"Oh, hello Mr. Sun, is there anything wrong with you?" Zhang Chen shook hands with Sun Hongbin, Sun Hongbin's hand was very thick and powerful.

Sun Hongbin smiled, "I'm a straight-tempered person, and if I have something to say, I'll say it directly." A friend asked me to ask you and Mr. Liu if they would like to sell the alien computer company in your and Mr. Liu's hands?"

Zhang Chen smiled and said: "Mr. Sun, you seem to be doing real estate, right? Why, are you interested in IT again?" Zhang Chen used the word "again" very vaguely.

Sun Hongbin tilted his head, "Xiao Zhang always knows me?"

Zhang Chen blinked, "Mr. Sun has almost monopolized the second-hand housing intermediary market in Bincheng now, how can I not know Mr. Sun's name?"

Sun Hongbin laughed and said: "There is no such thing, it's just some small business, it's not worth mentioning." ”

Zhang Chen said with a smile: "Mr. Sun is too modest, by the way, I can probably guess who came to ask Mr. Sun to come to us to inquire about this matter." ”

Sun Hongbin showed an interested look in his eyes, "Oh? It seems that Xiao Zhang is always in the chest, you say, I'll see if it's right." ”

Zhang Chen picked up the white porcelain cup on the table, took a sip of tea with the lid, "Lianxiang, Mr. Liu." ”

Sun Hongbin's look of surprise flashed, "It's a little mistake, it's Yang Yuanqing." How did you guess that?"

Zhang Chen smiled and didn't answer Sun Hongbin's question, "Mr. Sun, I don't think there's anything to talk about in this matter, it's impossible for us to sell the alien brand now." ”

Sun Hongbin grinned, "I think so too, but I have to help him deliver a message to someone entrusted by someone, Yuan Qing said that Lianxiang is not afraid of any positive competition, nor is he afraid of any form of competition." ”

Zhang Chen smiled: "I can understand his words as a threat, right?" ”

Sun Hongbin patted Zhang Chen on the shoulder, "How to understand, it's up to you." However, Lianxiang is now a big trend, and I think I can really consider Yuanqing's suggestion. ”

Zhang Chen laughed and said: "Mr. Sun, I really didn't expect this to come out of your mouth, it seems that Mr. Liu left you a deep psychological shadow back then." ”

Sun Hongbin's smile froze on his face, "Mr. Zhang, what do you mean by this." ”

Zhang Chen stretched out his hand and said with a smile: "Let me know you again, I am Zhang Chen, senior partner of IDG China. Mr. Sun, we have been paying attention to you, so we are no strangers to some of your deeds. ”

Sun Hongbin's face loosened slightly, and he said: "I really didn't expect that Mr. Zhang would be a partner in IDG at such a young age." ”

Zhang Chen said with a smile: "Where, it's just a coincidence." But it was Mr. Sun, who was at the age of a weak crown and was a young man, and almost turned over Liu Chuanzhi's plate. After coming out, he actually turned enemies into friends with Lianxiang, and regarded Lianxiang as a help to make a comeback and achieve a legend, which is really a model for my generation. ”

Sun Hongbin looked at Zhang Chen in surprise, he still had a meeting this afternoon, and saw the names of companies and representatives on the round table of group discussions, only to know that the teenager in front of him was Zhang Chen, the shareholder of Alien Computer. I didn't expect this young man to know so much about his past.

Sun Hongbin said sincerely: "Mr. Zhang, I have never been shy about saying that the four years of imprisonment have had a great impact on me. But I've just told you this, it's not that I'm scared of Lianxiang, but I'm analyzing this matter purely from a business point of view. Lianxiang has indeed occupied a difficult advantage in the field of domestic PCs, and the reason why I did not enter the IT field again is because I promised Liu Chuanzhi, and the most important thing is that the opportunity in this market is gone. If you are fighting a price war now, you can catch them off guard before Lianxiang reacts. But now they have reacted, and neither in terms of the abundance of capital nor the manufacturing advantage, you do not have an advantage. ”

Sun Hongbin spoke quickly, and the more he spoke, the faster he spoke.

