Chapter 468: Fierce Battle
All the way from the banquet hall to the parking lot, Jiang Che and Zheng Xinfeng were greeting with large and small household appliance manufacturers in Guangdong Province. Whether these people have already chosen to lean towards IKEA or are temporarily neutral, they need to visit each of them one by one to discuss the details.
And Zheng Xinfeng himself will be very busy recently.
"Even if Sister Chu can't move, you have to at least transfer Qin Heyuan over. β
Jiang Che didn't have a car, so he had to rub Mr. Zheng's, and when he walked to the parking lot, Zheng Xinfeng said.
Qin Heyuan and Chen Youzhu, the brothers with different surnames, not only have different surnames, but also have completely different personalities and talents.
Thinking about his final exam, Jiang Che nodded.
He didn't have time to speak.
Next to a red Mercedes-Benz, Qu Mo stood tall and took the initiative to say hello.
The girl was dressed in a white shirt tucked into trousers, tied with a brown belt that was neither wide nor narrow, and the hem of the pants was slightly higher than the ankles, and the silver-gray high heels had no additional decoration, but they were full of class.
In the words of the entertainment and fashion circles of later generations, she probably belongs to the abstinence department, and she has a cold and ...... **** face.
"Hello, the situation just now, thank you Miss Qu, Jiang Che will definitely visit another day. β
Jiang Che responded with the clichΓ©s he had been using all the way.
"Where, it's just a decision at home, a trade-off consideration based on complete interests", Qu Mo smiled, "So, there's nothing to thank or not thank." β
"Anyway, I still have to thank you. β
Jiang Che inertly said more.
Qu Mo took it and said, "Okay, then I accept your thanks, in fact, I just returned to China not long ago...... Why, judging by your expressions, you seem to be ready to regret it, right?"
Jiang Che and Zheng Xinfeng looked at each other, feeling a little overwhelmed, "...... No. β
"Well, it just so happens that I've been looking for a job recently, so Mr. Jiang or Mr. Zheng, is there a suitable position to consider?" Qu Mo showed with his eyes and expressions that he was not joking, and said very formally: "Introduce yourself, Qu Mo, 23 years old, graduated from the Business School of Imperial College London, England, and is unmarried." β
According to Jiang Che and Zheng Xinfeng's understanding, this girl's family is at least a comprehensive manufacturer of small household appliances close to 100 million, so she said that she was looking for a job......
"Unmarried, then are you on a blind date?" Zheng Xinfeng asked with a smile, proud in his heart, little goblin, come with me, pretend to be capable with me, see if I can scare you to death?
Qu Mo looked at him and nodded, "You can try it, anyway, I'm not interested in what my family introduced." β
Zheng Xinfeng: "......"
"By the way, I actually minored in drama while I was studying in the UK. Qu Mo glanced at Zheng Xinfeng and said, "Not long ago, I happened to watch a domestic film that won an award at the Nantes Film Festival, and its name is called "Twins"......"
"So, isn't Mr. Zheng going to congratulate me?"
Zheng Xinfeng: "What, congratulations?"
"Congratulations on my entry to the top, my boss is an actor...... I guess that must be interesting. Qu Mo shook the car key in his hand, opened the door, and said, "See you tomorrow." β
After saying that, she got into the car, and the Mercedes left with a smooth line.
Zheng Xinfeng and Jiang Che looked at each other......
The sound of the wheels rubbing against the ground suddenly approached again, Qu Mo actually reversed, sat in the car window and said, "Don't worry, I don't have bad intentions, I'm just not interested in my family's business, and then I like interesting people and interesting things." By the way, if Mr. Jiang needs it, I can also be a party leader for a few days and accompany you to visit manufacturers. β
Then she handed two business cards out of the car window and drove away again.
Glancing at the simple business card with only the name and contact information in his hand, watching the rear of the car disappear, and confirming that the person would not come back, Zheng Xinfeng and Jiang Che looked at each other innocently again.
Zheng Xinfeng: "Sick, right?"
Jiang Che: "It looks like it, middle two disease." β
"Hmm, then do you say she wants to bubble you or me?" Zheng Xinfeng paused after speaking, and said, "I think it's me, because she said she likes interesting people...... Relatively speaking, you are just too boring. β
"And she's probably a fan of mine. β
Jiang Che: "...... Presumably, how do you feel?"
