Chapter 274: Buying a Luxury Car
This CCTV bidding conference is a carnival of VCD enterprises, although BBK won the bid king with 310 million, but in other CCTV advertising time periods, the other six VCD companies also won more, although Aiduo failed to win the bid king, but Hu Zhibiao still won CCTV's other prime-time blockbuster advertising, advertising costs as high as 150 million.
In today's CCTV world, the future generations of first-line satellite TV such as mango, blueberry, tomato, lychee is far from rising, it can be said that the power of CCTV advertising is unparalleled, as the world's highest ratings of a TV station, all enterprises that advertise on CCTV, the rate of return is nearly 100%.
Of course, there are some who are particularly unlucky, but that is only because of the company's own problems, or poor capital turnover, or product quality accidents, or the sale of counterfeit and shoddy products, etc.
Lin Cheng came from later generations, and naturally knew the great power of CCTV advertising at this time, so the several companies he brought over also made great gains.
Although this year's bidding conference publicly played a signboard to reject liquor, Jiujiang double-distilled rice wine was not rejected by CCTV, after all, the nutritional value of rice wine is far higher than that of liquor, and the degree is low, and Jiujiang double-steamed rice wine is an old brand in eastern Guangdong, even if it has a certain influence overseas.
In this year, anything that has anything to do with overseas will be impressive.
When Tan Xisong heard that Jiujiang double-steamed rice wine is not only exported to Hong Kong, Macao, Taiwan, Southeast Asia, but also has channels for sales in North American Chinatown, he immediately lowered his guard against liquor companies and gave the green light to the bidding for Jiujiang double-steamed rice wine.
In the end, Jiujiang double-steamed rice wine won one of the 30-second advertisements before the start of "Focus Interview" for 30 million yuan, which was worth one million per second, and the value was also amazing.
In addition, the agricultural machinery of Feixiang Machinery Factory and the canned Wang Laoji of the beverage company also won enough advertising time slots on other channels of CCTV.
Leaving the person in charge of the relevant enterprise to sign an advertising contract with CCTV, Lin Cheng had already taken Zhou Huanting to the automobile market to buy a car, and they decided to drive to Qilu for a self-driving trip.
……
The two took a taxi to a large car shop in Xizhimen, this car dealership was naturally introduced by Duan Yongping, an old driver, at this time, the car pedestrian's head was sensational, and there were beautiful women wearing cheongsams shuttling between the car and the crowd, which should be holding an auto show or something like that.
Of course, now it's only 1997, China has not joined the TO, the tariffs on imported cars from abroad are frighteningly high, and ordinary people can't afford luxury goods such as cars at all.
In this era, people's dressing style is still close to conservative, and the models of the later auto show are used to seeing the common people casually, but now these models are just showing their split thighs, so that the majority of silvermen can't walk.
Lin Cheng was introduced by Duan Yongping, so naturally he would not look at the car by car in the auto show hall, but went to the general manager's office on the third floor and directly found the boss of the car dealership.
notified the secretary outside the door, and when Yuan Zedong in the office learned that a pair of men and women outside were guests introduced by Duan Yongping, the boss of backgammon, he didn't wait for Lin Cheng to come in, and he went out to greet the guests enthusiastically.
Yuan Zedong knew Duan Yongping's weight, and naturally knew that the customers he introduced would never be ordinary people, and after welcoming Lin Cheng and Zhou Huanting in, he diligently poured tea for the two.
Receiving the business card handed by Yuan Zedong, Lin Cheng laughed as soon as he saw the name, Yuan Zedong, isn't this to rub the popularity of the great man?
Yuan Zedong was a little embarrassed and said: "My dad admires great people the most, so he gave me this name, hoping that even if I can't be a great man in the future, at least I can be a useful person to society!"
Yuan Zedong was around thirty years old, and the generation when he was born all had the most fanatical worship of great men, and it was normal to have this name.
After exchanging a few words with Yuan Zedong, Lin Cheng got straight to the point and asked, "Boss Yuan, is the Hummer H200 I called and ordered two days ago in stock now?"
The Hummer H200 is an extended model launched by the United States in 1992, and even if it is pulled to the battlefield, it is extremely awesome.
The reason why Lin Cheng wanted to buy this car was because he wanted to go to Zhou Huanting's hometown to pretend to be forced, but he was worried that Zhou Huanting's parents would not be able to understand the model of the foreign imported car, which would cause his flattery to be seen by the blind, so he wanted to buy a big and luxurious model like a Hummer.
In fact, Lin Cheng wants to buy an SUV more, but the SUV models in this era have not yet spread to China, and it seems that the SUV only entered China in 98 years, and it was not until 2003 that it began to flourish in China.
Yuan Zedong smiled bitterly when he heard this, the domestic price of Hummer H200 is more than three million, of course he wants to do this business, but this kind of car is too difficult to do in China, and it can't be done without a certain relationship.
After receiving Lin Cheng's reservation, he tried to dredge up the relationship, but unfortunately the import channels of this car have been monopolized by Yuanhua Company in Min Province, and his car dealership does not have such a big face, so he failed to get Hummer H200.
Yuan Zedong had to apologize: "I'm sorry Lin Sheng, Hummer H200 is too rare in China, and this car dealer does not have this car, but there are many brand-name imported cars in this car dealership, such as BMW Z series, Mercedes-Benz S series, ......"
"Wait, what are you talking about!BMW Z series? Is there a BMW Z8? If there is no Z8, the Z3 will work!" Lin Cheng immediately interrupted Yuan Zedong's introduction when he heard this.
You know, he is very familiar with the BMW Z8, especially the fanatical fans of later generations, and they regard the BMW Z8 as a rare treasure, so Lin Cheng couldn't wait to hear Yuan Zedong say that the car dealership has BMW Z series cars.
Needless to say, the BMW Z8 has reached the pinnacle of this era in terms of car parameters, appearance, interior, power, etc., and it is more accurate to say that it is a beautiful work of art than a car.
As for the BMW Z3, it is naturally a bullock cart that is very suitable for pretending to be a bubble girl, it is a coupe model of BMW, with a long hood and a very comfortable seat that almost falls on the rear axle. The new car's upward-sloping tail is more attractive, and the uneven lines on both sides make it look more domineering.
Since its public debut in 1995 in Bond's new film "007: GoldenEye", the BMW Z3 has been the target of many young people.
In foreign countries, young people use this car to pick up girls, and it is said that it has achieved the effect of hitting every shot, and the beauties love this car to the bone.
Yuan Zedong was stunned when he heard this, and then he was overjoyed, whether it is BMW Z8 or BMW Z3, they are luxury cars worth more than one million yuan in China, Duan Yongping is really interesting, and he actually introduced the big local tyrant to buy a car from a family car dealership, and he really earned it.