TV dramas promoted in the name of "exclusive premiere" are actually not many TV stations that buy the first broadcast rights.

And whether it is the premiere right or the exclusive premiere right, in short, it is the one that can best improve the ratings. If the second round of broadcast rights is used, the effect on the improvement of ratings will be much worse.

After the first round of broadcast rights, the earliest that the audience can see this TV series after missing the first round of broadcast is actually not the TV station with the second round of broadcast rights, but the network media.

To put it simply, the form of online media is indeed a very free situation. If people are online media here, most of the time they will not buy the first round of broadcast rights. However, if you buy the rights to broadcast the second round, the effect is still very good.

Because as long as it is past 12 o'clock in the middle of the night, it is actually the second round of broadcasting. Your other channels still have to wait for the prime time in the evening to broadcast TV dramas, and here, if you buy the second round of broadcast rights, you can already release the two episodes of the first round of TV series broadcast the day before at 12 o'clock in the morning.

If you want to watch the TV series for the first time, you still have to buy the channel with the premiere right of the TV series. But if you missed the premiere and want to rewatch it next. Many people still choose to go online.

If the set-top box has the function of recording and broadcasting, even if it is 11 o'clock in the evening of the same day, you can still see the program that was first broadcast by the corresponding TV station through the form of recording and broadcasting. But after twelve o'clock, in the recording and broadcasting function of the set-top box and online media, you can often watch the content broadcast before.

Online media has its own advantages, so as long as the second round of broadcast rights is purchased, and the content is uploaded after 12 o'clock in the middle of the night, it can often occupy an advantage for a long time.

Of course, at the end of the day, high-tech stuff isn't particularly common these days. Many middle-aged and elderly people are really a little unaccustomed to the ever-changing scientific and technological means. In this case, if you miss the first broadcast, you will often watch the previous content on the second broadcast channel the next day. Therefore, the second round of broadcast rights can still play a certain role in improving the ratings.

"Nova Paradise" here, in the TV series, is really a very luxurious configuration. In fact, needless to say, there are other favorable conditions, just where the posters of eight handsome guys and beauties are placed, they can already attract a lot of young people to be excited.

In fact, the person in charge of several TV stations here can certainly see this situation. After thinking about it, the provincial TV station in Su Province first supported the development of Su Feng TV Station and purchased the first broadcast rights. Soon after, because of a certain relationship with the Peng family, another provincial satellite TV channel purchased the premiere rights of "New Star Paradise".

With only two TV premieres, you think it's pitiful? In fact, for a rookie director, this is already a treatment that no one else dares to think of.

In the final analysis, the purchase of the premiere rights of the Suzhou Provincial Satellite TV Channel was because of the support for Sufeng TV. But here in Dongshan Province, it is because of the relationship between the Peng family.

But no matter what, with the favor of the two provincial satellite TV channels, Sufeng TV is not only returning to its original cost, but has already made a lot of money.

And now, the situation of the second round of broadcasting has not been completely confirmed. To put it simply, many TV stations are still taking a wait-and-see attitude. The TV station has established a connection with Su Feng TV here, and now, it is just a matter of waiting to see the situation.

If the audience response of the first round of broadcasting is very enthusiastic, the purchase of the second round of broadcasting rights is a matter of phone call.

In fact, the scope of the second round of broadcast rights is very wide, as long as the first round is passed, it can be regarded as the second round of broadcast rights. In this case, if you want to maximize the effect of increasing the ratings, you don't necessarily have to start broadcasting the next day. Stagger the time for a few days a little and you're likely to get the better results.

When Su Province, Dongshan Satellite TV and poor Su Feng TV began to promote "New Star Paradise" on a large scale, Xu Qing was still very safe here.

The film has been filmed, in fact, Kang Yifeng has already seen it here. And the actual situation is that the formal procedure has been taken here to buy the premiere rights of "The Romance of Mom and Dad".

If it is for simple financial interests, Xu Qing can actually take the pilot episode of "The Romance of My Father and Mother" to several other TV stations to push it. But the actual situation is that although Xu Qing knows that "The Romance of My Father and Mother" will definitely be a big hit. But to put it simply, Xu Qing is actually not very concerned about the profitability of "The Romance of My Father and Mother".

It's a very simple truth, Xu Qing is no longer short of money. Before the TV series entered the filming, Xu Qing's funds were just generally generous. At that time, it was actually limited by funds, and Xu Qingcai did not aim for a higher goal. On the one hand, due to financial limitations, and on the other hand, he wanted to practice his hands, so Xu Qingcai invested in "The Romance of My Father and Mother".

But in recent times, Xu Qing's funds have been completely enriched.

While the sales of the physical book of "Tomb Robbery Notes" continue to be hot, the funds of "Tomb Robbery Notes: Seven Star Lu Palace" have gradually recovered.

So making money is not profitable, but secondary. What Xu Qing pursued was to disgust Peng Wei to the greatest extent.

So in such a situation, Xu Qingcai did not take the sample to other TV stations for pushing. In fact, if Xu Qing has it, he can borrow the relationship between Tang Yalan's family and Kang Yifeng, and the satellite TV station that premiered should not be too few.

But for the greatest degree of confidentiality, Xu Qing just took the sample to Haiyun Satellite TV and pushed it. Because there are people in the station, this time, after soliciting other leaders within the TV station, Kang Yifeng was very decisive in accordance with Xu Qing's idea, gave a not low price, and won the premiere right.

And the whole process is finally revealed in advance every day.

When the summer file is approaching, Peng Wei is still complacent about the situation of his "New Star Paradise".

When all the filming of "The Romance of Mom and Dad" was completed, and the crew was finally busy here, Xu Qing still did not rush to make publicity. Instead, he deliberately went back to Sufeng TV.

Since it is to be slapped in the face, of course, it is the best effect of slapping the face in public. What's the point of secretly slapping your face?

Xu Qing had such an idea, so in the name of visiting an old friend, he came to Sufeng TV.