Aika Electronics has determined that it will take the route of large-scale foundry in the future, and the small factories crowded in the industrial buildings will naturally not be able to meet the development needs. Pen "Fun" Pavilion www.biquge.info

Therefore, Rong Jian spent a lot of money to rent an old factory covering an area of 20,000 square meters in Tsuen Wan, and the dormitory and office buildings are multi-storey buildings, and the construction area of the factory is at least 30,000 square meters.

Originally, this was a plastic flower factory, but the period of prosperity of the plastic flower industry was the fifties ~ sixties, and it has gone downhill in the seventies. The operation of the factory was not cost-effective, and the original factory owner naturally decided to close down and rent the factory to others to make a steady profit.

Of course, the rent is not cheap, Yung Jian spent 600,000 yuan a month to rent the factory, and plans to gradually expand the factory in Hong Kong to 1,000 people.

After moving to the new plant, Rong Jian quickly began to recruit workers, recruiting 500 people in one go, no newcomers, as long as skilled workers, and the minimum monthly salary standard also mentioned 2,000 yuan.

This big move, so that the monthly expenses of the ICA electronics factory increased by 2 million yuan, if the new business can not generate profits, then, the ACKA electronics factory previously accumulated profits, can only support the factory operation for four months.

Of course, Lin Qi provided 500 arcade machines at the beginning, so that in the early stage of his transformation, he would not go bankrupt due to lack of orders.

In fact, people's potential is also forced out, Aika Electronics Factory was still making electronic watches last year, and this year it was transformed into a function calculator. Now, another transformation of the OEM arcade machine, this span is very large! Every transformation, skilled workers need to re-learn new technology and knowledge.

If you are an ordinary factory owner, unless it is a matter of life and death, you will definitely not take this kind of risk.

However, under the pressure of Lin Qi, Rong Jian ate and lived in the factory every day, and actively communicated with the factory technicians, so that the transformation of the factory quickly entered the right track.

By the end of April, the OEM order for 500 sets of Aika Electronics has been successfully completed.

This batch of arcade machines, in addition to 30 self-operated arcades used by Xinchuang Electronics. The rest of the machines are stored in the warehouse as stock goods ready for sale!

As a brand new arcade manufacturer, Lin Qi did not have any customers and sales channels. Although the Rong family has a little energy, it has nothing to do with the arcade industry, and it can't be borrowed from the Rong family.

In fact, at present, except for the United States and Japan, the arcade sales channels around the world are very immature. The biggest problem for non-American and Japanese arcade manufacturers is that it is difficult to find reliable sales channels for their products, so it is difficult to develop. If you want to enter the U.S. and Japanese markets, you will be competing from more than ninety percent of the world's arcade manufacturers.

But Lin Qi wasn't worried at all!

Master Ma Zushi once said that if capital has 50 percent profits, it will take risks, if it has 100 percent profits, it will dare to trample on all the laws of the world, and if it has 300 percent profits, it will dare to commit any crime, and even risk being hanged.

This comment is too sensational, not objective and calm enough, but it vividly sums up the greed of capital - as long as there is profit, and, widely advertised, there is no fear of countless investors, flocking!

……

In May 1980, a large number of advertorials appeared in the Oriental Daily, the newspaper with the largest circulation in Hong Kong, focusing on building momentum:

"Hong Kong's video game industry is emerging and will become the third largest video game production base after the United States and Japan. ”

"It's better to make a movie than to make a game!"

One of the most eye-catching is undoubtedly - "A game machine, the monthly income is the highest monthly salary of two office workers, and the huge profits of the game hall exceed that of the casino!"

This advertisement advertorial did not mention the new start-up electronics company at the beginning, but described from the perspective of a reporter, describing the inadvertent walk into a video game hall on Apliu Street and experiencing the charm of video games for the first time. After introducing a number of popular games "Little Bee" and "Space Invaders", the reporter turned his pen to the new game "Chinese Cube".

