Chapter 101: Lively and noisy
The traditional copyright of "The Legend of Wukong" provided Tang He with an income, and another income came from "Ancient Legends".
After "The Legend of Wukong" was published in September, after nearly a month of brewing, it finally set off a huge response at the end of September.
At this time, "Ancient Legends" was still a bimonthly magazine, and there was no "Ancient Legend Martial Arts Edition" and "Ancient Legend Fantasy Edition".
Like Fengge, Cangyue, Bu Feiyan, Xiaolin, Shi Weihan, Huang Yi, Wild Fox Under the Tree, Shen Yingying, Nine Knives, White Rice Like Frost, Liduan, Yang Rebellion, Kerui, Phoenix, Yan Leisheng......
These super-popular writers have either not yet begun to publish their works in "Ancient Legends", or they are still young and have not yet embarked on the road of literary creation.
Therefore, although the works published in the fifth issue of "Ancient Legends" in 1997 maintained the consistent standard of the magazine, the stories in them were also twists and turns.
But that stale taste, the usual pleasure and hatred, always make readers feel a little tired and tired.
Then readers discovered The Legend of Wukong.
Everyone's eyes lit up.
Fresh!
Absolute freshness!
Amaze!
Absolute amazement!
Whether it is in terms of creative techniques or story content, "The Legend of Wukong" stands out from the crowd.
A group of readers who subscribed and purchased "Legends of the Ancients" watched it with enthusiasm and tactfulness.
Then they were like chickens, excited, sad, picked up the pen, held the phone, and gave feedback to the "Ancient Legends" magazine.
For the first time in their lives, many readers spit out the "Ancient Legends", which comes out every two months.
Why does "Legend of the Ancients" only come out in two months?
Why not change to a monthly magazine!
The magazine is receiving a lot more letters from readers than ever before.
There are even incoming reader hotlines, knowing that the phone bill is not cheap at this time.
Among these readers' letters, nearly five floors are asking about "The Legend of Wukong".
Some anxious readers want to know the story behind "The Legend of Wukong", some readers write letters to describe their feelings after reading "The Legend of Wukong", and some readers directly ask whether "The Legend of Wukong" has been published in addition to serialization......
Then readers began to comment on various newspapers, their feelings after reading and even the appreciation of articles.
Then some newspapers noticed this phenomenon and began to advertise "Ancient Legends" and Tang He for free.
Some media have even dug up the legendary experience of "Wukong" on the Chinese Internet as a breaking point in their own media to attract readers.
The magazine "Legend of the Ancients" began to receive calls from other brother units one after another, and they wanted to reprint "The Legend of Wukong".
A large radio station in Haizhou played the radio drama "The Legend of Wukong" directly on its radio program.
It's a lot of fun.
There was a commotion.
The world belongs to young people.
Things that young people like will always attract attention from top to bottom.
If we say that in the 80s of reform and opening up, the young people of China liked to pay attention to the events of the country's strength and liked to enthusiastically praise things that could arouse national pride, and they had a strong sense of collectivity, longing for the motherland to be rich, strong, and prosperous, and hoping that the motherland would be recognized by the world.
In the changing 90s, in the context of the whole society looking forward to money, Chinese young people received more information, pop music, rock music, Hong Kong Island movies, football, NBA ......
Therefore, they prefer to pay attention to themselves and individuals, they show off their individuality, yearn for freedom, and they have a little bit of rebellious factor in them.
So a garbage book in 1996 "China Can Say No" can sell well all over the country, so Cui Jian is called the godfather, so in a few more years, Hanhan will be regarded as an opinion leader......
Although Tang He's "The Legend of Wukong" is written as a story of Journey to the West, the strong rebellion, self and rebellion in the novel are in line with the current situation of young people.
And this resonates with young readers from a deeper perspective.
Finally, this enthusiastic response made the unresponsive "Legend of the Ancients" understand what kind of treasure he holds in his hands.
It is necessary to plan the publication of "The Legend of Wukong" as soon as possible, immediately!
This was the first thought that the editor-in-chief of the magazine reacted to after being reminded by a group of editors.
Then this information was reported layer by layer, and then it was agreed by the superior leaders of the Legend Media Group.
"The Legend of Wukong" has entered the publishing process in full swing.
At the beginning, Tang He did not sign a publishing contract for "The Legend of Wukong" with "Ancient Legends", and the "Ancient Legends" publishing house only had the priority of "The Legend of Wukong" in simplified Chinese.
So Tang He will soon have another large piece of income.
Although the Ancient Legend Publishing House in the mainland does not have the status of Crown Publishing House in the Bay Island, the market in the mainland of China is far from being comparable to that of the Bay Island, which is a small place.
The Ancient Legend Publishing House plans to print 50,000 copies of the simplified Chinese edition in one go.
This is still a decision made by the publisher after considering the current situation in China, otherwise the number of first prints is far from this.
What is the truth?
Piracy, of course!
In China in this era, the piracy industry is really exaggerated and arrogant.
At this time, as long as a genuine book is on the market, there will be many pirates staring at it, but whenever they find or feel that the book has become a bestseller or has the possibility of becoming a bestseller, the pirates will immediately follow up and quickly launch a pirated version.
In the first half of 1993, Mr. Jia Pingwa's work "Waste Capital" launched by the Capital Publishing House caused a huge sensation as soon as it was published. Such a hit immediately attracted the attention of pirates, who quickly followed suit, and the pirated book was on the market within a few days.
What makes people laugh and cry is that-
Because of its controversial nature, "Waste Capital" was banned not long after it was published. And when the Capital Publishing House took back all the "Waste Capital", it was surprised to find that the "Waste Capital" on the market was still flying all over the sky.
MMP!
At that time, if you went to a private bookstore or bookstall, the boss would recommend "Waste Capital" to you with flying eyebrows, and he would wink at you meaningfully.
As long as you are an insider in the book industry, you can see at a glance that these books are all pirated!
The impact is not good, and there is a problem with the guidance......
Nima, does it work?
It's all pirated out there.
The Capital Publishing House, which has lost a lot of money, is full of internal leaks: It's better to let us continue to sell genuine copies!
According to the estimation of some institutions, in the ten years from 1993 to 2003, the semi-genuine and pirated copies of "Waste Capital" added up to more than 10 million copies.
Many years later, Mr. Jia Pingwa once said with emotion in an interview:
"I usually say that I want to oppose piracy and am indignant about piracy, but if there is no piracy in "Waste Capital", it may not be able to continue. Readers have been talking about this book for a long time, and in the past seventeen years, the topic of "Waste Capital" has not stopped...... From the bottom of my heart, I should be grateful to the readers, to the piracy, to the warm ......"
Hell yes to Nyima!
To make a writer on the same level as a Nobel Prize winner say such a thing would make him grateful for piracy, and you say that these pirates are not good.
So you can understand why the price of genuine books in the mainland is so expensive now.
It's all teardrops and eggs.
In the eyes of publishers, since piracy cannot be stopped, it is better to be more expensive and sell it as a last resort.
And this is the reason why many readers know that they are buying pirated books, but they still enjoy it.
Genuine books are so expensive!
Vicious circle.