Chapter 73: The Power of the Water Army

Feiqi specializes in promoting websites, so hard advertising is needed, and the promotion cost is too expensive. Pen Fun Pavilion wWw. biquge。 Therefore, Lin Qi only agrees to advertise the excellent works of the website on the Internet. If the work is publicized in place, the book station will also benefit and gain traffic and readers.

At present, as introduced by Yun Xianke, there is only one book with the most promotion value, "Otaku Are Always Crossed", so it is most efficient to promote this book as a representative work of the website.

In order to promote "Otaku is Always Crossed", Lin Qi specially approved 100,000 yuan for publicity.

Of course, it is impossible to invite celebrities to endorse with this fund, and even popular Internet celebrities can't afford to invite them. However, there are many water army companies on the Internet, and brainless water armies will only change their vests and repeat sticking, creating the illusion that there are many people. Of course, there are also some fine sailors who will write advertorials and publish articles that need to be promoted through online platforms.

Some of the trolls are very clever and do not show the flaws of the trolls at all.

For example, Liu'er, the owner of Six Ears Communication Co., Ltd., has a bunch of commentators under him, commenting on movies, anime, novels, and music everywhere, basically, nine out of ten posts are reasonable, not exactly a troll behavior. But...... After establishing a long-term reputation and reputation, his ID account also received some advertising and promotion privately. Of course, they don't dare to take those electrical appliances, food and the like, and if there is a quality problem, the reputation will be completely smashed.

However, like something in the cultural field, just write an advertorial to promote it, even if some fans are fooled after reading it, this can also be used "my fairy grass, your arsenic", each person's aesthetic taste is different to shirk responsibility. Therefore, the reputation of the six total has always been leveraged.

Yun Xianke knew that the six were always the water army, because ...... As a third-rate author, he was once poor and couldn't open the pot, so he sold himself to the sixth general manager as a sailor for half a year, and mixed a bite of food.

Now, if you want to do website traffic promotion, you can't afford to buy the promotion of those channels, of course, you can only find a six-eared water army.

"Mr. Liu, are you there?" Yun Xianke cautiously sent QQ, he knew that Liu'er's temper was very good in half of the case, but when he first got up, he was always not good, and he might beat people, which was similar to Cao Cao's "I killed people in my dreams" during the Three Kingdoms period.

The reason why he knows so clearly is because of the unbearable past - in the six months that he was taken in by Liu'er, he not only didn't have to eat or drink the beauty winner, but was taken in by the six presidents for free accommodation, although he was almost analized by the six presidents, but even if he got out...... Since then, he has been avoiding contact with Mr. Liu, so as not to think of the unbearable past.

"Little fairy fairy, I haven't been in touch for so long, I've forgotten your old lover. Six total replied.

"Poof...... What an old lover, don't look at jokes, I don't engage in ......" Yun Xianke stammered a little, he regretted it, regretted finding the sixth president.

"Okay, so what is the matter with Mr. Yun looking for me?" As the owner of Liu'er Company, Mr. Liu's news is very well-informed, and he has long known that Yun Xianke has become the person in charge of a literary website.

"That's right, our website Feiqi.com, although it was established. The author has also recruited a lot, and there are some good seedlings, but, after all, readers don't know, and they want to try commercial promotion, but the promotion fee approved by the company is not much. So, I had to ask Mr. Six for a favor...... Promote the best work of our website, "Otaku is Always Crossed", to some forums and post bars that readers and authors often follow. Uncyclamen said.

"How can you have a good book for your broken station and street work that only charges the price of cabbage?"

"That can't be said, although we are a small station, unlike a big station with thousands of professional authors. But we also have more than 100 authors. While most of the manuscripts are of mediocre quality, there are surprises. Uncyclamen said.

"Well, show me this article. Six Ears said.