Zhang Chen listened to Sun Hongbin expressionlessly, "Mr. Sun, we have completely different views on the PC market. And I don't think we're too competitive. ”

Sun Hongbin is very excited when he speaks, especially when discussing problems, he is calm when he encounters major events, but he is usually very anxious. "Mr. Zhang, although I have left the IT industry for many years, Lianxiang is still the most powerful PC manufacturer in China in terms of supply chain, management, marketing and other aspects. How many new companies have tried to knock it off, but none of them have succeeded. ”

Zhang Chen smiled, "Mr. Sun, you deliberately tested me." I don't believe you really can't see the problem with Lianxiang. After that, Zhang Chen waved his hand and motioned for himself to speak first, "Since you test me, I'll talk about it." ”

"Lianxiang currently has serious problems in three aspects, the first is the architecture. Lianxiang's initial architecture is a typical flat architecture, which also plays a good role. But now, from the highest-level Liu Chuanzhi to the lowest-level assembler, how many levels are there in between? 9 levels, this is still the current level division, I estimate that after this year, the level division within Lianxiang will be more detailed. ”

"Since your incident, Liu Chuanzhi has taken most of the power of the branch back to the headquarters and established a regional level. Indeed, it is normal for a company to grow and lead to an increase in management levels. However, Lianxiang's current organizational structure is too bloated, resulting in reduced efficiency. While there is still an efficiency advantage over some multinationals, this is an advantage of centralization, not organizational structure. ”

"Second, it's cost, just now you said that Lianxiang will have an advantage in cost, which I don't agree with very much. Lianxiang's marketing management cost, accounting for 10% of turnover, seems not high, compared with our management cost of 3.2%, the gap is not big. However, in order to make the financial report more beautiful, Lianxiang played a trick and incorporated the management cost of the supply chain into the manufacturing expenses. If you add in the cost of managing the supply chain, it will reach 19%. This is a terrible number, which is infinitely close to the management cost of IBM and HP. ”

"Thirdly, there is the supply chain that I just mentioned. There's nothing wrong with Aliens just being founded, but we have our own supply chain management system. Unlike Lianxiang, you can do everything you can by yourself. It is said that Mr. Liu is planning to establish his own production base for motherboards and graphics cards, this asset-heavy supply chain model, to put it mildly, has fallen too far behind the times. I know that Liu always starts from the perspective of enterprise operation security, and believes that with the current volume of Lianxiang, the security and stability of the supply chain is crucial, so he adopts this model. But the biggest problem with this model is that it is only good to face the price competition of international brands. But if there is a competitor with a well-managed supply chain in the country, Lianxiang will run into big trouble. ”

"Fourth, and most importantly, is efficiency. Lianxiang is most proud of efficiency, and often says that it is the fastest in the IT industry. It used to be true, but now, it's not. ”

"As I said earlier, the previous high efficiency of Lianxiang was based on centralization. When the company's business is not large, it is indeed the most efficient way. But when the company gets bigger, it's the other way around. Therefore, Liu Chuanzhicai promoted a large number of young cadres to vice president-level senior executives in the past year or two, in order to use the courage of young people to improve efficiency and enhance market impact. ”

"It's a good move, but it's still a bit behind us compared to us. Because we abandon the entire production and manufacturing process, all adopt the way of supply chain management. We focus on R&D, design, and marketing, so our efficiency is several times that of Lianxiang. The world's martial arts, only fast is not broken. At this point, the resonance is incomprehensible. ”

Zhang Chen stopped and took a sip of water, "Moreover, we have more killer features that have not yet come out, but these can't be explained to you in detail, they are confidential." Saying that, Zhang Chen squeezed his eyes at Sun Hongbin, revealing a confident smile.