Foreigners don't lie much, and maybe Aurora Merlin's words are a true expression of her heart. Pen × fun × Pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

Joining the shopping street and decorating the luxury products is both a huge business opportunity and a daunting challenge, because many of the world's leading brands have already joined, and although they are nominally the finale brands, there will be no big gifts to give.

When Mei Lin was busy contacting her business executives, Zhao Lingling's eyes showed a smug look. This trick is too useful, to give the other party a sense of crisis and pressure, and deliberately said that the more serious the better, in order to make their brand can make a difference in a large platform, the other party has to use advertising and publicity this medium, so that they can easily earn a sum of advertising costs, and how much effect can it bring, this is determined according to the market awareness and consumer preferences, and will not be just because of advertising and repeated publicity for such simple reasons as feedback。

is indeed very shrewd, and even if the other party has any questions, he can push it all away. There is no one more cunning than her.

"I see, I see, okay. When Zhao Lingling was complacent and reveled in the cleverness of her plan, Aurora Merlin had already hung up the phone and came to Zhao Lingling with a confident expression on her face.

"Zhao, I have already communicated with the person in charge of our company, and they have promised to contribute 100,000 euros to fund the advertising and promotion of our brand. ”

"Oh great, do you have to put all of this into the makeup?"

"No, you misunderstood, in fact, we have to split in two. ”

"How do you understand that it is divided into two?"

"It's very simple, our Mary Kay brand is not very well-known in your country, so our first step is to carry out publicity and recommendation, this process will last a long time, when we have to carry out brand and product promotion and promotion activities, Zhao. Since we're going to be part of your brand, can you help us with this project?"

"Well... Merlin: I think it's necessary to explain to you the situation of our website, which is not very well staffed at the moment, and is also responsible for shipping and receiving arrangements. So the personnel problem is relatively a little nervous, of course, if you want to call our headquarters human resources, you can still do, but as you know, now it is basically a state of subordination. There is an additional fee for this form of out-of-home labor. ”

"Haha, Zhao. You're really good at trickery, don't you just ask for money, so well, you have a hundred of our employees as a support, and we will pay you fifty euros per day for going out for labor, what do you think?"

"Really, are you sure your numbers are correct?"

"How can there be a fake, a true number. ”

"Hmmm... In that case, I'll contact the family, you wait a minute, you said 100 employees. How many of you will be out?"

"Fifty, two to one ratio, the number of goods is 100,000 pieces of various types of goods, divided into brand recommendation team and brand promotion team, the time we decided is half a month and one day, that is, sixteen days, in each big city in your country, each city has no less than one counter, the number of cities at your choice and recommendation, all the related costs are 500,000 euros are funded by us. ”

That's a lot of money. Su Yishui and Su Yirou, who were on the side, were almost stunned.

I thought that the cost of 100,000 euros was already a very objective figure. I didn't expect to pay so much to recommend my own brand.

Come to think of it, the first step to develop your own market is to break into the market, and this strategy is not enough just through online platforms, so physical stores and promotional recommendations are taken for granted.

It's true that they had already planned it beforehand. Waiting for Zhao Lingling to discuss with her, did she say it all at this time?

"Aurora Merlene, you told me, did you already discuss this decision?"

"Yes Zhao, I don't have to lie to you, in fact, it is not pleasant for our brand to be limited to the European region, so we have been planning to do so for a long time. But as you know, among the many brands, we belong to the more low-key kind, and the annual net profit and sales are also greatly impacted. ”

"Haha, it's natural, who made you move so slowly? Okay, we'll fully cooperate with your plan, is there a detailed plan now?"

"No, so it's up to you to decide what to arrange, and we've only drafted a list of shipments to your country, do you think you can help forward the news through your official website and other platforms?"

"It's no problem, Yishui Yirou, you can handle it. Zhao Lingling directly threw this kind of thing to them.

"What about the other specifics?"

"I'll explain this to you slowly, Zhao, I'm now assigned as the general manager of this promotion campaign, and I'm going to act with your team for the time being, and I need you to take care of it." ”

"Hehe, okay, but before that, don't you finish talking about this first?" Zhao Lingling pointed to the contract on the table.

"Yes, the project of selling goods through your website will not change, but we need to make a decision and arrangement after the actual promotional activities, so the time of distribution may be a little later, and the advertising cost is expected to be 100,000 euros, but I also told you just now that the cost of paying for your website and the staff of the headquarters has taken up part of it, so the remaining part will only be invested in 50,000 euros for the time being, and we intend to spend a quarter of advertising costs, I hope you can understand." 。 ”

Mei Lin is also very shrewd, and directly deducted this part, which Zhao Lingling never expected, she originally thought that 100,000 euros would be indispensable for one euro. In the end, I still didn't count the other party.

"Hehe, you guys are really careful in arranging, it's really very budget-conscious, so since you're already a temporary member of our team, let's act with us. Zhao Lingling signed her name on the contract. Merlin then signed as well.

"You are going to the hot springs, I won't bother for the time being, I just want to report to you about the current arrangement, and I still need to go back to discuss the specific details, then Zhao, Su, we will meet in your hotel in three days." (To be continued.) )