Chapter 532: On the eve of the press conference
The wheel of time moved forward at an eternal speed, and a few days later, Paul and Xu Qing met again.
The Freemasons agreed to Xu Qing's suggestion of cooperation, hoping that everyone could cooperate sincerely and make money together.
Paul gave Xu Qing a copy of the documents of the current Freemasons, which Xu Qing did not read last time.
And Paul says that this information is more complete than the last time, and that all the information of Freemasons is in it.
Xu Qing flipped through it and saw a lot of familiar names.
He saw the names of the top 10 conglomerates in the United States, Microsoft, Sony, Nintendo, and a whole host of other world-class powers.
Xu Qing was a little strange: "So many members of your Freemasons are competitors, if they start a business war, will you stop it?"
Paul laughed: "We can't stop it, we just provide a platform for them to negotiate, and if it doesn't work out, then they can do whatever they want."
There are still many forces fighting in a country, how can we be united as an organization that puts interests first. ”
Xu Qing nodded thoughtfully.
After the meeting with Paul, Xu Qing accompanied Sophia for a walk in the villa every day.
Someone is going to deal with the brick-and-mortar retail thing.
Xu Qing's idea is that large supermarkets and convenience stores run side by side.
Large supermarkets are used to establish brands, and convenience stores are used to seize the market.
Xu Qing, a large supermarket, plans to invest in the construction of all of it by him, and does not accept to join.
Convenience stores are basically franchised stores, and they basically do not invest in the construction of convenience stores.
Of course, in the early stage, Xu Qing must invest in the construction, and build the shelf first.
When the development reaches a certain level, you can recruit franchisees.
In the end, Xu Qing's goal is that 90% of convenience stores are franchised stores.
Convenience stores have a small investment and are built very quickly, a convenience point can be built in a month as fast as possible, and a few months as slow as possible.
And because the convenience point occupies a small area, it can be opened in the streets and alleys.
Unlike large supermarkets, you have to take into account many factors such as traffic, location, etc.
If you want to build a large supermarket, it generally takes more than half a year.
This refers to renting a house built by someone else as a large supermarket, rather than buying land to build it yourself.
At present, Xu Qing prefers to buy land for construction by himself, and now housing prices around the world have not exploded.
If you can buy your own land to build, the value of the land alone will be a huge wealth in the future.
This is why Xu Qing adopted the method of large supermarkets and convenience stores in parallel.
Convenience stores can seize the market and launch the brand first, while large supermarkets can be built slowly without delaying the physical retail plan.
My cousin wanted to manage a large supermarket, and Xu Qing didn't want to recruit franchisees for the large supermarket, so he invested and built it completely by himself.
But Xu Qing gave his cousin a special case, the large supermarket managed by his cousin belonged to his cousin completely.
Of course, all the expenses were paid by the cousin, but considering that the cousin had just bought a house, Xu Qing helped the cousin pay the expenses first.
The cousin did not refuse, and it is not good for relatives to be too particular about each other.
Time passes quickly, and the release time for phones and laptops is approaching.
As early as the completion of the development of mobile phones and notebooks, TH Group Development launched a large-scale publicity.
Posters have been hung up on the Internet, television, newspapers, magazines, radio, DM books, major electronic digital stores and supermarkets.
This publicity campaign is the largest of all companies since Xu Qing founded the company.
Whether it is the previous electronic pet or the publicity of the Honor handheld, it can't compare to the publicity of this time.
TH Group Development has invested a total of 1 billion US dollars in publicity, not only in the United States, but also in major countries around the world.
Xu Qing attaches great importance to the development of TH Group, and attaches no less importance to it than Future Group.
Because Xu Qing knows very well how big the mobile phone and laptop market will be in the future, especially the mobile phone market.
Apple, which was proud of the world in later generations, mainly relied on mobile phones to support it.
Without a phone, Apple can say nothing at all.
Apple's pitiful share is not worth mentioning, and many people buy Apple computers and install the IN system instead.
And another giant company in later generations, Samsung, also mainly relied on mobile phones to prop up.
Although Samsung's business is very large, memory, glass panels, cameras, construction and other businesses, the main business is the mobile phone business.
A mobile phone industry can give birth to several world-class business empires, how can Xu Qing not pay attention to TH Group.
The people of TH Group can feel Xu Qing's attention to them from the $1 billion publicity fee.
These days, they are all working in high spirits, and even when it is time to get off work, no one wants to leave work.
Tomorrow is the release time, and Xu Qing came to the group today to check the preparations.
Compared to Xu Qing's other companies, TH Group is a new company.
The mobile phones and notebooks to be released tomorrow are the first products of TH Group.
However, the main management personnel of TH Group are either transferred from Xu Qing's other companies, or senior practitioners in the industry invited from outside.
These people have been through a lot of ups and downs, so naturally they won't be too nervous about tomorrow's press conference.
It's okay to be too nervous, but it's inevitable.
The main thing is that they are afraid that the mobile phone and notebook will not get a good response after the release, which is very embarrassing.
From R&D to publicity, Xu Qing has invested more than $8 billion in TH Group.
Companies that can have $8 billion in the world can be called international companies.
If they mess up, it's the equivalent of bankrupting a large international company.
This puts pressure on them, and it brings tension.
Xu Qing came to TH Group this time, and there was another purpose, which was to stabilize the morale of the military and let the management not worry and not be nervous.
As is customary, Xu Qing delivered an impassioned speech.
The content of the speech is two points, you should not worry about failure, first of all, I do not believe that the product released by TH Group tomorrow will fail.
Even if it really fails, I won't blame you, and I will continue to invest money in researching better products.
Xu Qing's speech was still effective, and the tense expressions of many management personnel relaxed a lot.
Xu Qing walked around the TH Group, had a meal with the management of the TH Group, and returned to the villa.
Sophia knew that Xu Qing went to inspect the TH Group today and asked Xu Qing about the situation of the TH Group.
Sophia was the first vice president of TH Group before she became pregnant, and Sophia was very concerned about TH Group and planned to return to work at TH Group after giving birth.
Xu Qing knew that Sophia was related to the group, and carefully explained the situation.
Xu Qing didn't really want Sophia to go to work after giving birth, but he respected Sophia's idea.
In the future, he will bring the baby, and he is very excited to think about taking his daughter full-time.