On March 17, there was an overwhelming wave of comics about "Jiang Da Said" on the Chinese Internet.

Almost overnight, under the leadership of Liu Xiaochuan, the head of Yuexiu's copywriting team, his water army slaughtered the two largest social forums in China, and the forums were all about Jiang Dada's comic posts, such as:

"Who is Jiang Dada? I scared you to death when I saw it!"

"Amazing! It turns out that the slogan of the cultural column can still be played like this?"

"Praise the people, fight for your dreams, you have never seen such a people-friendly national leader!"

These titles were all taken in accordance with Gu Bei's requirements, giving full play to the essence of the later titles' party stinky and shameless, in short, the words are not shocking and endless, and the post is a group picture of the "Jiang Da Said" series of cartoons and a photo of Zhang Ruoran holding the comics.

A few days ago, the shady incident of Qingchuan TV pushed the National Campus Singer Contest to the apex of public opinion in one fell swoop, this show has become popular, and as the most famous and powerful singer in the National Campus Singer Competition, Zhang Ruoran naturally rose to the top, she became a well-known star, and she is the most popular female singer in major colleges and universities across the country.

The eyeball effect of such a rising popular female singer is still quite large, first of all, it can attract netizens to click into the post, and then see Zhang Ruoran holding a cartoon picture, giving a thumbs up, and there are all kinds of vivid and interesting slogans in later generations next to it:

"Jiang Dada said: Praise the people, fight for your dreams!"

"Jiang Dada said: ignite positive energy and detonate the small universe!"

At the bottom of the post, there are overwhelming messages, of course, there are indispensable messages in the direction of public opinion led by Liu Xiaochuan:

"Praise the people and ignite positive energy, this is a good classic!"

"Yes, such a cultural column slogan is much more interesting than what three represents important ideas. ”

"Damn, the leader of the country is called Jiang Da, and the character image is spoofed into a cartoon image, and the guy who made this cartoon has a big brain, and he is not afraid that the people above will kill him. ”

"I'm afraid of Mao, I think the person who does this kind of comic is a genius! Cute and cute, positive energy, hard dreams, tsk, TMD is talented. ”

"Let me see, although this kind of cartoon is very trendy and novel, after all, it involves national leaders, and it may be killed by the relevant units above. ”

"Not necessarily! Although this kind of cartoon is a bit of a spoof, but the themes selected by these cartoons are very touching, you look at the picture of our national leaders picking up red flags, promoting positive energy, who invented the word 'positive energy', too talented, both down-to-earth and highlights the people-friendly image of our national leaders, do you like the leaders on the top, or do you like this kind of lively and interesting leaders?"

"Isn't that nonsense? But we like people, leaders don't like it. ”

……

In the process of continuous fermentation of the tide of public opinion, thousands of comments are raging on the Internet like locusts, and at the same time, Baidu's search engine marketing is also advancing simultaneously, pushing "Jiang Da Said" press releases through Yellow Pages, Baidu Issues, and various platforms, until the first three pages of Baidu search are all occupied by "Jiang Da Da Says" press releases.

The next day, Sohu, Sina, and other major web portals pushed it, and on March 18, the Beijing News, New Express, and other large print media followed up with a high-profile report.

On the morning of March 19th, Gu Bei asked Liu Xiaochuan to stop irrigating, since the "Jiang Da Said" comic has formed a viral spread, then there is no need to manipulate it behind the scenes, and they can't control this momentum, and the next public opinion storm will push the "Jiang Da Said" comic to a climax, adding the biggest weight to Gu Bei's bidding.

On the afternoon of March 19, Gu Bei asked Jin Shengze to get the phone number of Yu Zhenghua, the director of the Qingchuan City TV station, and called him directly.

Yu Zhenghua answered the phone and asked, "Are you?"

"Gu Bei. ”

"Ouch, it's Xiao Gu! Do you have something to do with me?" Yu Zhenghua was pleasantly surprised, the last time Gu Bei helped Qingchuan TV Station through the difficulties, he left without a sound, Yu Zhenghua deeply regretted that this young man was indeed very talented, and Jin Jingping seemed to value Gu Bei very much, which made Yu Zhenghua have the intention of making friends, but he didn't expect Gu Bei to find him first.

"That's the way Director Yu, I have a magazine called "Solo Singer", and recently developed a series of 'Jiang Da Said' cartoons in order to bid for the Bayi Road Cultural Column Project, and I want to find your evening news column ......"

Before Gu Bei finished speaking, Yu Zhenghua sighed: "It turns out that the 'Jiang Da Said' cartoon was made by you, I said no wonder it was so whimsical." I saw it on the Internet, it's very popular, by the way, Xiao Gu, our station's evening news column is going to conduct an exclusive interview based on the 'Jiang Da Said' comics, do you have time?"

Gu Bei smiled, and he suddenly discovered that Yu Zhenghua was also an old fox.

On March 20, a reporter and a photographer from the evening news program of Harukagawa TV came to the Soloist magazine at Atlantis University.

Gu Bei was interviewed as the editor-in-chief of "Solo Singer" and the co-founder of Yuexiu Advertising Design Company.

The interview took place on the lawn of the new office of the "Soloist" magazine, and Gu Bei and the reporter sat in chairs and communicated face-to-face.

The reporter's name is Liu Yaxin, who is in his thirties.

Before coming, Liu Yaxin had already collected Gu Bei's interview materials.

To be honest, she was shocked.

The editor-in-chief of a magazine that sells 300,000 copies per issue, the author of "Ghost Blowing the Lamp", known as the cornerstone of China's modern tomb robbery novels, and the CEO of the "Jiang Da Said" comic production company that is currently popular on the Internet, Zhang Ruoran, Jin Shengze, and Tian Tian's songs are all arranged and written by him, and it can be said that he is the driving force behind the three most popular singers in the current National Campus Singer Competition.

