the current market environment, even if the listing is successful, the IPO scale can reach 200 million yuan, and the market value after the IPO is estimated to be unlikely to exceed 2 billion.

Good goodwill can sometimes turn into real money!

"Thanks to the strong support of all investors, our new venture department is the first company to land in the capital market and become a listed company. Lin Qi said at the listing ceremony, "New Venture Publishing Group, founded in 79, is the first company I started in Hong Kong. If there was no publishing industry, which brought me the first pot of gold, there would be no glory of the new entrepreneurial electronics and new entrepreneurial departments behind...... Therefore, I am very grateful to my partner Zhang Dahai, although he does not seem to have done anything great, he is a wise and foolish elder, and he has been very happy to work with me. It is precisely because of our tacit understanding that there is no trouble in the process of the company's development, because of the uneven distribution of spoils among partners.

After the registration of the new venture publishing company, we have been doing our own things like this, I am lazy, everything is thrown to Mr. Zhang Dahai, general manager Zhang Dahai and all the company's staff and writers, we finally successfully landed on the Hong Kong Far East Stock Exchange and became a listed company. At the same time, we are the largest publisher in Hong Kong and the largest by market capitalization.

Of course, going public is not our end, but the starting point!

At the new starting point, we will continue to maintain good governance and positive and steady development. We will strive to create value for our long-term shareholders and strive to provide dividend returns to our shareholders......

Before the listing, we were a company with the largest market share in Hong Kong, such as comics and bookstore chains, and after the listing, we will cherish the funds raised and strive to develop into a world-class cultural publishing giant. We will select the best Chinese comics published in Hong Kong and translate them into different languages to promote them to a profitable market......

At the same time, we do not only regard some well-received comics and copyrights as publications, but also professionally analyze and study their value, and adapt them for film and television, gamification and various derivatives...... Yes, we've just set sail!"

The scene resounded with fierce applause, and many original shareholders, or investors who were lucky enough to succeed in the new IPO and subscribed to the new shares of the new venture publishing company, had a scene of making a fortune in their minds......

That's right, for some quality companies to subscribe at the price of an IPO, it is easy to get amazing gains. The lower price than the IPO is the original share subscription. Before the company launched the IPO plan, many of the company's employees and authors subscribed for unlisted shares with net assets per share, and at the cheapest time, it was even less than HK$1 per share, and even last year's equity incentive, shareholders who subscribed for the original shares also obtained equity at a price of about HK$3.

On the day of the IPO, many original shareholders earned more than 50 times, and some have already earned 10 times!

A part of the original shareholders, even if the IPO price is sold, can make money, of course, in order to protect ordinary investors, so the original shareholders promise to restrict trading for one year.

Therefore, the traders in the early stage of the listing are mainly shareholders who change hands with 50 million new shares of the IPO.

At 10 a.m., the Far Eastern Exchange officially announced its opening. The new shares of the newly listed New Creative Publishing Group are trading very actively, and shortly after the opening of the market, the on-site traders in vests on the exchange continue to submit the latest quotations.

Since automated trading is not yet a popular scene, floor traders are busy like ants, shuttling between different seats. Every professional stockbroker with a trading seat, or an employee of a financial institution, is excited.

In just one minute of the opening of the market, the stock price of the new venture publishing company soared, rushing to HK$40 a share. The continuous surge has made many IPO subscribers make different choices, and some continue to wait and see, and it is not uncommon to close the deal at a price higher than the IPO, and make a little money to be satisfied.

Of course, there are also many investors who have not subscribed to the stocks, staring at the quotations on the continuous electronic trading boards, gritting their teeth and placing bets, and submitting buy orders with higher quotations. Of course, many people submit quotations that can't keep up with the continuous rise in market prices, so they withdraw and resubmit quotations after submission.

The attention of a large number of investors and speculators has made new start-up publishing companies the protagonists of today's market!

