As the current leader of the domestic chess and card game website, Lianzhong does not dare to say anything else, but only in this small circle, he thinks that he still has a certain right to speak. Pen, fun, pavilion www. biquge。 info

When they first came into contact with YY games, their first thought was to feel ashamed!

Obviously, it is also a chess and card game website, and YY games definitely have borrowed from Lianzhong in many places, but the final result is that they are better than blue, and they are fiercely pressed to the beach by their predecessors, and they are beaten in all directions.

After the shame, when they looked at the number of users of YY Games, they felt a deep crisis.

Until, when they put aside the identity of the player and as an insider, they finally grew a breath after understanding the operation mode of YY games.

Sure enough, the too young, too simple Tucson is broken!

What's the use of just thinking about attracting users? Even if you start to have tens of millions or even hundreds of millions of users, if you can't achieve a balance between revenue and expenditure, can you support the normal operation of such a large platform?

It is important to know that casual games are never online games, and the more users there are, the higher the cost of investing in servers and operation and maintenance.

As a person who has come over, Lianzhong realized this early on, and gradually transformed the expansion of the market to the model of cultivating users' payment habits.

In their view, the company must have a stable cash flow to be the foundation of its foothold, which is also the most profound summary they have come up with after the Internet winter two years ago.

Based on this point of view, they believe that the YY game may be in the limelight for a while, but it will not last long, and there is no need to rush to take countermeasures for the time being, and they can wait and see for a while.

In fact, they don't have much to offer other than wait-and-see.

Changing the game interface, changing the rules of gameplay, or allowing users to receive a certain amount of game chips for free every day?

Except for the third point, everything else can not be completed overnight, and even with the strength of their company's technical team, whether they can build a platform comparable to YY games is two words, after all, from the bottom up, Lianzhong did not start with technology.

As for the third point, Lianzhong held an internal meeting and finally decided to maintain the status quo.

Because even if you give users a certain amount of free chips every day, it still can't have much impact on the YY game, it's really someone else's website looks tall, and your own platform that looks a bit like a "pirated website", if you can't reverse it from the root, I'm afraid it won't be able to have an immediate effect.

Rather than this, it is better to wait and see what happens, watch him rise and then see when he falls......

Coincidentally, Lianzhong, which should be the biggest competitor, chose to wait and see for the time being, but Tengxun on the other side has held several emergency meetings because of the launch of the YY game, and even conducted an internal rectification and investigation.

It's no wonder that Teng Xun is in a hurry, it's really a bit weird, and it's quite annoying.

Think about it, when your company officially established a big project a few months ago, and now it has been completed by two-thirds, you suddenly find that your project has collided with others, and the creativity and ideas are strikingly similar.

What is it like?

Is there an internal ghost who leaked the news? Or is it a natural and man-made disaster, and the coincidence comes too suddenly?

But in any case, it's hard to be happy when you find out that your company is nearing the end of a project and you encounter such a bad thing.

Now, there are only two paths before them:

First, the project is postponed indefinitely.

Second, re-modify the idea, break away from the original framework and gameplay, and create a differentiated game platform.

Combined with the current popularity of YY games, after several meetings with Tengxun's senior management, the second plan was chosen, and the person in charge of the project was ordered to come up with the finished product before the end of the year.

In this quietly changing historical trajectory, the country ushered in the May Day Golden Week in 2003.

Compared with the lively and cheerful holiday atmosphere in the past, the atmosphere of this year's May Day holiday is a little colder.

In the case that the SARS alarm has not been lifted, colleges and universities do not dare to easily lift the lockdown and let students go home, in case of some accidents, students go home and are contaminated with the epidemic and brought back to school, then it will be a big trouble.

For office workers, this year's Golden Week is by no means a good time to travel, haven't you seen so many deaths reported on the news, and you can't afford to gamble with your life in order to go out and take a wave.

As a result, those who should live in the school still live in the school, and those who should stay at home are still at home, and the usual crowding of people at major stations during the May Day did not appear.

May 3......

This May Day, Hengchuang and Hengcheng have no long holiday, at the beginning of the YY game platform online, the critical time when the national landlord competition is coming, everyone can understand, besides, every time overtime, the company has never treated everyone badly.

In a total of six days, the number of registered users and registered participants on the YY game platform has not slowed down, with a total of more than 1.5 million registrations, a total of more than 6 million registered people, and the highest number of simultaneous online users exceeding 1.3 million.

This data, even Gu Heng, who planned all this with his own hands, did not fully expect it, and was a little dizzy by the shock.

The heads of several departments in charge of this project went to Gu Heng's office several times a day, and some responded that the server was overloaded and needed to add servers......

A lot of problems are waiting to be dealt with, but everyone's face is full of vigorous fighting spirit, because everyone knows that this is an opportunity for the company to stride forward and climb to another level, and the company's development and growth is also an opportunity for them to be promoted for those veterans who follow the company to fight together.

Unlike some people in the industry who are optimistic about YY games and think that its prosperity is difficult to last, as its founders, Gu Heng and his team are full of confidence like never before.

Who said that casual games are difficult to make profits? Who said that chess and card games can't survive without relying on users to recharge and exchange chips?

At the end of the day, it's those people who just think of it as a game, not as a product.

Pure games, where players pay to recharge, are the only way to make money. But when it comes to being a product, there's so much stuff that can be filled.

On May 4th, the day before the opening of the Landlord Contest......

When many players shouted that thousands of free happy beans per day were not enough, and took the initiative to ask for the opening of recharge channels, YY Games took the opportunity to launch an online payment system.

One is the mobile phone SMS, which is still a mainstream trend, or the voice recharge mode.

The other is to bind Alipay and send the first straight to a week's members.

After the opening of the recharge channel, the YY game platform has launched a membership system one after another.