Behind this series of titles, it turned out to be a nineteen-year-old boy who was still in the ivory tower, Liu Yaxin couldn't be shocked, she also had a strong interest in Gu Bei in her heart, in addition, she also heard that the shady incident of the campus singer contest a few days ago was solved by Gu Bei, and Director Yu Zhenghua had a very good relationship with him, and this interview was what Director Yu meant.

The two sat on the chairs facing each other, Liu Yaxin and Gu Bei chatted for more than ten minutes, talking about campus life and getting acquainted with each other.

Gu Bei said no, just come.

Liu Yaxin turned on the microphone and said to the camera: "Hello everyone, I am Liu Yaxin, a reporter from the evening news column of Qingchuan TV, recently, a series of cartoons called 'Jiang Da Said' appeared on the Internet, this group of cartoons with an unprecedented sharp and humorous language style, boldly drawing the image of the national leader into a lively cartoon form, praised by netizens, and was reprinted and praised by a large number of netizens, netizens commented that Jiang Da people-friendly cartoons 'very cute and interesting, full of positive energy', some netizens even think that this group' Jiang Dada said: "The cartoons can be compared with the 'Hello Xiaoping' that appeared in the National Day parade on the 35th anniversary of the founding of the People's Republic of China, and they all show that the political atmosphere of an era is becoming active." ”

Liu Yaxin said: "We interviewed the planner of this group of comics, his name is Gu Bei, a freshman at Atlantis University, he is only 19 years old, he is also the editor-in-chief of the Solo Singer magazine and the co-founder of Yuexiu Advertising Co., Ltd. Today, this talented entrepreneur will tell us the behind-the-scenes story of the 'Jiang Da Said' comic. ”

Liu Yaxin handed the microphone to Gu Bei.

Gu Bei said to the camera: "The 'Jiang Da Said' series of comics was independently planned and created by the Yuexiu Advertising editorial team, which lasted two weeks and was completed after several revisions. At that time, I was inspired by the scene of our country's leaders bending down to pick up the national flag at the APEC meeting in November last year, and decided to use original cartoon and animation images to show Jiang Dada's foreign visits, meetings, and research since he took office, and to show Jiang Dada's image of being close to the people. ”

Liu Yaxin asked: "There are a series of very vivid and interesting sentences in your series of comics, but they have never appeared before, such as Haomeng, Like, and Jiang Dada." I'll give you a simple example, 'Jiang Da said: ignite positive energy, detonate the small universe!' in the 'positive energy', although you can understand the superficial meaning of these sentences, but can you explain it in depth?"

Gu Beidao: "I think positive energy is a symbol full of symbolic meaning, deeply related to the emotions of the Chinese nation, expressing our aspirations, our expectations, and representing all the positive, healthy, inspiring, empowering, and hopeful people and things of the Chinese nation." ”

Liu Yaxin asked: "At present, the 'Jiang Da Said' series of comics has been widely spread on the Internet and praised by netizens, what do you think is the reason?"

Gu Beidao: "This group of simple and simple but widely acclaimed cartoons tells all leading cadres a truth - to carry out work in a way that the masses like to hear, and to truly 'civilian' work and life can be praised by the masses." ”

Liu Yaxin asked: "As the planner of the 'Jiang Da Said' comics, what do you think is the significance of this group of comics?"

Gu Beidao: "The cartoon of 'Jiang Da Said' has the same social background as the slogan 'Hello Xiaoping' in 1984, and the deepening of reform and opening up has filled the Chinese nation with expectations, and people's closeness to political leaders is reflected in the comic style, characters and their vivid personality of the word processing." ”

Gu Beidao: "In 1984, the slogan "Hello Xiaoping" was spontaneously unveiled by Peking University students in Tiananmen Square, which was interpreted by international public opinion as China's reform and opening up policy deeply rooted in the hearts of the people, and was a personal footnote to our chief designer's efforts to advocate enlightened politics. The same is true of what Jiang Dada said, which is of milestone significance for opening up the wisdom of the Chinese nation. ”

Liu Yaxin said: "You are only nineteen years old this year, but you have already achieved the envy of your peers, not only developed a series of comics that caused a sensation on the Internet, but also the editor-in-chief of a magazine and the boss of an advertising company, in the short exchange process, I also feel that your thinking is mature, as a typical character, you are a student leader at Atlantis University, a role model for college students at Harukawa University, but I have such a doubt, do you think it is worth it for college students to abandon their studies in order to start a business?"

Gu Beidao: "There is no conflict between study and entrepreneurship, because we study not to compare, but to have the right to choose in the future, to choose meaningful, time, and able to carry the ideals of young people in the new era; ”

Liu Yaxin asked: "At your age, such an achievement should be regarded as very powerful, do you have any experience to share with other young people like you?"

Gu Beidao: "You can't talk about being powerful, and successful experience can't be replicated, what I want to say is that if you are destined to become a powerful person, then the answer to the question is deep in your blood; if you are not destined to be a great person, then you only need to be yourself." ”

Liu Yaxin asked: "At such a young age, you should have encountered many difficulties in the process of starting a business, such as the 'Jiang Da Said' cartoon was bitterly criticized by Li Guojian, a professor at the School of Humanities of Tsinghua University. What do you think about these difficulties, and how do you get through them?"

Gu Beidao: "First of all, I want to say that Professor Li Guojian is one of the thousands of opinions, I respect his right to express his opinions, but his opinions cannot override thousands of opinions; Such as Li Guojian. ”

******

PS：

3700 words, tonight's update is full of sincerity.

This Friday, the novel will be on the shelves, and there is still one day to go, and I am very worried.