Chapter 615: The Old Three Don't Work

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"Cowboy Sword Fairy, Cowboy Sword Man...... It seems to be a good idea," Atletico Madrid said thoughtfully, "Anyway, Lao Mei has already made a space cowboy, let's get a martial arts cowboy, there's nothing wrong with it, right?"

"That's too, isn't it? I just casually said that you are still serious?" Because of surprise, Fang Farm's mouth opened wide, and it looked bigger than the red horse he sat on.

"This is normal, martial arts and martial arts, as long as it is still 'chivalry is forbidden by martial arts', as long as it is still 'doing the right thing for heaven and eliminating violence', who can say that it is not martial arts?

Taking advantage of the other party's speechlessness, Atletico continued to refute the content, Atletico continued: "Similarly, Western cowboy films put aside the appearance of cowboys, bandits, sheriffs, horses, revolvers, cacti, small towns, taverns, and caravans, and the underlying core is always the same as ordinary heroes who stand up to save the world. If our martial arts story peels off the outer skin, it is almost these things on the inside, so Xu Laowei can put a standard American western film in the coat of martial arts and turn it into "New Dragon Gate Inn". ”

"In the same way, if we can learn from the West and stuff martial arts stories into cowboy films, we may be able to solve the problem that Chinese films are not welcomed by American audiences. ”

"Yo, if you can really solve this problem, the General Administration will definitely send you a pure gold grand prize!" Fang Zhanping quipped.

His nose trembled, and Atletico laughed and scolded: ", how can there be any pure gold awards? Besides, if I find any tricks, Bee Film and Television would have already made a bunch of films to capture Ah Mei, you have seen it." ”

After a pause, he said again, "But no matter what, there is basically no hope for romance, comedy, and martial arts like this now." It's a pity that we don't have Mr. Bean!"

Language-based comedy is the most difficult to cross cultural barriers, and Mr. Bean's and earlier Chaplin's expression-based comedy performances are much better. Even Zhou Xingxing is getting older and more serious, and it is even more difficult for domestic comedies to go abroad.

Before the 90s, Hong Kong films could still be sold to Japan, South Korea, Vietnam and India, which are countries in the Chinese cultural circle, but with the adjustment of local film policies and Hollywood's adaptation to the Asian market, this sphere of influence has gradually been lost, and thus led to the decline of Hong Kong films.

In Europe and the United States, the box office of Chinese movies is even more cheating, the national teacher relied on a "Hero" to win more than 50 million US dollars at the overseas box office, but he shot behind the ambush on all sides, chrysanthemum platform, and three shots were beaten back to their original shape, and the box office was not as good as one.

As for the box office of other films, they are also miserable, and the box office of one million can enter the history list, most of them are only tens of thousands and hundreds of thousands, and if they are unlucky, they may break the lowest record of 820 US dollars made by "Big Shot" that year.

The experience of big names is actually very typical, this kind of Feng's humorous comedy still has the problem of being hot in the north and cold in the south, and it is naturally not welcomed in foreign countries where the language is not understood. Of course, the box office of a few hundred dollars is also the result of the lack of seriousness and responsibility of the distributor Columbia Pictures, and such a result is obviously the result of a tour of the theater. Later, although Hua Yi avenged this revenge with a "Hero of Heaven and Earth", he also scared the old guy Brother Ying away.

Speaking of which, this film was also high-end and high-grade back then, Brother Ying and Huayi jointly invested tens of millions of dollars, invited the popular actress Xiaoyanzi and the powerful actor Zhang Mazi to star, gathered teams from China, Japan and India, went deep into the desert to shoot real shots, trying to create a group portrait of medieval warriors. Among them, Huayi invested one-seventh to take the mainland box office share, and Brother Ying paid six-sevenths of the overseas box office share, and the loss of money was also lost on this, although they also introduced a Japanese starring actor to try to open the island market, but the effort failed.

Columbia Pictures, a subsidiary of Sony Pictures of Japan, was the first major Hollywood film company to open an office in China and participate in investment, and it has participated in the production of more than 20 Chinese-language films and introduced them to the United States for screening, but the results are very bad. After the hero of heaven and earth messed up, he directly closed down the Asian branch and withdrew, but at that time, the Japanese and Americans did not expect that the mainland box office could grow to the second place in the world in ten years and was still growing rapidly, so that the withdrawn office had to be re-established and continue to make co-productions.

However, in the past, co-production was carried out to take advantage of the low labor cost in the mainland to make good films and sell them, but now it is to curry favor with the domestic market, hoping to increase the attractiveness of the film by adding local elements to the co-production film, and the co-production film seems to have preferential treatment in terms of account sharing ratio.

While the Hollywood studios are actively currying favor with mainland fans, the enthusiasm of domestic filmmakers for overseas development is rapidly fading, and the slap of tens of thousands of dollars at the box office is too painful, and the rapid expansion of the mainland market is also an important reason, otherwise there would not be so many romance, comedy and martial arts movies.

And these three have long been sold abroad, cross-racial face blindness has made Asian beauties and handsome guys become passers-by in the eyes of Europeans and Americans, comedies that tell jokes are difficult to convey laughter through guò subtitles, and flying martial arts have slowly lost their freshness, but some well-made special effects movies and cartoons can achieve good results. For example, "Octopus Empire", which was originally filmed by Bee Films, although it did not enter North American theaters, it also accumulated nearly 10 million US dollars in sales revenue by relying on DVD rental and online on-demand.

Of course, this also has the credit of the growing popularity of this little blue bee logo abroad, otherwise there are animation giants such as Disney, Pixar, and Blue Sky, and the average American audience is really not interested in watching foreign cartoons.

Atletico Madrid is carrying the overseas box office list of domestic films on its back, trying to prove what kind of film can be used in the world, but his tongue suddenly stuck, and he turned his head to look at Fang Zhanping, "Director Fang, let's get through this network quickly, I'm not happy if I don't have a network!"

"Huh?"

Atletico Madrid has been accustomed to being in the network environment at any time, in the Yunshan Ranch with a bad network, although it is not uncomfortable, but all kinds of inconvenience is appropriate, he temporarily remembered to check a number on the Internet, but found that the high rate of delay packet loss is scary, so he couldn't help but urge Fang Zhanping again to strengthen the network construction of the ranch, otherwise other tourists will not be able to say what the reaction is, he will not come next time.