"It's exciting. Zheng Xinfeng smiled lewdly, "Lao Jiang, have you watched "Truant Weilong 3"? So, will I tie her up, or will I be tied to the bed by her?"
Laughing all the way, Zheng Xinfeng sent Jiang Che to school.
Jiang Che got out of the car and called Chu Lianyi as soon as possible.
"Girl, I've won for a while...... Uh, aren't you pleasantly surprised?"
"Wow, that's amazing. Chu Lianyi smiled and said, "Okay, I know you'll win." On the vendor side, you've helped us recover a lot of disadvantages, but I'll read you a title...... Eight cities will start together, and they will all be wiped out. β
"The headlines used in street magazines are exaggerated and alarmist...... But Xiao Che, our financial pressure is really high. β
At this time, it has been nearly a month since IKEA and Guomei officially started the battle for hegemony in the home appliance sales market in Linzhou, and in a month, the war quickly spread to the surrounding areas, and IKEA's financial pressure began to become more and more great.
IKEA's previous expansion was too fast, and a large amount of funds were used to invest in new stores, and the problem of insufficient cash flow began to be exposed.
The next day, Qin Heyuan came to Guangdong Province to accompany Jiang Che to visit the manufacturer.
When he went back, he brought 12 million, which was the box office account of Jiang Che's previous investment in Er Dongsheng's "New Love", plus most of the recent profits of Gangcheng Brilliant Entertainment.
In other words: the first time he mobilized funds, Jiang Che almost hollowed out the brilliant entertainment of the port city.
At the beginning of 1992, in Shenghai, Jiang Che, who was worried because he couldn't afford to buy another set of subscription warrants, once vowed: Lao Tzu will never be short of money in his life.
And the truth is, the bigger your business, the easier it is to run out of money.
β¦β¦β¦β¦
Probably every college boys' dormitory has such a person, he usually seems honest, the most well-behaved one, most of the time obscure.
But whenever the final exams are approaching, he is the biggest asset in the dormitory, because he is the only one who has complete class notes and records the key points of all subjects.
And he's happy to help his brothers.
Zhang Dunai handed Jiang Che a stack of neatly bound copy notes and said, "Lao Jiang, you only need to memorize half of these...... Rest assured, it's definitely no problem to pass the final term. β
Jiang Che: "Thank you. β
Something seems wrong?
β¦β¦β¦β¦
At the beginning of July 1994, the IKEA boss finally returned to Linzhou after finishing his final exams.
In the third year of the market economy, Jiang Che never imagined that the first real battle for industry hegemony in the mainland shopping mall, in which two private enterprises showed that the large-scale fight between cars, sabers and guns would fall on him.
For this battle for the hegemony of the home appliance market, which was later named "the first battle of the market economy", the official media was cautious, and the media directly under the government invested considerable enthusiasm.
In an era when media control was far less stringent than in later generations, for a time, the demons were dancing.
The headlines of various newspapers and magazines that greeted Jiang Che included:
"Top Secret News, IKEA Major Marshal's Battle of the Deep City - Take the Lead First"
"Manufacturers stand in line, IKEA has obvious advantages"
"Immortals fight, little ghosts suffer - a large number of small and medium-sized household appliance stores in eight cities have a wave of closures"
The Money Problem β The Sword of Damocles Over IKEA's Head
"Insufficient Accumulation - The Achilles' Heel of the Young Marshal"
"Imported Household Appliances - Huang Guangyi's Killer Feature"
Overall, the newspapers and magazines are showing a trend of gradually declining IKEA.
As for whether there is a fruity action behind this?
It's obvious.
Even if IKEA has the support of more manufacturers, in the eyes of the so-called experts, the timing of Guomei is still perfect, and they even use the analogy of "adults hitting children", a pun:
One refers to IKEA, which has only been established for two years, and is too young for Guomei to lack accumulation.
The second refers to Jiang Che's age.
July 15th.
Huang Guangyi was interviewed by "Eight Hours Away", one of the most influential popular and popular publications at the moment, and the annual sales have been high for several years.
"Within three days, Guomei will push the price below the cost line. β
The magazine urgently issued a special issue, with the cover title: "The Line of Life and Death".
The price war of Guomei has finally reached the point of "hurting people with this", and the money-burning war that Jiang Che had been worried about before finally came.