Throughout the scene, most of the securities transactions were the turnover of new shares of new venture publishing companies. Nearly 50 million yuan of transactions were processed in one minute, which is a shocking order for the current Hong Kong trading market. As a result, the processing of transaction orders accumulated one minute before the opening of the market will be delayed until at least 10 minutes before the opening of the market.

For these stockbrokers, such busy trading also generates huge commission income for them.

The Hong Kong stock market has not seen such a lively scene for many years. You must know that the old bear market in the past four years has exhausted investors' cash and passion, and the vast majority of investors, even if they hold stocks, rarely submit turnover orders. So much so that the current full-day trading in the market is even less than 50 million yuan.

However, at present, only the orders accumulated before the opening of the market have exceeded 50 million transactions. Next, after the peak of the transaction order passed, the stock of the new venture publishing company changed hands throughout the day, and it has created a turnover of more than 600 million yuan.

On this day, it is like a big bull market, no, it should be said that the big bull market of new stocks, driven by the new shares of the New Venture Publishing Group, some of the new shares issued this year have collectively walked out of a completely different market from other stocks, and the shares of the New Venture Publishing Group Company, after the close, the stock price exceeded 80 Hong Kong dollars a share.

That is to say, on the first day of listing, the market value of the new venture publishing company exceeded more than 12 billion yuan.

Before it was listed, the net assets of the new venture publishing group were just over 400 million yuan, and the normal business could earn at most 150 million yuan a year. In the local market, the potential of Hong Kong has been almost tapped, and it will be thankless to continue to acquire publishing companies through mergers and acquisitions in the future. After all, Hong Kong's publishing market is currently the most lucrative in comic publishing. As for the newspaper with the largest market size, even if it is Chengdu like Ming Pao, Sing Tao Daily, and Oriental Daily, its net profit is far inferior to that of comics.

Because, Hong Kong's comic market, since the time of Huang Yulang, has been rising in price. After the price increase, Hong Kong Comic Publishing not only did not decline, but its reader market has repeatedly hit new highs, and the comic book itself alone is enough to make a good gross profit. What's more, the new venture publishing group has completely transferred the book printing business to factories in the mainland, which has doubled the profits of its competitors!

For example, Huang Yulang's Yulang institution's comics are sold at about the same price as a new start-up publishing company, and its market share accounts for about one-third of the Hong Kong comics market, but its profits are gradually shrinking, from breaking 20 million before, falling to less than 10 million yuan, this is because the market of Yulang institutions has not grown, at the same time, printing, labor and other costs have increased, resulting in shrinking profit margins, because it does not occupy a leading position in the market, and does not dare to risk continuing to increase prices, which has caused its competitive advantage to continue to decline.

The new venture publishing company occupies 60% of the Hong Kong comic publishing market, and the profit of its comic publishing business exceeds 80 million yuan, and most of the profits are squeezed out because of the reduction of printing costs, and a comic reduces the printing cost of 2 yuan, and sells 30 million copies a year.

Even if the profit of the new start-up publishing company exceeded 200 million yuan last year, it will take 60 years to earn 12 billion yuan. The IPO was just an instant, which made its market value soar, and at the same time, after deducting various issuance costs on the books, there were 1.45 billion yuan of newly raised funds.

"The IPO is so cool, no wonder it has to be IPO!" Zhang Dahai read the newspaper the next day as if he was in a dream.

The IPO of the new venture publishing group has created several billionaires, Ji Shiming multi-millionaires and more than 100 millionaires.

Zhang Dahai's shareholding is second only to Lin Qi, and he still holds 30 million shares, and according to the market value, he has suddenly become a rich man with a net worth of more than 2 billion, and he can be on an equal footing with those super-rich in the past.

Of course, the biggest beneficiary must be Lin Qi, who holds 37 million shares, and this IPO alone has brought him an increase in value of 3 billion yuan.

The new venture publishing company is only a small part of Lin Qi's company, thinking of this, Zhang Dahai has to admire: "In the future, there will be no one in Hong Kong who is richer than Lin Qi!"