After the suspenseful writing of the reporter of "Oriental Daily", and gradually peeling off the cocoon, I found that this "Chinese Cube" game was actually developed and produced by a local company in Hong Kong.

Subsequently, the reporter began to introduce a "Chinese Cube" arcade machine in an amazed tone, and in less than half a day, it has attracted players to invest more than 50 yuan.

The reporter couldn't help but describe in a fanatical tone, "The monthly salary of a reporter for a major newspaper in Hong Kong is only about 1,500 yuan. However, a "China Cube" arcade machine with a factory price of less than 10,000 yuan can earn 50 yuan in half a day, and 100 yuan a day! What about a month? A game console can actually earn 3,000 yuan, and it is worth two reporters from the "Oriental Daily"! Ordinary employees will still have problems with their status and make mistakes, and they need to pay a salary of 18,000 yuan a year. And a machine that costs 10,000 yuan can top the benefits created by two salaried people, and don't pay it a salary. If I were the boss, I would definitely be willing to buy such a hard-working machine that would not ask for a pay increase from time off, rather than hire an employee who is less efficient in making money. After this article, the author has been moved and wants to quit his job to become a game hall owner......"

Shortly after the article was published, people quickly found the new start-up game hall on Apliu Street based on news pictures.

There are already more than 50 machines in the entire game hall, but five or six hundred people are crowded in at once, and there are many more people outside the door who want to enter.

The people who came to investigate found the money scene of opening a game hall, like brainwashing, and frantically wanted to find a way to order game consoles.

Subsequently, these researchers knew that the new venture game hall is a self-operated game experience store under the new venture electronics company, and the new venture electronics company is the first game development and production company in Hong Kong.

If you want to order a game console, you need to find a salesperson at a start-up electronics company. In the new start-up game hall, there are indeed sales staff stationed on the spot.

Because, in addition to making money by operating game halls, self-operated stores also have a more important purpose - selling game consoles!

"Sir, can I order a few "Chinese Cube" game consoles from you?" a middle-aged man asked excitedly, "I am the manager of Baili Supermarket, which is 300 meters away from your company on this street, we are going to add 6 of these machines on the first floor of the supermarket, are you willing to sell this kind of machine?"

"Yes, but we ask for cash, one hand for money and one hand for goods. The newly recruited business personnel of the new start-up company said without arrogance, "The price of each machine is 9,800 Hong Kong dollars, as long as you bring enough cash, you can go to the factory to pick up the goods!"

The middle-aged man said, "Money is not a problem, but the machine should be exactly like the one in your arcade!"

"Of course, it is exactly the same, our machines are mass-produced in the factory, before leaving the factory, strict quality inspection, unqualified direct destruction, will not be sold!"

The middle-aged man was not alone. In fact, since the publication of the advertisement, not only the game hall business has been booming, but also the orders for game consoles have grown rapidly from scratch.

The new start-up electronics company is not only advertising in the Oriental Daily. According to the influence of the newspaper, the second-tier newspapers with average influence will be given one or two thousand yuan, and the first-line newspapers will give 5,000 yuan for advertising.

Of course, among so many newspapers, Ming Pao is the only one who politely refuses to publish advertorials, because Ming Pao believes that this kind of advertorial will affect the credibility of the newspaper.

If the credibility of Ming Pao degenerates to the level of Oriental Daily, then it is possible that with the current circulation of Ming Pao, its income will be reduced by 80%!

Of course, if "Ming Pao" is not published, the impact is not great.

Most of the first- and second-tier newspapers in Hong Kong have published the advertorials of Xinchuang Electronics, willing to spend millions of dollars, for a month in a row, all of them are arcade profits, "China Cube" and the advertorials of Xinchuang Electronics Company...... Moreover, these advertorial reports are basically true, so I don't believe that they can't attract businessmen who want to make a fortune!