Chapter 0061 - Multi-party fundraising

After signing the endorsement contract with Yu Mingju, Zeng Wei wanted to tell Wang Shuyao the news, firstly, to share the news with her, and secondly, to make many changes in the plan made before, which required Wang Shuyao's help.

But a very embarrassing thing happened, that is, he couldn't contact Wang Shuyao for the time being, because she didn't have a phone at home, let alone a mobile phone.

Zeng Wei deeply felt the inconvenience of contact in this era, it seems that she has to give Wang Shuyao a mobile phone when she looks back, after all, she has officially performed the duties of the general manager of the company, and a mobile phone is not only to show her identity and strength, but also for the convenience of contact.

It's just that thinking of this matter, Zeng Wei felt a little painful. Because the mobile phone at this time not only looks ugly, but the weight is even more devastating, and the most unacceptable thing is the sky-high price, and all kinds of expenses will cost one or two thousand. At this price, after 20 years, even if you buy a kidney machine, you can buy several units.

Thinking of such a big beauty as Wang Shuyao, who carries a brick everywhere she goes, Zeng Wei can't help but laugh.

This can be regarded as an alternative women's anti-wolf technique, with this murder weapon-like mobile phone, it is not only much easier to contact, but also its personal safety factor will be greatly improved.

It's just that if Wang Shuyao is equipped with a mobile phone, the funds will be even tighter. After all, after paying the employees' salaries for half a year, he only had less than 100,000 yuan in liquidity. This is a bit stretched thin on the previous plan, not to mention that Yu Mingju is now the spokesperson of the winery.

Although Yu Mingju only symbolically received an endorsement fee of one dollar from himself, the money for the next advertisement, advertising on the TV station and other related matters will cost money.

The most important thing is that with such a big star as Yu Mingju as the spokesperson of the winery, Zeng Wei has long been dissatisfied with a small fight in Gudan County or even in the Gudan area. It would be a crime not to take advantage of this opportunity to further expand the market of the distillery.

Although Xichuan Province is the largest liquor producing area in China, the world-renowned Mao Wujian, the origin of the latter two is in Xichuan. As for the 17 famous wines selected at the 5th National Wine Appraisal Conference five years ago, Nishikawa accounted for six places, almost half of the country.

However, the production areas of these big brand wines are all in the west, and there are no famous wines in the east of Xichuan, which is later within the scope of Jiangzhou City. Therefore, the liquor market here is in a chaotic state of contention. As one of the cities with separate planning, Jiangzhou is one of the few megacities in the country, and the liquor market is very considerable, so major distilleries are striving to occupy a place here. Coupled with some small local brands, it is really a group of demons.

With the endorsement of Yu Mingju, a local star, coupled with his confidence in the quality of Qingquan Distillery's products, Zeng Wei felt that he could also get a piece of the pie.

However, if you want to enter Jiangzhou City and even the entire eastern Sichuan market, the capital investment required is large, and you don't have to think about it without a million.

I have to keep making money!

………………

How to get these millions, Zeng Wei almost lost his hair with worry.

His own property, the pig farm, has already made a mortgage to the Qili Township Credit Cooperative, and has borrowed 200,000 yuan, so he definitely doesn't want to borrow money through it again.

The others are the newly acquired Qingquan Distillery. It's just that how much money can be borrowed from the bank with this winery as collateral, Zeng Wei doesn't have a count, and the top day is five or six hundred thousand, which has to be properly planned.

Even so, the gap with millions is still a bit big.

As for his family's two properties, Zeng Wei didn't plan to mortgage them as well. First, these two houses can't borrow much money now, and the three melons and two dates are useless. The second is that Zeng Wei never had the idea of mortgaging his nest.

Zeng Wei secretly sighed, he is still too poor!

This is also something that can't be helped, the family foundation is too poor, and I was reborn for more than a year and nearly two years, and I worked hard, but it only allowed the family to avoid poverty.

But how can we make up for that gap?

Suddenly, Zeng Wei thought of his novel "Sou Shen Ji" serialized in the magazine "Ancient Legends", after more than a year, it has been serialized for more than 400,000 words, but there are still about 1.2 million words left.

Because in the past year, the circulation of "Ancient Legends" magazine has increased month by month, and now its monthly circulation has approached 4 million copies, and the remuneration paid to themselves has also risen again and again. Su Shaohua's words were so regretful that his intestines were blue.

Perhaps, you can get some money through it.

Thinking of this, Zeng Wei picked up the landline at home and dialed Su Shaohua's phone.

When Zeng Wei said that he planned to use the monthly circulation in January this year to hand over the serialization authority of the remaining 1.2 million words of "Sou Shen Ji" to the "Ancient Legends" magazine, Su Shaohua happily agreed, saying that he would report to the leaders of the magazine immediately, and he estimated that the possibility of the leaders refusing was very small.

