Chapter 540: New Profit Growth Points
Professor Qin's efficiency is indeed a little amazing, although Professor Qin's attitude, Zhang Xiaofan is not too recognized.
However, when he saw that Professor Qin did the same to his nephew, he decisively closed his mouth, and at the same time closed his cranky thinking.
Half a month after Zhang Xiaofan and Qin Wei'an met Professor Qin, Professor Qin came up with the first product.
It is very close to the effect of the Golden Horse electrostatic spray gun, which means that this product is close to the world's leading position.
Although there are some gaps, they are already very small, which makes Zhang Xiaofan have to admire.
With such efficiency, even if Zhang Xiaofan goes to be his son, he is willing!
What's more, now it's just a reprimand, and it doesn't lose a piece of skin or meat.
And since Qin Wei'an came, Zhang Xiaofan didn't feel any discomfort in his heart, maybe this Professor Qin was such a person since he was a child.
So why bother, if you can develop a new product for me, you can develop a world-leading electrostatic spray gun for me, and the rest really doesn't matter.
As to whether it will be put into production or not, there is no doubt about this, and now all the workers are in place.
Although the construction of the plant is only 80%, it can already be produced, and only some follow-up projects have not been completed, but these don't matter, anyway, they are some ancillary projects.
This time, the electrostatic spray gun developed by Professor Qin has all the intellectual property rights owned by Zhang Xiaofan.
So he is going to register some new technologies for patent registration.
Sometimes the company is big, and the advantage is that these locks can be handed over to others to do and they can directly give orders.
Some technical drawings of this set of techniques. All to the actual manager of the project, while keeping him confidential.
After the production of the product, there will be a very big problem that needs to be solved by Zhang Xiaofan.
That's the pricing of the product. This is very important.
Since the new factory is not well-known in the powder coating industry, the price must not be too high.
If the price is the same as the price of the Golden Horse spray gun, then others don't have to think about it, and they won't even have the mind to test the quality of your products.
This is how the world is.
Why is the price of your unknown company the same as the world's most famous electrostatic spray gun?
But the low price is by no means what Zhang Xiaofan wants, after all, the technical strength of this set of technology is there, although it is not the world's top, but there is nothing wrong with saying that it is the world's leading.
Sometimes when the pricing is entangled, Zhang Xiaofan solves it through a thought.
That's how much money do you need to make, how much gross profit margin do you need?
Zhang Xiaofan tentatively set a gross profit margin of 100%.
In this way, the depreciation of machinery, workers' wages, plumbing, middle and high-level management costs, and the depreciation of the plant.
The net profit can reach about 70%, which is a relatively high profit margin, of course, it is not comparable with the Golden Horse spray gun, their price is one or two thousand, but the actual cost may not even be 3000, this is the effect of the brand.
Why luxury goods are sold so expensive, it is because of the brand, electrostatic spray guns are also luxury goods Golden horse spray gun can be regarded as a very, very practical luxury, because its profit margin is very high, but its quality is one of the top in the world.
So this very practical luxury is actually what many people need.
Why do other people sell a bag that costs five or six hundred for five or six thousand, is it because it is practical?
Actually, it's not at all, it's because of face!
Because everyone knows that this brand sells expensively, you will feel very face-saving when you carry this bag on your shoulder.
In fact, in the case of the same quality, there are many luxury bags that can replace this kind of luxury bag.
However, once they have the ability to carry a brand-name bag, they will not hesitate to buy it.
Whether it's a month's salary, or two months' salary, that's at all costs.
But now, Zhimei spray gun, although affiliated with the name of Zhimei New Materials.
But whether it's a good job or your customers, they won't trust a powder coating company to do a good job of electrostatic spray guns.
So it can still be regarded as unknown.
Even if you can achieve 90% of the quality of luxury, but so what?
Once you sell at a high price, others won't give you a chance at all, get to know your product, and experiment with your product.
So Zhang Xiaofan set the price at 6000, of course, this spray gun is only an experimental type, not a high-end spray gun used by customers.
The price of the spray gun used in industrial spraying is set at 8800, which is honestly a bit high.
But there is never a shortage of warriors in the world, and Zhang Xiaofan can also make a guarantee that if he thinks that this spray gun is not worth 8800, he can return it unconditionally within a week of use.
But Zhang Xiaofan is very confident, because this can reduce energy consumption, Zhang Xiaofan personally tested, although it is only a prototype.
But this does not prevent Zhang Xiaofan from feeling the charm of this machine.
With the ordinary spray gun on the market, the price is about 2,000, and the thickness of the spraying three guns is about 45 microns.
But with this new electrostatic spray gun, you can achieve an effect of 45 microns with just one shot.
This can reduce the spraying time by 1/3, can improve the first powder rate, not only save time, but also save material, why not?
What's more, many companies nowadays never use secondary sprayed powder coatings, that is, once the powder coating falls into the spray booth, even if you are clean, they will not use it again.
So a good electrostatic spray gun can not only save time, but also save costs.
Zhimei New Materials has many such customers, so Zhang Xiaofan wants to sell this set of spray guns to these customers first.
This kind of thing is naturally handed over to Deng Xiaoni, because he is very familiar with these customers and knows which customers need and which customers don't.
The price of Zhimei electrostatic spray gun is about half of that of Jinma electrostatic spray gun, but the efficiency of spraying can reach 90% of that of Jinma spray gun, and there should be many people willing to use it.
"I know a couple of customers, I'm going to go this afternoon, and they're all using Golden Horse spray guns, but now they're ready to build a new paint shop, and this is our chance!
The price of Jinma spray guns is too expensive, a spraying workshop, a slightly larger one may be installed to 3 to 4 spraying lines, then 24 to 32 spray guns are needed, if all Jinma spray guns are used, they need 400,000 to 500,000 equipment costs.
So I think our opportunity is that we'll only need about half the price, but the effect will allow them to experiment first. ”
Zhang Xiaofan nodded.
"The profit margin of spray gun sales is no lower than that of powder coatings, which can be another profit growth point for our company. "You have to find the latest chapters by yourself when you read books?