063 The "Dragon Pool" platform was prepared in advance
"I think it's very necessary to build my own gaming platform, after all, we have more users now. At the meeting, Ronan Cheng spoke.
"Well, this will do a lot of old user recall activities for our marketing department, and it will also greatly reduce the cost of user import in the future, after all, there are more old users, we only need to send an email or text message to notify that the new game is online, and many old users will pay more or less attention to it, leaving a lot of advertising costs. Chu Lingyan also said in agreement.
Wu Feng said: "The focus now is how the technical department starts to build this platform, from platform planning, art design, numerical design, server construction, experience process testing, to the various branch sections and content in the platform, what technical support is needed, which personnel support, this must be prepared in advance." ”
"If the recruitment corresponds to the technical position, we will recruit quickly, and I hope that next year, there will be a preliminary version of the official stage. ”
"Understood!" replied the people in the room.
…………
In the calm and calm days, a strange argument began to appear in the gaming circle, that is, that "martial arts are about to decline" in the game world.
Especially after Wu Feng's "Xianxia" concept commission, in just half a year, there have been more and more works that follow the trend. Anyway, these games are not the fist products that the company has laid out in advance, they are all temporary projects, and they are all temporary projects, following this year's dark horses in the market, coming out to rub traffic and popularity, and make a wave of quick money.
What swan's "Ethereal Fairy";
Net Wing's "Xianxia Nine Days";
Shengda's "Legendary Xianxia";
47 played "Greedy Xianxia";
…………
Xianxia of various categories came out one after another, taking advantage of a wave of craze, and followed the big fight.
With the popularity of "Diablo" and "Dark Souls", many game companies have begun to secretly set up dark wind games internally, thinking that this may be the next outlet.
This makes Wu Feng funny, these so-called outlets seem to have something to do with him, right?
However, some of the arguments on the Internet are still quite disgusting, especially some people who got up and took the rhythm, saying that Wu Feng interrupted the golden age of martial arts games.
Wu Feng wanted to laugh when he saw it, Chu Lingyan had done market research before, and in the current game market in China, martial arts games can be said to be seriously overflowing, and even a little too much. There are a lot of homogeneous products, there is no novelty, blindly imitate and plagiarize each other, there is no innovative gameplay mode, and players are already playing very aesthetically tired.
And for the sake of profit, some small and medium-sized game companies are still playing side-kicks, doing some hidden and indescribable content under the guise of martial arts.
Wu Feng felt that since there were quite a few complaints about his Xianxia concept and dark wind on the market, he would break a new path for martial arts.
"Ding! Main quest released!"
Main Quest: Inject fresh blood into the martial arts game?
Description: This time, let's have fun making a martial arts game!
Rewards: 2% elimination of the god's resentment points of the game, super wisdom points * 500, item rewards (none);
Mission Failure: Increases Resentment by 2%;
Resentment of the god of the current game: 91%;
Forehead;
This system came really on time......
"What kind of martial arts game is going to be?" Wu Feng thought to himself, now that he has 1,000 super wisdom points, the number of games that can be redeemed has increased significantly.
He clicked on the game exchange interface of the system, carefully observed and browsed for a long time, and finally used 300 super wisdom points to exchange for the next new game.
…………
Tenglong online game office, the weekly meeting of the new week;
The managers of various departments were basically there, and Wu Feng said: "Now we have three ongoing to-do items, everyone must pay attention! First, it is the overseas release version of "Diablo", second, it is the overseas release version of "Dark Souls", and third, about the platform construction of the "Dragon Pool" online game. According to the data of the previous month, the first overseas release of our Diablo has achieved quite good results, and I hope that our marketing department and overseas distribution department can continue to work hard. ”
"Also, Ling Yan, I need you to contact the business of Qidian Chinese.com, and our company may start a large-scale cooperation with them in the next game." ”
"ChineseBoss, are you talking about the website that reads novels?" Chu Lingyan said curiously.
"Yes, our next game will probably be a martial arts game, and I'm thinking of starting a big collaboration with them to build momentum for the new game. ”
"New game, martial arts?" said everyone present curiously.
Luo Nancheng said excitedly: "Martial arts games, I like them! However, now it seems that martial arts games have been seriously flooded on the market, and there are no new works." Boss, wouldn't it be a bit risky for us to promote martial arts games now?"
Wu Feng replied: "Well, there are indeed a lot of martial arts games on the market now, but our new games may be a little different from some martial arts games on the market, especially in terms of gameplay and mode, which can be regarded as a bold innovation of our company!"
"Boss, what is the ...... method and content of your plan to cooperate with Qidian Chinese.com?" Chu Lingyan said, as the boss of the marketing department, she definitely can't talk about cooperation with others with her head covered, but she doesn't have a clear direction!
Is it advertising, screen package, god novel customization, god novel implantation, there must be a direction of cooperation, and the marketing department can talk to each other.
"I plan to hold a large-scale martial arts novel collection event on Qidian Chinese.com, and the content and direction of the event will be determined by our side, try to lean in the direction of our new game, and expand the publicity for our new game. Of course, this cooperation plan cannot simply hold an essay competition, I need the marketing department to make some corresponding marketing plans and promotion plans. Wu Feng said.
"I understand that the boss means that after the event is launched, there will be a corresponding boost plan in the later stage. Chu Lingyan can still quickly and clearly understand Wu Feng's needs.
It's like when he suddenly decided to go on the live broadcast of the game of "Dark Souls", he must have had a purpose, that is, to maintain stability and expand the popularity advantage of Black Souls at that time, and when players complained about the high difficulty, he pointed out a direction and brought a new rhythm.
Any market operation activity, if there is no later boost plan and expansion plan, it is nonsense, thunder, raindrops, low effect, and ultimately the official itself, but players and users have no sense of existence and participation.
"Boss, what is our new game, ......?"