Chapter 309: The Apple Delivered to the Door
If you think about it, battery life is not just for electric vehicles, but for any electronic device. The lack of durability of mobile phone batteries is an old topic.
It has also brought countless low-power phobias, and you must bring a power bank when you go out, and you will not be able to live a day if you charge it once a day...... Yang Ming is also able to understand the barrel effect of battery life on smartphones.
If Apple comes to the battery, they must have an idea to develop this piece. It's just that Yang Ming's main focus is on power batteries, and the unit battery specifications are very large, which is different from other electric vehicles.
Take Tesla as an example, they all use 18650 batteries, which are about the same size as the No. 5 battery, and the entire battery block is composed of seven or eight thousand 18650 batteries.
But not for Yang Ming's improvement system, the volume of a single battery is very large, and the battery block of a car is composed of less than a hundred batteries, and its block is larger than that of a big brother.
If you want to apply it to your mobile phone, it will be a bit verbose, the production process will be more demanding, and the cost will increase a lot. Therefore, Yang Ming did not take this aspect into account at the beginning, and he wanted to do a better job of power batteries in the market first.
But now that Apple has sent it to the door itself, this has to make people use their brains to think about how to get more benefits from this meeting.
Who doesn't do business for profit? Especially this apple, it's a golden apple!
This year, Apple's market capitalization peaked at $1.1 trillion, an unprecedented peak in the U.S. stock market.
Needless to say, Apple's global sales are not the most sold, but the profits are not comparable to the sum of the last few places, let's just say that its cash reserves that have been operating overseas for many years have exceeded $280 billion this year.
What kind of concept is this? It is equivalent to 1.8 trillion yuan! The foreign exchange reserves of the vast majority of countries in the world are not comparable to the cash held by Apple!
In this year's ranking of foreign exchange reserves of various countries, the tenth place is Singapore (279.8 billion US dollars), which means that if Apple is a country, its foreign exchange can be among the top ten in the world.
But the funny thing is that because of the tax avoidance policy, Apple can only put the money overseas, and does not dare to get it back home! Apple in the United States is still facing the dilemma of needing to borrow money to make a living!
There is so much money that the apples are covered in golden light, and now they want to take the initiative to come to him to cooperate?
After Yang Ming came back to his senses, he had already seen the opportunity to take a bite!
This big tyrant with unprecedented financial strength, this delicious golden apple, really don't take a bite of it, I'm sorry for the opportunity in my hand!
After entertaining late at night and going home to exercise, Yang Ming cleared his head, and the person who didn't have feelings came back: "I know what you want to do!"
Li Wei smiled under him: "Sleep my baby." β
"Provoked my fire, and now I want to run away irresponsibly!" Yang Ming held her face and kissed her for a while, "Come and tell me, what do you want to do!"
"Perfunctory pros don't count. "She wasn't satisfied.
"No matter how beautiful a man is holding a woman afterwards, it's like holding a stone, and I can still be so enthusiastic, and I've beaten 99% of the worldββ"
"Long-winded!" Li Wei took the initiative to kiss back, "There are many ways, the power battery should be turned to a miniaturized and small-volume mobile phone battery, which requires capital research and development, we can cooperate, and then ask for a sky-high price." β
"Involve them? There's less to do operationally. Yang Ming thinks.
Li Wei said: "Or we can pay our own money to solve this problem, and then clearly ask Apple for cooperation fees and licensing fees - how much is Apple's battery, and how much does it cost?"
Yang Ming thought: "I changed it once before, it cost six hundred yuan, and it seems to be the same all over the world, but now it is said that it has been reduced a lot." As for the cost, it should be twenty or thirty yuan. β
Li Weicha's mobile phone: "The battery cost is 26 yuan, and the user is charged 600 for one change, and after the frequency reduction gate incident, the price is reduced to 218, the profit margin peaks at 2300%, and the lowest is 800%. β
After Yang Ming heard the exact value, he couldn't help but sigh: "I don't dare to say that my pharmaceutical makes money anymore, compared with Apple's legal and legitimate robbery, I am simply a beggar!"
"Apple's technology premium is high, but now, on the other hand, we have a key trump card in the smartphone lead, which means we have the power to dictate the market," Li said. β
With the development of smartphones to the present, there are not many bright spots, how powerful is this camera today, and how big is this screen tomorrow...... But these are not the characteristics that can clearly open the watershed.
How to design the mobile phone, it's not the same as the bird, the most important thing is that whether it is daily use, or surfing the Internet, or playing games, its core battery is not powerful, everything is in vain!
If a brand can get a solo partnership, with a battery capacity of one or two times that of the same category, it will definitely be a killer for other brands!
In the case that the battery capacity is enough to suppress the opponent, the other embellishment advantages are just ants in front of the big car, and they cannot form the slightest threat.
Yang Ming also thinks: "Our cost is not low, plus the average share of scientific research expenses, how to calculate it is hundreds, so it is not surprising that the battery wants it to be apples of 1,800!"
In the past, Apple's after-sales battery replacement was 608, and now that the more powerful battery is out, it is really not too much to ask for a thousand yuan!
As for whether it will affect Apple's pricing strategy and affect their sales? This is not something that Yang Ming should care about, and Apple, which has $280 billion in its hand, is certainly not worried.
β¦β¦
Yang Ming, who discussed preparations all night, went to the meeting in person.
About at the Maxwell branch in the magic capital, the employees mainly focus on the two major fields of car manufacturing and power batteries, and they are also a little surprised by the arrival of Apple's president.
I didn't expect to be able to meet the president of the largest company in terms of market capitalization, and I didn't expect Cook to be more enthusiastic than the boss, and the meeting was to shake hands and greet him with Chinese.
Yang Ming didn't understand the other party's bulk Chinese, so he used English to communicate: "I very much welcome Apple and Mr. Cook to visit, and I am full of expectations for the cultural friendship that the two companies will develop!"
Cook was also satisfied with the other party's enthusiastic attitude: "I would like to congratulate your company on taking the lead in the world in battery technology, making pure electric vehicles step into reality faster! This is definitely a great invention, just like smartphones define the world!"
"Thank you!" Yang Ming smiled and accepted these compliments, so he didn't need to be modest with the Americans, they didn't understand it anyway.
Yang Ming wants to say very bluntly: "What the outside world can see is only a part of it, we have more powerful and advanced technology, we will expand this system and use it all over the world!
Strong faith, without any humility, is telling the people of Apple that I can do it and only I can do it, and I know your purpose.
Cook also simply said: "Since the two of us are very happy to cooperate, on behalf of Apple, I make it clear that we are very much looking forward to the application of your technology crystallization on Apple's mobile phones, which will be a strong combination of strong and strong situation!"