Not long after, after reading it, Liu'er laughed and said, "Hahaha, it's so funny." Cao Xueqin crossed and coquettishly helped him attract a bunch of female fans. Poured, Lin Chong...... The leopard's head is zero, and he doesn't recharge a penny, and he is more powerful than a local tyrant with 100,000 krypton gold in the mobile game...... Zhuge Liang, after crossing over, was stumped by middle school math problems. Worn by Artoria again, the foodie King Arthur, only by eating, can you accumulate energy and save the world?...... Then, Artoria absorbs energy by eating and liberates the Holy Sword, and the world is saved, and the poor otaku is eaten into a big fat man......"

"Mr. Liu, the quality of the article is okay, right?" asked Yun Xianke.

"What is okay, if it is accepted by other big websites, it is not good that it is a masterpiece with tens of thousands of orders. Liu'er said, "Your station is not good, it drags down the author." ”

"We are also compensating the author, increasing his manuscript fee, and helping him promote it. ”

"Okay, I'll take the list, but I'll explain it...... According to my routine, we will first 'steal' your manuscript to major forums and posts, and then you will start warning us to delete the post. After that, let the author appear on the forum in person and cooperate with us to hype ......" Liuer said, "If there is an article of this quality, first post tens of thousands of words, and then, the author complains, which should attract some full-page readers to you." After all, the monthly subscription you stand on is too cheap, and it's only 1 yuan now. I want to rush for ten years, no, ten years may not be closed for you, first three years. ”

“…… Sixth, you are taking advantage. Let me tell you, the $1 discount period is only available until June. By June 1, the monthly subscription was raised to 3 yuan. In January next year, it is planned to increase to 5 yuan. Uncyclamen said.

“…… , profiteers. Six Ears said disdainfully.

Yun Xianke didn't feel treacherous, after all...... Feiqi has always been losing money in supporting authors and books. And in order for the authors of the website to continue to provide content, it is necessary to gradually improve the salary. Now it is estimated that 20~300,000 yuan will be paid a month, and it is estimated that it will soon rise to 500,000 or even 1 million yuan per month.

Burning money now is to make money in the future.

Therefore, only self-hematopoiesis can form a positive cycle, even if it loses money, it cannot completely rely on burning money, at least to prove that the website itself has cultivated a reader market.

Sixth, the overall efficiency is very high.

Within two days, the serialized content of "Otaku is Always Crossed" has been transferred to more than ten forums, post bars, Weibo, and WeChat...... Subsequently, it attracted the attention of tens of thousands of readers. After all, the vests of his company are all well-known Internet celebrities.

Although, after each repost, the content is marked as coming from Feiqi.com, but the lawyer of Feiqi.com soon appeared and told the poster to delete it quickly, otherwise, see you in court.

All of a sudden, the six-eared person made an impassioned defense, saying that because the article of Feiqi.com was not well-known at all, he couldn't bear to see the fairy grass like "Otaku Always Crossed" being buried, so he reposted the beginning, and only a small part of the article was intercepted, and the full text was stolen.

They don't specialize in piracy, and they will pause when they import traffic to authors for free. It's fan behavior...... It is also beneficial to the small website of Feiqi, whose traffic is only a few hundred.

However, Feiqi.com persevered, and the two continued to spray each other, gradually attracting a large number of online literature authors to watch, and the excitement of these authors attracted their fans......

Eventually, the author of "Otaku Are Always Crossed" appeared...... The topic has been swiped on the post bar and forum, and the popularity on Weibo and WeChat has also rushed to the hot topic list.

Like a gust of wind......

The monthly ticket for "Otaku is Always Crossed" suddenly exceeded 3,000, and Feiqi attracted more than 10,000 new paying readers. At the same time, the number of downloads of the Feiqi reading app has also exceeded 10,000!

This wave of publicity, Lin Qi also thinks it is beautiful!

It is worthy of the Internet era, and it only takes two or three days for a topic to be hyped to the attention of millions of people! The commercial promotion effect achieved is no less than the advertising effect of a third-tier satellite TV.