If you want to add a friend, you also need to have the other party's deduction number before you can add it. Pen Fun Pavilion wWw. ｂiquge。 info On Renren, as long as you complete the registration, the website will match according to your information, and actively push the contacts you are interested in to your network, so that you can find a link with users from all over the world through Renren, so as to build a space for communication.

This is the core competition point of Renren, and it is the key to Renren's confidence that Tengxun has developed hundreds of millions of users, as well as confidence and shortness.

Everyone has social needs, based on the relationship between fellow villagers, classmates, colleagues, etc., to build a broader social circle of users, which can be said to be an epoch-making innovation in today's era, which is eye-catching.

In terms of structuring the communication circle, the biggest difference between it and Tengxun is that Tengxun's friends are all friends who have communicated in life, but the offline circle of friends has been moved online, just to facilitate communication. Renren is a platform to expand your communication, so that you can make friends on the platform that you dare to be interested in, but you can't contact in reality.

To take the simplest example, some classmates in high school were distributed to Tiannan and Haibei as they entered the university, but they did not leave each other's buckle number at that time and lost contact. On Renren, as long as the other party also registers on the website, it can help you get back this former classmate, which alone is enough for Renren to take root in the context of today's times.

Relying on this feature, based on the first wave of publicity carried out by Meituan, Renren.com easily won tens of thousands of users, and the proportion of converts from Meituan was as high as 80%.

The second wave of publicity was based on YY games, which was only one day behind the promotion on Meituan.

Based on the core competition point of Renren, Renren must develop a certain scale of user base in a short period of time in order to enrich the user's network.

And this rich network of contacts cannot be supported only by the college students in Xiangshi.

Therefore, it was followed by YY games, which had tens of millions of users, followed by advertisements to promote Renren.

It is also through the mode of downloading and registering to draw game coins and VIP members, and it is also possible to use the account registered on Renren to go to the YY game lottery, so that a large number of people have begun to fall into the pit.

Through this model, Gu Heng also completed another small goal of his own, opening up channels, using a Renren account, you can log in to Meituan, YY Games, starting point Chinese network and other platforms.

The starting point is the third propaganda station of Renren.

Meituan, YY games, starting point Chinese network, these three platforms, tens of millions of users, through some discounts to attract users to register, and then through its eye-catching network function to retain users, through the structure of the communication circle to bundle, plus open up to YY games and other platforms channels, in just three days, Renren easily accumulated up to three million users, and with the fermentation of word of mouth, its growth scale is still growing rapidly, its development momentum is better than the "national landlord competition" at that time The launch of the YY game is even faster.

At the same time, there are advertisements on major forums and websites, including Hao123, the largest navigation website today.

Using its own resources and investing a lot of money in advertising, Renren's propaganda offensive has achieved an overwhelming effect, and it is not an exaggeration to say that the whole network knows about it.

In the industry, what everyone sees is the menacing of Renren.

Many Internet companies began to analyze the sudden emergence of Renren at the first time, analyze its characteristics, analyze its ecology, analyze its core competition points, and analyze whether its main direction of attack will form a competitive relationship with its own industry......

I can't help but pay attention to it, but the momentum of the development of this human network is too rapid, and its distinctive network push function is too fierce.

The layman looks at the excitement, the insider looks at the doorway, and the same is in the Internet circle to make a living, after a little understanding, it is easy to analyze the development potential of this website.

With the increase of registered users, the more friends in the circle that users are interested in, and when users build a large enough social circle on the platform, under the fermentation of word of mouth, its development speed will be extremely terrifying.

You know, Renren is not a company that suddenly appeared, it has enough foundation and background, there is no shortage of funds, and it is willing to spend money, plus it has a platform of tens of millions of dollars like YY games to promote and build momentum, if it collides with its own main direction, it will definitely be a vicious battle.

Among them, the star enterprise that has now sat on hundreds of millions of users, Tengxun, smelled a strong sense of crisis!

It is true that Tengxun's buckle is a tool for timely communication, which is very different from the social platform built up by Renren through dynamic sharing, but if you analyze it carefully, the two sides can definitely become a competitive relationship.

The competition is for the user group's usage time!

User groups can overlap, but the time spent by users on a product is scattered, and the more time spent on Renren, the less time spent on communication on the buckle.

Moreover, by opening up the YY game and starting point Chinese, which has a huge user base, Renren can bundle users and improve user stickiness, and more time will be spent on Renren. In contrast, it seems that there is nothing else to bind the user except for chatting, which is just a communication tool.

At that time, if Renren also develops an extremely large number of users, and then through Renren and YY games, a real-time communication tool similar to Tengxun will be launched, will it be easy to convert users into the past?

At that time, how will Tengxun deal with himself?

Others can log in to the chat tool with one account, can log in to Renren, and can also log in to the game platform and novel website, and there is still room for survival with only one chat function?

With this in mind, Tengxun began to hold an emergency meeting to discuss the response. They already smell a sense of crisis, and the source of the crisis is a product that has been online for a few days and has only a few million registered users.

At this moment, Gu Heng did not pay attention to everything in the outside world, and began to launch the second round of propaganda plan in full swing.