Although Zhang Yinlong's eyes were looking at TV, his thoughts had already diverged.

"Is this company's products really what he advertises?"

"Huh?

Zhang Yunlong's wife gave him a disgusted look.

Something like this happens to him all the time.

It's very easy to get distracted when watching TV, and I don't know what Zhang Yunlong is thinking about, maybe it's something about work, maybe it's something about life.

"I said, this Zhimei new material, the product they produce, is that food-grade coating, is it really not harmful to the human body. ”

"It should be!"

She was very dissatisfied with this answer, which was the same as not saying it.

"Didn't you visit their company? And you also tested their products, and there is always a result. ”

"It is true that it has not been detected, and it contains substances that are harmful to the human body. ”

That is to say, their products are indeed as advertised, and should not be harmful to the human body. ”

Zhang Yinlong smiled bitterly, this kind of thing is really unconfirmable.

Chemistry is a thing that can change for a variety of reasons.

The tests that the government is doing now, this is a certain aspect, a certain change is detected, and there are no substances that are harmful to the human body.

But if you change the environment, it doesn't have to be.

At least Zhang Yinlong can't be sure now.

However, in general, compared to the products tested by other coating companies.

The products of Zhimei New Materials are indeed the best.

First of all, it has the lowest content of heavy metals, such as mercury and lead, with zero levels.

There are also some chemicals that have carcinogenic effects on the human body, and the content is also very, very low, almost close to zero.

It can be regarded as a kind of paint that has almost no harm to the human body.

"Go to bed early. ”

At the same time, Zhang Yunlong, in retrospect, the brainwashing effect of this advertisement is still relatively strong.

My own wife has such thoughts, let alone other people.

In any case, when people buy goods, there is still a layer of relationship with Zhimei New Materials.

It's hard for you to know if the paint on the product you buy is a new material for the United States?

So now Zhang Yinlong is also suspicious of this advertisement, why did Zhang Xiaofan play this advertisement?

For Zhimei new materials, there is no direct impact at all.

But Zhang Xiaofan is doing something.

A power of attorney was issued to all customers, each one.

The content is actually very simple.

That is, if you use, the products of Zhimei New Materials are coated with their own products.

Zhimei New Materials allows these manufacturers to use laser printing on their products, Zhimei New Materials.

Of course, this is something that 100% manufacturers are not willing to print.

That's Zhang Xiaofan's trick, if they laser print on each product, the five words of the most beautiful new material.

The supply price of new materials to the United States decreased by 1 yuan per kilogram across the board.

Actually, for these customers.

They put the laser printing of the new material to the product first, and there is not much loss for their manufacturers.

Because it's not the same industry.

Therefore, it is not a move by the capital enemy, but just to indicate the coating on their products, and the paint used is a new material of Zhimei.

Zhang Xiaofan did this, naturally, so that the public could better identify it.

The product they buy, the layer of paint on the surface, which paint company comes from.

In this way, we can better trace the source and confirm whether the coating on the surface of this product is qualified and harmless to the human body.

These things are very important.

We often find that we don't know which brands of paint these manufacturers are using anyway for the products we buy.

These things are indistinguishable.

If there is this laser printing, then consumers can easily identify which coating company this layer of coating is.

It can make consumers feel more at ease to use your products.

This is also Zhang Xiaofan's confidence in advertising, because generally in the eyes of consumers, the quality of the advertised products is still relatively good, and you can rest assured.

And when Zhang Xiaofan was doing this advertisement, he deliberately made a laser print on the chair where the child was eating, and made a close-up shot when shooting.

Naturally, it is to advertise its own products.

When consumers buy the products they like, if they think of this advertisement taken by Zhang Xiaofan.

He will unconsciously look for this laser print, and then see if it meets the goal in his heart.

For example, the manufacturer of the advertisement broadcast simultaneously, Zhimei New Materials, the food-grade coating they mentioned.

So only many manufacturers see this advertisement.

They felt willing to obey Zhang Xiaofan, and put laser printing on their products, five words, the most beautiful new material.

You can even add a little bit of something, like:

"Zhimei New Material Authorization, food-grade coating products. ”

What's more, Zhang Xiaofan promised that if they use laser printing, as well as Zhimei new materials, a five-word statement, when they purchase products, the price will be reduced by one dollar.

Although in the short term, Zhang Xiaofan's profits may be reduced a lot.

But in the long run, it will definitely increase sales.

The total profit will definitely not decrease, and Zhang Xiaofan still has a little confidence in this.

Monday.

In a beautiful office building, Zhang Yinlong is listening to his subordinates and reporting to himself.

"I think we have to set a standard first, since we decided to promote this food-grade coating.

Then I must have a standard, what is a food-grade coating, and what standards should be met by food-grade coatings.

For these, we need to contact at least ten or more coating companies to bring everyone together for discussion.

I think it's very important to set a standard. ”

Zhang Yinlong nodded, since it is necessary to focus on transforming the coating company.

Let them move closer to the standard of food-grade coatings.

Therefore, this standard must be concrete, it must be specific to how many micrograms of heavy metals are contained in each gram, and this standard must be digital.

"You do it, next Monday, I hope there will be results, you can refer to some standards of the European Union, in terms of food-grade coatings, they are far, far ahead of us.

Therefore, we also have to move closer to this standard, which is not a difficult thing, mainly because too many businesses pay too much attention to profits, and completely ignore the social responsibility that an enterprise should have. ”

Everyone here will give some opinions of their own to a greater or lesser extent.

It has been suggested that this new material is advertised as a flagpole, a flagpole for food-grade coatings.