Wan Generator Group.

This is a private enterprise specializing in the production and manufacture of motors, and has previously produced and manufactured traction motors for Shaoshan series electric locomotives, and Jiuzhou Industry is a competitor.

Later, because of their own reasons, they gradually lost the market for electric locomotive traction motors, Zhang Wanfa had an idea, got back some brushless high-efficiency motors manufactured by Jiuzhou Industrial Group, disassembled these motors for research, and began to secretly imitate.

He should be the first to imitate this kind of motor in China, and he gradually tasted the sweetness. Last year, they sold hundreds of thousands of these motors, accounting for a large proportion of their total annual revenue.

Some other motor manufacturing companies began to follow suit, and also began to research and imitate such motors, however, they knew that this should be regarded as an infringement of the patent rights of Jiuzhou Industry, and they did not dare to copy the original, but made some improvements, which was considered a marginal ball.

Zhang Wanfa's courage is also very big, it is completely plagiarism, the brushless motor they manufacture, the core thing is completely plagiarism of Jiuzhou Industry's motor, just make some changes in the appearance and packaging of the motor.

Last year, Zhang Wanfa made a lot of money from the output of hundreds of thousands of such motors, and the whole person also swelled, almost all the things he could mortgage were mortgaged, and he borrowed hundreds of millions of yuan from the bank to buy a piece of land, and was building a factory.

Looking at this, the construction of this factory has begun to take shape, several factories have been basically completed, and some finishing work is being carried out, and it is estimated that in a few months, this factory will be put into operation and start to manufacture brushless motors on a larger scale.

Today, Zhang Wanfa drove to his factory in an industrial park in Jiangnan Province, and after seeing the progress of the construction, he was satisfied.

I got carried away and thought, "Great, in a few months at most, my factory will be ready for production, and next year, I will produce two or three million of these brushless motors."

Zhang Wanfa has been deeply touched by the boom in the production and manufacturing of domestic electric vehicles, knowing that in the next many years, the growth rate of electric vehicles will be very fast and will always maintain rapid growth, which shows that a large number of brushless motors are needed.

Zhang Wanfa was extremely satisfied, feeling that he had found a shortcut to make a fortune and was ready to do a big job. As for the infringement of the patent rights of Jiuzhou Industry, he has long been left behind, or he has not taken it to heart at all.

"Mr. Zhang, you are really here!"

A white off-road vehicle drove over, and a middle-aged man got out of the car, he was a vice president of Wanfen Motor Company, and he was also a subordinate of Zhang Wanfa.

"What's the matter, Mr. Xu, is there something wrong with me?"

Xu Shichun's face was full of anxiety, "Mr. Zhang, something happened, something happened!"

"Oh. Zhang Wanfa looked at Xu Shichun puzzled and asked, "What's wrong?"

Xu Shichun said: "I just got the news that Jiuzhou Motor Company sent a document to almost all domestic electric vehicle manufacturing enterprises, informing these companies that Jiuzhou Motor's brushless motor began to reduce the price by 10% in January, and their price reduction almost caused a shock in the entire industry. ”

What, Jiuzhou Motor Company took the initiative to reduce the price!

Zhang Wanfa was slightly startled at first, then smiled disapprovingly, and said disdainfully: "It must be that their brushless motor sales are in difficulty, and they want to pull sales through price reduction." ”

Xu Shichun said: "Even if this is the case, but their price reduction, I estimate that we will lose a lot of orders, and some customers will go to Jiuzhou Motor to order motors." ”

It is very possible.

They're imitations, and their performance and quality are already worse. In the past, it was mainly relied on low prices to attract customers, but now the price gap will be narrowed, and many electric vehicle manufacturers will go to Jiuzhou Motor Company to order brushless high-efficiency motors.

Zhang Wanfa thought for a while and said: "They can reduce the price, we can also reduce the price, tell our customers that our brushless motor will also reduce the price by 10%. ”

Xu Shichun reminded: "Mr. Zhang, this is not good, in this way, our profit margins will be greatly compressed, and we will not even make money." ”

Yes, it was originally a gross profit of more than a dozen points, and if the price was reduced by ten points at once, then there would only be a gross profit of a few points, and the profit would be very thin.

Zhang Wanfa also suddenly realized this, and thought indignantly in his heart, Jiuzhou Motor Company is really ruthless.

But if the price is not reduced, some customers will turn their heads to order brushless motors from Jiuzhou Motor Company, Zhang Wanfa hopes to see this situation, hesitated for a long time, he said: "Then we will reduce the price by 5%, you will immediately tell those customers the news of our price reduction." ”

Xu Shichun sighed helplessly, "Okay, I'll go and inform them now." ”

The price reduction is 5%, what is the effect, Xu Shichun really doesn't have much confidence.

……

Jiuzhou Industrial Group.