Sure enough, it was only two hours, and Su Shaohua's call came back, and the leader of the magazine had promised that he would leave tomorrow and rush to Gu Dan to sign a new contract with Zeng Wei.

………………

After getting Su Shaohua's confirmation, Zeng Wei was much more relieved.

This funding gap has almost been filled.

Su Shaohua said that it is now approaching 3.98 million copies, and the leaders of the magazine agreed to calculate it at 4 million copies, so the buyout price of the remaining 1.2 million words has reached 380 yuan per thousand words.

Zeng Wei calculated, in this way, he could raise about 1 million yuan to carry out his new plan by using 456,000 yuan, plus 500,000 yuan with the mortgage loan of the winery, and the cash he still had in his hand.

However, Zeng Wei also knew that if he just let himself or Wang Shuyao take Qingquan Distillery to the bank to negotiate a mortgage, I am afraid there is not much hope of getting more than 500,000 yuan.

You have to find a relationship.

………………

Walking into the study with Zeng Wei, Yang Zhicheng said: "Tell me, what you really think." ”

Yang Zhicheng's words made Zeng Wei realize that although his impression in the other party's mind was quite good, it was still not enough to dispel the doubts in the other party's heart.

Having said that, even if it is yourself, you have this mentality in your heart at this time.

Zeng Wei said cautiously as always: "Uncle Yang, I do have some specific ideas, but if you want to ask how sure you are, I can't give you a positive answer." ”

Yang Zhicheng didn't let go, and said, "Then tell me your specific thoughts." If you use the distillery to mortgage 600,000 yuan, how are you going to open up the situation? What marketing strategy are you going to use to break through the dilemma?"

Zeng Wei nodded and said, "600,000 yuan is far from enough to fully start the distillery and achieve the goal in my mind." However, I also raised more than 500,000 through other means, and there are hundreds of thousands of them together, which can barely be started. ”

Yang Zhicheng was stunned for a moment, looked at Zeng Wei with some surprise and said, "Oh, you have also raised another sum of money? As far as I know, your pig farm has already made a mortgage to buy a winery, where did you get so much money?"

Zeng Wei smiled and said, "Uncle Yang, you don't care about this, anyway, the source of my money is very right, you don't have to worry." ”

Yang Zhicheng nodded, and no longer asked, letting Zeng Wei say what he thought.

So, Zeng Wei agreed to Yu Mingju to be the spokesperson of his winery, and he planned to advertise on Gudan Regional TV Station, Fuzhou TV Station and Jiangzhou TV Station, and spread out stalls in three cities at the same time.

As for some of the specific operations, it was unclear for a while, and Zeng Wei did not mention them.

was able to find Yu Mingju's contemporary spokesperson, Yang Zhicheng seemed very surprised.

This little girl who was born and raised in Gudan now has the posture of becoming the biggest star in the entire Xichuan Province.

Especially listening to Zeng Wei say that this girl is about to appear on the stage of the Spring Festival Gala, he is even more sure that Yu Mingju's status in the entertainment industry will further rise. Zeng Wei's winery was able to invite her contemporary spokesperson to shoot advertisements, and the plan to open up the market was indeed not a big problem.

But thinking of the relationship between Yu Mingju and Zeng Wei, he was also relieved.

Yang Zhicheng also had to admire Zeng Wei's good luck, when he helped himself get a party in the county and let Yu Mingju's girl sing a song, he didn't expect to bring out a big star, and now this big star has become the key to helping him open up the situation in his career.

One drink and one peck, is it really heavenly?

"Just these?" Yang Zhicheng asked as he stared at Zeng Wei. Obviously, he feels that it is far from enough, these are all conventional routines, basically these tricks will be used when he takes over, there is nothing new, relying on this alone, even if he invites Yu Mingju, a big star spokesperson, he will definitely not be able to bring him back to life.

"That's not enough, we're trying to put the winery on a glorious path, not just make it up. Zeng Wei replied with certainty, "The key is marketing, but before solving the marketing problem, we still plan to let the factory resume normal production, and at the same time appropriately adjust the products and launch some new products." ”

"New products?" Yang Zhicheng frowned, this is too unrealistic, "The distillery still has the ability to develop new products?

"No, Uncle Yang, the new product I am talking about is just to properly adjust the original product, rename, and launch a new product in the packaging and brand, after all, the Quankong Liquor of Qingquan Distillery, the brand image is basically finalized, if you want to break the bloody road, relying on Quankong Liquor, it is too difficult, and it is difficult to be accepted by the market. ”