Chapter 1192: The Difference

And Qi Pengyu was offended so ruthlessly, obviously he must have to find the situation of the field. As a result, when I went back, there was no follow-up.

Without any evidence, almost all people in the wealthy circle will take it for granted that Qi Pengyu was intimidated by Yang Fan or Xiao Jieyu through other means.

So this matter, in the circle of wealthy families, will definitely understand it quickly.

Yang Fan showed a hint of embarrassment, this time, there was no trace of showmanship. After a pause, Yang Fancai could only find a way to mediate Xiao Jieyu. "Actually, it's fine......"

"Of course it's fine, it's going to be fine. ”

Xiao Jieyu was mostly joking, but Yang Fan couldn't help but be a little embarrassed here.

After thinking about it for a while, Yang Fan continued. "Jieyu, how did you think about the question I asked before?"

Xiao Jieyu was stunned for a moment, but she still reacted. Yang Fan asked a question, and the eight achievements refer to the situation that Yang Fan asked Xiao Jieyu before, if Fanyu Cosmetics Co., Ltd. had more funds, could it rise faster.

Yang Fan doesn't know how to do it, in fact, in the final analysis, the vast majority of enterprises don't have enough money.

For example, the situation of light pink blood exhaustion cream is close to market saturation, which is almost impossible to happen in other companies.

At that time, the efficacy of light powder blood exhaustion cream was already higher than all the same type of products in the industry, and even the market price was actually only a medium level. Because Yang Fan really wanted to bring good news to patients in the early stage, he kept the price very low.

However, because of some unspoken rules in the industry, the market of light powder blood exhaustion cream has reached a bottleneck.

It's no longer a matter of efficacy, no matter how much money Melodious Pharmaceutical invests in research and development, it is already difficult to take out Yang Fan's light powder blood exhaustion ointment, which is close to perfection, and then there is any improvement.

And even if it is to invest in the channel, limit the market share of light powder blood exhaustion cream. In the final analysis, it is the general public who is not clear about the medicines, and the doctors who prescribe the medicines generally have kickback partners. In this case, even if more investment is made in terms of channels or publicity, it will not make much difference.

Besides, in these days, can you still believe the advertisements or propaganda on the Internet or something?

Doctors are supposed to have medical ethics, so it's better to follow the doctor's advice. Save yourself from wasting your energy.

But the actual situation is that doctors get kickbacks, which has actually become an unspoken rule with outrageous popularity in the industry.

It is recommended that patients do not register for treatment, and the general treatment cost is settled directly in cash.

I specially issued a medicine order, and then said that the hospital did not have it, and it was better to go to a nearby drug store to buy it.

Among the two drugs, the one that is recommended to patients has average efficacy, but gives them the most rebates.

These situations are already a normal means. If you don't do that, it's different.

And the actual situation is, in the field of Western medicine. If you just do such a small thing, such a doctor can actually be regarded as a model in the industry.

Therefore, if you add investment in scientific research, channels, and advertising, it will not increase the market share of light powder blood exhaustion cream much at all.

And Yang Fan disdains to let Melodious Pharmaceutical fall to the level of other peers, take drugs with average efficacy, and sway the market by giving rebates to doctors.

Under such circumstances, the market share of light powder blood exhaustion cream has indeed reached a limit.

The current production capacity of light powder blood exhaustion paste is enough to meet the market share of light powder blood exhaustion cream. It doesn't work to add investment.

But such cases, after all, are a minority, and they are very rare.

The actual situation is that if there are some interests in the industry, there will definitely be people competing for it without thinking too much.

Even if there is one kind of project, the whole country combined, all the orders add up, and it is only a million share.

But why, this million is what you earn?

There are too many people with an annual income of less than a million who want to compete with you for this piece of the market.

So the reality is that almost every industry is quite competitive. Add a little investment, even if you just make a little more, you have to greatly squeeze the living space of competitors.

Just like the situation of light powder blood exhaustion ointment, Yang Fan did not use more excessive means here because of Yang Fan's own insistence.

But if it were someone else, who would have Yang Fan's persistence.

In these days, will anyone still fight against money? Some flaws, what is there to worry about?

If other companies have products like light powder blood exhaustion cream, even if other situations are the same, they will definitely be happy to start shopping with other competitors in the field of rebates.

In the final analysis, Yang Fan's light powder blood exhaustion ointment is actually the most cost-effective burn medicine in the current industry. There is absolutely no doubt about this.

Now the preemption of light powder blood depletion ointment, generally this is the case.

Deduct a large amount of funds in other parts of the production process, and then use the extra funds to do publicity and give kickbacks to doctors. In the end, it will be exchanged for a larger market share.

The pharmaceutical industry was originally profitable, and even if there are many competitors now, they will not give up too much profit.

But to put it simply, it's worth it in order to grab a larger market share.

Originally, it cost three cents to sell for 200, but now that there is competition, it is necessary to repeatedly compress its profit margins.

If the cost remains the same, then the price will be reduced. One hundred and one boxes, fifty-one boxes. Anyway, you have to be competitive enough.

Before the appearance of light powder blood exhaustion cream on the market, the market for burn medicine was almost like this.

But after the appearance of light powder blood exhaustion cream, the situation has been different.

The effect is excellent, and the price is very low.

Directly spell the effect, spell the market price. Other products in the industry are not at all competitive compared with light powder blood exhaustion cream.

In such a situation, only shady tricks can be played.

It turned out that the cost was three cents because the production materials were cheap. But in order to feed the appetite of those doctors, these burn medicine companies still have to bleed heavily in the end.

The reality is that even if one's conscience can be violated, generally speaking, one's conscience still has a price.

There is no one in the doctor who does not know the difference between light powder blood depletion cream and other burn medicines.

In this case, the doctor prescribes other burn medicine to the patient. You say this doctor here, he himself doesn't know the difference?