The sound of the engine resounded in the empty racing track, and although the test driver was not a well-known racing driver, he was also an F1 driver, and his skill was unquestionable.

It is even a bit overkill to test the performance of the Lamborghini X1, drifting, rapid acceleration, sudden deceleration, drifting in place and other actions are very beautiful.

Those shots are not enough, because the racing track is very large, but fortunately, Xu Qing arranged dozens of people from the future news department to shoot with cameras.

And cameras are installed in the interior, body, front and rear of the Lamborghini X1 to take pictures of the Lamborghini X1 as much as possible.

In the end, Xu Qing also arranged for a drone to shoot the whole test process of the Lamborghini X1.

Because the current civilian drone cannot meet Xu Qing's requirements, this drone Xu Qing got it from the US military.

Of course, all military things like weapons systems were dismantled.

After more than half an hour of testing, the process was perfect, whether it was a Lamborghini X1 or a racing driver, the performance was perfect.

Those media are professional automotive media, and from the test process, you can feel how powerful the performance of the Lamborghini X1 is.

With top-notch appearance and top-of-the-line performance, the Lamborghini X1 should be a big hit.

Xu Qing doesn't pay much attention to whether Lamborghini X1 is popular or not, no matter how popular it is, Lamborghini X1 will not sell too much.

First of all, the pricing of Lamborghini X1, 700,000 US dollars, is definitely sky-high, which is more expensive than the Ferrari F40 that Xu Qing drove when he first crossed, and the price of 700,000 US dollars is destined not to be affordable by many people.

The second is the use of sports cars, sports cars, this kind of delicate cars, can basically only run on very good roads, if it is to run to the suburbs in poor road conditions, basically have to take a break.

A sports car is a delicate work of art, and its use limits many people who can afford it, and they don't waste their money on sports cars.

In fact, for most people who buy sports cars, buying sports cars is used to pretend.

And the people who like to pretend are usually young people, how many young people can rely on their own net worth to buy sports cars? Basically, it is the money of the elders, which restricts some people from buying sports cars.

Various factors lead to the fact that the sales of sports cars are not destined to be too many, just like the sales target of the Lamborghini X1 is 500 units, and it would be good if it could sell 500 units.

Moreover, the manufacture of sports cars is also more difficult than ordinary cars, imagine the assembly line, the production of thousands, tens of thousands of vehicles a day, it is impossible, so the production of sports cars is also limited.

Xu Qing had used it before, and the acquisition of Lamborghini was for fun, not to open up the car market.

The automotive industry has developed to this day, and there are many giants, such as Volkswagen, Mercedes-Benz, Ford, General Motors and other automobile giants, all of which are very powerful.

The difficulty of entry in the automotive industry should be one of the largest of all industries, probably second only to oil, minerals, etc.

The network of those auto giants is stronger than Xu Qing, and their assets are not much less than Xu Qing.

What's more, the investment in the automotive industry is very large, and if you enter the automotive industry by acquiring a car company, then the size of the acquired car company is as large as possible, otherwise it will not do much.

At present, Xu Qing has acquired Lamborghini, Rolls-Royce, Pagani, and Bugatti Veyron, although these four car companies have a certain reputation in the world.

But it didn't help Xu Qing much to enter the automotive industry, because among the four car companies, three are sports car companies, and one is a company that only makes top luxury cars.

The real foundation of the automotive industry is still ordinary cars, not sports cars and top luxury cars.

If you create an automobile company from scratch, then the investment may be even larger, and you can't do it without tens of billions.

First of all, R&D requires a lot of money, then factory construction requires a lot of money, and then sales channels, after-sales outlets need more money.

Whether a car brand can succeed has a lot to do with its after-sales outlets, and the car needs frequent maintenance.

When the owner finds that there are no after-sales outlets within a radius of hundreds of miles, then he will be very depressed, and he will probably not buy this car brand again next time, and he will not recommend it to others.

The exceptions here are sports cars and top luxury cars, but these two car categories are not profitable.

In fact, Xu Qing still wants to open up the automobile market, but it is too difficult.

Before Xu Qing's crossing, the history of famous car brands was at least 50 years old (except for sports cars)

It shows that there has been no emerging brand to become a famous car brand, and there is a lot of capital to enter the automotive industry in every era, but it has not succeeded.

If it is a domestic car like the later Huaxia and occupies the market with a cheap price, it is not what Xu Qing wants.

With such a low price as a domestic car, it is very difficult to succeed if you want to do high-end in the future.

Domestic cars are almost nailed in the field of low-end cars, and perhaps after the development of new energy vehicles, it is possible to have high-end domestic cars that have been recognized.

A product has entered the market from the beginning on the basis of cost performance, and it is very difficult to make high-end products in the future.

There is also an obvious example, that is, Xiaomi mobile phones, which entered the market by cost performance at the beginning and occupied a large share.

Later, Xiaomi mobile phones wanted to make high-end series, but they all failed, and the Note series and MIX series failed.

Once your product gives consumers a preconceived notion of cost performance, it's too hard to flip it around.

Xu Qing suddenly thought of the SUV car category, SUV is still an emerging car category, far from being as proliferating as in later generations.

The SUV car category was born in the early 80s, and the first generation of SUVs was the Cherokee.

However, it was only a few years ago that SUVs really became popular, and the real popularity was in the first few years of the 20th century.

Now is a good time to enter the SUV car segment, there are not many competitors, the main one is the Cherokee.

Later generations of SUV hegemons Volkswagen, BMW, Land Rover, etc. did not pay much attention to SUVs.

Needless to say, SUV is definitely a promising automotive field.

But do you choose to buy an automaker to make an SUV, build your own company, or build an SUV from the four car companies you have acquired so far?

Xu Qing is not easy to make a decision, and needs to discuss with the heads of the four automobile companies, they are professionals who can give professional advice.

At the end of the press conference, it was already more than 6 o'clock in the evening, and Xu Qinghe had dinner with Smith and several guests.

The next morning, Xu Qing returned to the Bay Area and asked Eben to inform the heads of the four car companies that a week later the Bay Area would meet.

That's good to be a boss, you can hold meetings wherever you want, and if it's possible in the future, Xu Qing also wants to go to outer space for meetings.

It's just a joke, don't care.