Yue Ming was reporting to Tang Fei and telling Tang Fei all the information he had investigated and learned in the past few days, including Wan Generator Company.

"Boss, according to our investigation, Wan Generator Company is the company with the most copycat of our brushless high-efficiency motors, they directly bought some of our brushless high-efficiency motors from the market, disassembled them for research, and completely imitated them, just made some changes to the appearance and packaging of the motors. ”

Ten Thousand Generator Company?

Tang Fei has an impression of this company, when he first made the traction motor of the Shaoshan series of electric locomotives, this company was his competitor, but their product quality and performance were not good, and they were defeated by their own hands.

Without thinking about it, after they couldn't make the traction motor of the electric locomotive, they were quietly copying their own brushless high-efficiency motors in large quantities, and it was a shame that they directly copied them.

Yue Ming continued: "After knowing that we cut the price by 10%, Wan Generator Company also reduced the price, but they only reduced the price by 5%, not 10%. ”

Hearing this, Tang Fei laughed for a while.

Naturally, they don't dare to cut the price by 10% unless they don't want to make money. Private enterprises like Wan Generator Company must have extensive management, production costs, management costs, etc., which are not at the same level as themselves, and must be much higher.

The manufacturing cost of their brushless motor is definitely much higher than their own, and it doesn't matter if they cut the price by 10%, they still have a lot of profit margins, or much higher than the industry average.

Besides, their price reduction will definitely stimulate those electric vehicle manufacturers, and orders for brushless motors will definitely increase greatly.

In other words, although the price has dropped by 10%, the number of orders will definitely increase significantly, and it must be much more than 10%, it may be 20%, or 30%, or even more than 40%.

It's a very good deal.

Yue Ming continued to report: "Boss, we have basically figured out other companies that imitate our motors, they are all playing a marginal game, and they are not as blatant as the Wan Generator Company, of course, it is also an infringement of our patent rights, if we want to fight a lawsuit, we will win." ”

"Here's the list, take a look. ”

It seems that Yue Ming's work is doing a good job, and in just a few days, he has basically figured out the situation and made a list for Tang Fei to see.

On the list, it is clear that there are the name of the enterprise, the scale, the province and city where it is located, and the output of their imitation brushless motors and so on.

In the first place, it is the company of ten thousand generators.

They were the first to start copycat Jiuzhou motor's brushless high-efficiency motors, which played a very bad leading role, and they also imitated the largest number of imitations, copying hundreds of thousands of brushless motors last year, and this year's imitation number is even larger, which is close to one million.

To make an example of the chickens and monkeys, you must take the ten thousand generator company to open the knife!

After Tang Fei had such a plan in his heart, he ordered: "Yue Ming, go through the legal procedures and sue Wan Generator Company for infringing our patent rights, immediately!"

Yue Ming said: "I must sue them for bankruptcy, Wan Generator Company is in the provincial capital, I will go to the provincial court later, and I will take a few barristers from our company with me." ”

Jiuzhou Industrial Group has a legal department and several barristers, one of whom was summoned by Tang Fei from the system.

Usually, they are mainly responsible for the application of some patented technologies and the handling of some legal disputes, such as suing Wan Generator Company, which is exactly what they are responsible for.

Tang Fei said: "Okay, I'll wait for your news." ”

Yue Ming immediately left the office, and after seeing Yue Ming go out, Tang Fei sat on his boss's chair, thinking in his heart that his Jiuzhou Industrial Group had mastered a lot of core technologies, and this incident sounded the alarm to himself.

This time, we will take the 10,000 generator company to play a deterrent role, so that other companies that want to infringe on their patented technology or are infringing on their intellectual property rights can take a look, and they will not end well if they do so.

Of course, it's not enough to just do that.

After Tang Fei thought about it, he thought of some measures, and a plan gradually appeared in his mind. Let's make a fuss about the imitation brushless motor.

A 10% price reduction is only the first step, and suing Wan Generator Group is only the second step, and there are still many things to do in the future.

……

Wan Generator Company.

Zhang Wanfa was in the office, waiting for a customer to come to his door, and the customer was ready to order another 30,000 brushless motors from Zhang Wanfa. Early in the morning, Zhang Wanfa made a pot of hot tea and waited in his office.

Nearly an hour has passed, and it seems that it has passed nine o'clock in the morning, but the customer still hasn't come, Zhang Wanfa took out the phone and was about to call to ask.

But before he could make this call, Xu Shichun knocked on the door and came in, just like last time, with the same anxious face, and said loudly: "Mr. Zhang, something happened, something happened." ”

Zhang Wanfa asked, "What's wrong, look at you in a hurry." ”

Xu Shichun said: "This time there is really an accident, just now we received a summons from the court, Jiuzhou Electric Company sued us for infringing their patent rights, and wants to sue us." ”

What the!

Zhang Wanfa's face changed.

……

Today's three watches, the second one will be sent.