Oh, it's not "if it's a brother, come and cut me", but "if it's a brother, come with me to play "Legend", Chen Tianqiao looked at this advertising picture and was a little fascinated for a while.

Zhuo Zixu thought that he felt that this plan was very unreliable, and it was difficult to say it directly, so he quickly added, "Of course, this is just our suggestion, and it is up to you to decide what kind of publicity measures to take." ”

"Who made this advertising plan?" Chen Tianqiao raised his head abruptly and said in an excited tone.

"If someone else isn't here, you won't use it if you don't think it's appropriate. "Anyway, what Chen Yu'an said at the beginning was just to show Chen Tianqiao to see, did he say that he must use it.

"No, no, no, it's absolutely suitable! The person who made this plan is definitely a marketing genius, and I want to ask him more in person!" Chen Tianqiao sighed, "Originally, I thought that you turtles who came back from the United States had seen and managed the propaganda methods and business models of the United States, and when you returned to China, you felt that you only needed to copy the American model, but I didn't expect that the national conditions and cultures of the two countries are very different, and it is difficult for the things you make to be recognized in China." ”

He picked up the plan and showed the picture of Brother Pheasant to Zhuo Zixu and others, "But this plan is so down-to-earth, it really makes me a little unexpected, with this plan, "Legend" will definitely become popular all over the country in the shortest possible time!"

Zhuo Zixu, Kou Yufeng and the others looked at each other, this plan is really so magical? He shouldn't be fooling us, right? But looking at his sincere and excited face, it really doesn't look like a fake.

"The two of you have lived abroad for a long time, I'm afraid you don't know him, right?" Seeing that Zhuo Zixu and Kou Yufeng were a little puzzled, Chen Tianqiao also explained, "This is Xiangjiang's movie star Chen Xiaochun, and his previous "Crazy Boy" series of movies is very popular among teenagers...... "Of course, the vast majority of people enjoy this series of movies through video halls or DVD players, and it is difficult to obtain a release permit in the mainland on the scale of the "Crazy Boy" series.

"I've seen it, I remember when I was in college, there were a lot of boys from other schools around me who liked "Crazy Boy", and some people learned from the movie and fought outside every day, causing a lot of trouble. An Sifang said that his impression of this movie was not very good.

"Well, does this also prove the influence of this series of movies from the side!" Chen Tianqiao smiled awkwardly and continued, "Judging from the current situation in the domestic market, because computers and Internet access are too expensive, the proportion of home computers is not high, and they are supervised by parents, and everyone prefers to go to Internet cafes to play games." ”

"And Internet cafes are gradually taking over game halls, video halls and other places to become ...... Well, it has become a gathering place for some children who are not very well-behaved. Chen Tianqiao used a relatively euphemistic word, "These people have a natural liking for the "Crazy Boy" series, and seeing the game endorsed by Chen Xiaochun, I believe that most of them are willing to try it." ”

In this way, Zhuo Zixu and others finally understood, just like sneakers like to find NBA stars to endorse, luxury goods like to find Hollywood superstars to endorse, the target users of "Legend" are teenagers who like to gather in Internet cafes, so it is natural for the spokesperson to choose the pheasant brother who is deeply liked by them.

The boss is really powerful, he even thought of this kind of detail! Zhuo Zixu and others admired Chen Yu'an more and more, and they knew that Chen Yu'an just wanted netizens to be tortured by Brother Pheasant as soon as possible.

"It's just a little problem, the "Crazy Boy" series is simply too popular, and I am afraid that the advertising cost of inviting Chen Xiaochun to shoot will not be too low. "Now is the era when Hong Kong and Taiwan stars have the highest status in the entertainment industry, and it has to spend a lot of money to invite them to shoot advertisements.

"So, I thought if I could go directly to this ad first, and I went to contact those who made Internet café management software, and asked them to set this picture as the homepage of the Internet café login page; Chen Tianqiao actually hasn't said anything, and it is also very troublesome to defend his rights at this time.

There are many companies that have used similar methods to produce many celebrity endorsement advertisements, in fact, those celebrities don't know about it at all, and the most famous is probably the advertisement where Ronaldo smirked with a golden throat, right?

In fact, Ronaldo didn't know about it at first, the boss of the golden voice pretended to be his fan, and spent 200,000 yuan to let him wear that dress and take a photo, Ronaldo also thought that he had taken a big advantage, and it was not until much later that he saw the advertisement that he knew who took advantage of it.

Golden Throat Throat Treasure also became a best-selling advertisement because of this advertisement, and obtained far more than 200,000 hundreds of times the income, and when Golden Throat looked for Kaka to shoot an advertisement later, he took real money.

In the extensive stage of the market, such a strategy is very useful, and Chen Tianqiao even began to wonder whether to take the initiative to find a way to notify Chen Xiaochun, and then wait for the lawsuit to be used to hype up another wave.

"Don't want this, Xiangjiang's star, it shouldn't be too much money, your current financial situation is quite abundant, if you can use regular methods, please use crooked methods, right?" Zhuo Zixu has just become a capitalist, and the discipline has not been completely lost.

"Alright then, I'll get someone to contact him. Seeing that the other party refused to agree, Chen Tianqiao had to regretfully give up this hype plan, his earliest plan was made according to the funding standard of 300,000 US dollars, and now it is more than 1 million US dollars, even if you remove the investment of renting servers and advertising in the early stage, it is enough to invite Brother Pheasant to come over to shoot advertisements.

In fact, Brother Pheasant's filming of "Crazy Boy" is certainly popular, but his ruffian image is also stereotyped, high-end brands almost will not ask him for endorsement, and low-end brands can't afford to pay money; whether it is salary or endorsement fee, it is not as high as the handsome and handsome Brother Haonan, and the price should not be too expensive.

Could it be that the other party even thought of this? Otherwise, why didn't he choose Brother Haonan and choose Brother Pheasant? The person who made the plan was really thoughtful.

Chen Tianqiao happily went back with the plan to contact Brother Pheasant, while Zhuo Zixu and others continued to stay in the magic capital, seeing that the summer vacation was coming, he said to Chen Yu'an that he would meet in the magic capital during the summer vacation, so he simply played here for a few more days, and he didn't have to toss back and forth.

"Boss, when are you coming to the Demon Capital?" they asked online.

"Probably in the middle of the month? I still have something to do at the beginning of the month. Chen Yu'an replied.