Chapter 136: How to Break the Game?
Seven days, in a flash!
In the past few days, eating the food cooked by Gu's mother, listening to the little girl's affectionate call in her ear, and sending a few unnutritious but warm text messages with Xiao Xiao from time to time, making Gu Heng a little reluctant to leave this slightly simple, but full of warm nest. Pen ~ fun ~ pavilion www.biquge.info
But no matter how reluctant he is, he must also leave, and today's short parting is for better companionship in the future.
He is still young, and he has enough motivation and ambition to die in a comfortable life.
Besides, he didn't earn enough capital and couldn't support the perfect life he wanted to give his family.
In Xiangshi, the office building of Hengchuang Technology, which was originally a little crowded because of the rapid expansion of personnel, suddenly became empty.
Just two days ago, after the financial personnel sent by Shanda officially settled in the company, Jiang Cheng had evacuated with a group of people from the technical department and settled down on the fifteenth floor of Tianyu Building.
Today's Hengchuang Technology has only three projects left, iOnline Game Forum, Game Trading Platform, and Wansheng Network Management Software.
Another company, Hengcheng Technology, is already applying for registration and is expected to get a business license by the end of July at the latest.
Hengcheng Technology!
Gu Heng hopes that this will be a company that has achieved his Gu Heng's brilliance.
The social platform will also be a project that will allow him to make a leap forward.
Such a big change, not only the company's employees saw it, but also the financial personnel sent by Shengda quietly remembered it and reported it to the headquarters of Shengda as soon as possible.
Chen Tianqiao's instructions were very simple, with only a few words of seriousness: do your job well.
During that trip to the Shanghai Stock Exchange, when Gu Heng made the act of selling shares to cash out, Chen Tianqiao roughly guessed that Gu Heng would make a big move next.
Curiosity is inevitable, but it can only stop at the curiosity stage.
Every company has its own secrets, and if you dig into it out of curiosity, you will only be guarded against, suspicious, and even seen as a kind of ill intention.
Besides, the current Shengda itself is too busy, and he really doesn't have much energy to care about other things.
With the popularity of the legend and the fact that the game equipment is linked to money after the launch of the trading platform, the plug-ins on the market have become more and more rampant.
For these gold diggers who are attached to the legend to suck blood, Shengtian must spare no effort to suppress and prevent it, this is a war that has no victory, but has to be fought for.
On the other hand, the contract signed by Gu Heng during his trip to Shanghai last time said that it would open the port of Wansheng network management software to connect with the Internet café to Shengda, and Shengda now has to spend manpower and material resources to open up the sales channels of the Internet café.
This combination of these kinds made Chen Tianqiao have no intention of caring about him, and only hope that Gu Heng's next move will not be to lay out the game industry.
If this worst-case outcome occurs, Shengda will probably have one more fierce opponent.
However, what he didn't know was that in Gu Heng's eyes, no matter how profitable the game industry was, it had never been regarded as a core development strategy.
In the next few years, Chen Tianqiao of Shengda and Ding Lei of Netyi have won the throne of the richest man in China by relying on the game industry.
But in the future, these two giant enterprises will eventually be overtaken by latecomers and lose their former glory.
And the reason for the gradual decline of these two is that there is no core platform that can dominate the overall situation.
When the portal goes into decline, it also means that Wangyi has lost the potential to win the throne of giants.
It can also be seen that the core of the future Internet enterprise that really supports an enterprise is the big platform. As for the game, it can be an important cash cow, but it can't be the core to rely on!
If you want to give an example, Tengxun is a living example.
Tengxun really got involved in the game industry around 05 years, when he faced the encirclement and interception of game giants such as Shengda and Wangyi, but he was able to successfully break through, and finally overtook him, riding the dust, what did he rely on?
It relies on the deduction of this large platform with hundreds of millions of users.
In the face of the monster that is about to grow up, the only thing that can compete with it is the same big platform.
As for why the buckle is listed as an imaginary enemy, the reason is very simple:
Because of the social platform that Gu Heng will enter next, it is very likely that he will be regarded as a competitor by Tengxun.
Not only the user area, but also other fields to be involved in the future, there will be competition.
………
After returning to Xiangshi, Gu Heng first went to Xu Yaozu's game planning department to inspect, then Hengchuang Technology, and finally returned to the fifteenth floor to organize Jiang Cheng and other technical personnel to hold a meeting.
The project is about to officially enter the research and development stage, and he, as the helmsman, needs to come forward no matter what.
In addition to this, it must also be emphasized that the current retreat is a must, and the prospects for the future are very high.
However, what really made all the personnel of the technical department happy was the bonus incentive system proposed by Gu Heng.
With one year as the time limit, the product was launched one month earlier, with a bonus of 20,000 yuan for each grassroots technician and 50,000 yuan for each middle-level technician.
Two months in advance, the prize is doubled!
Empty words, there was no substantial material reward to inspire, looking at everyone's appearance of gearing up one by one, Gu Heng ended the mobilization meeting before the project was established.
Next, Gu Heng called Jiang Cheng and the two middle-level managers to the office for a separate meeting.
For the technical staff at the bottom, all they have to do is to complete the tasks assigned from above, and they only need to ensure enough enthusiasm and play the due level in place.
However, the management level is different, they have a lot of things to consider, and they need to analyze and look at the problem from a higher level, and they must focus on the overall situation and plan from a high position.
After the meeting officially began, the three words of Renren came out of Gu Heng's mouth.
Renren is a website where people interact with each other and share their personal updates.
This is also a project that they will be tackling for a long time to come!
After a brief introduction to its attributes, Gu Heng stopped and asked the first question: "How to break the game?"
Reservations and then questions are both for testing and for establishing authority.
As a leader, he will not personally participate in technology research and development, so it is necessary to establish an unfathomable image in front of these technicians from time to time, so as to prevent them from being arrogant in the future to rely on the development of the platform.
After a short silence, someone said: "Mr. Gu, since the social platform you conceived, since it is a communication between people, I feel that we must first pay attention to an opponent, Teng Xun's buckle!"
As we all know, the vast majority of the contacts on the buckle users are their relatives and friends in reality, and the platform built based on this relationship has the highest stickiness.
This is also the reason why the buckle technology is low, and in the face of many imitation plagiarists, it is still strong.
Because once you have formed an interaction with your family and friends on one platform, it is quite difficult to dig them up on other platforms. ”
The words were not said thoroughly, but the implication was already obvious, since it is a communication website, it can't get around Tengxun, which now has nearly 100 million registered users.
And this mountain, even if it is embattled and faced with the encirclement and suppression of Microsoft's MSN, Xinlang's UC and other products, is still strong, and even has a lot of stamina.
It seems quite difficult for a social networking site to find an entry point and break the ice.
It's not hard to understand why users should abandon the original communication tools and choose yours if it's the same or similar communication platform?