Chapter 1012: Prototype
Unlike the domestic media, which focuses on Motorola, the focus of foreign media is that Century Summit retains part of Motorola's R&D team to form Motorola VR Company, which is responsible for Hastings.
Mobile communication was once the goal of everyone's pursuit, but now it is a thing of the past. All the bigwigs of tech companies are actively looking for the next platform, VR, Internet of Things, drones, artificial intelligence, etc. are all possible, but the trend is not obvious right now. No one knows what the next platform is, Bill Gates doesn't know, Larry Page doesn't know, and Zhang Ran doesn't know.
In order not to lose this battle about the future, big companies are betting on it. Google is betting on artificial intelligence, Microsoft is betting on cloud computing, and Apple is betting on wearables. Now that Century Peak has sold its mobile phone business and established a VR company, in the eyes of everyone, Zhang Ran is obviously betting on VR.
Zhang Ran has created three Internet trends through YouTube, Fly, and big data, and the impact is extremely far-reaching, and now Zhang Ran is betting on VR, and no big company dares to take this issue lightly.
Mountain View, Google's headquarters, Eric Schmidt, Larry Page, and Sergey Brin are discussing the pinnacle of the century bet on VR. In 2012, Google launched a Google Glass, which caused a huge sensation. However, there is a problem with the hardware of Google Glass, and the power can only ensure its normal operation for 1 hour, and the heat is serious, and the content is scarce, so far the product has not been officially launched. Through Google Glass, Google believes that VR and AR technology will not really mature for at least another 20 years, and it is too early to make efforts in the field of VR and AR, so Google's focus has shifted to artificial intelligence.
Eric Schmidt has a smile on his face, and Larry Page and Sergey Brin are also very relaxed. In recent months, Phoenix's global market share has skyrocketed, while Android's market share has plummeted, which has put Google under a lot of pressure. Now that the peak of the century has sold Motorola mobile phones, it is equivalent to giving up the European and American markets, and the pressure on Google has suddenly been greatly reduced. Eric Schmidt looked at Larry Page and said, "When will the VR prototype of the pinnacle of the century be released?"
Larry Page whispered, "I don't know, but does it matter when they release the prototype?"
Eric Schmidt laughs: "Our wearable development department has a carton eye, as long as the phone is plugged into the carton, it can be used as VR. The VR launched by Century Summit will definitely cost $6,700, and our carton VR is only $15 each, so users can enjoy the immersive experience of VR equipment at the cheapest cost. The VR effect of the carton is certainly not as good as the VR of the peak of the century, but it will not be too different, and the price is more than ten times different. If we launch carton VR before the launch of VR at the peak of the century, how many people will pay attention to and buy their VR!"
Eric Schmidt's words made Larry Page and Sergey Brin laugh, this is simply a naked slap in the face of Zhang Ran and the peak of the century, what you have put a lot of effort into coming up, we can get it for only 15 dollars! When the time comes, Zhang Ran and the peak of the century will probably die of anger!
At Apple's headquarters, Apple CEO Tim Cook is also discussing VR-related issues with the company's top management.
At the beginning, Jobs predicted that wearables would become the most important platform in the future, and Apple's executives continued his thinking, which is actually a type of wearable device, but Apple believes that VR glasses will not be the core of wearable devices, but smart watches are.
Now Cook still has this view: "The demand for smart watches on the market is much greater than that of VR, the sales of VR glasses are only a few hundred thousand, and the shipments of smart watches are close to 10 million, and they will get higher and higher." People don't wear glasses unless they have to. However, Zhang Ran has a good vision, since he is so optimistic about VR, then we can't take it lightly, the layout of VR still has to be done, and some VR technology companies should be acquired as technical reserves. ”
Microsoft is betting on cloud computing, but it is also betting on artificial intelligence, VR, and other projects. In 2012, Microsoft launched a project called "Fortazela" to develop a VR glasses.
Microsoft's new CEO, Setya Nadella, asked CTO Mel Ward, "How's our VR development?"
Melward said: "The prototype was developed, but the technology was immature, the effect was very bad, the picture was blurry, and it would cause severe dizziness after use, and this kind of product would not have a market." Twenty years ago, VR was all the rage, and for the same reason, it would take at least 10 to 15 years for the technology to mature, and I think that in the current situation, we don't need to put too much thought into VR, we just need to keep enough technical reserves. ”
Setya Nadella nodded slightly: "Our focus is not on VR, but we must not take VR lightly, and the research and development work must continue!"
Of course, Google is not the only one who began to pay attention to VR because of Zhang Ran and the pinnacle of the century, but many companies, including Amazon and Facebook, have begun to pay attention to VR and begin to think about whether they want to bet on VR.
In the capital market, countless funds and investors have begun to set their sights on the VR field, and have begun to contact start-up VR companies, and a large amount of capital has begun to pour into the VR field.
At the same time, Summit of the Century is holding a conference, not a conference on VR, but an annual working meeting of Summit of the Century. The Chinese New Year is coming soon, and the work of the peak of the century last year has basically been completed, and it is necessary to summarize last year's work and arrange the work for the coming year.
In 2013, Century Peak's total assets reached US$237.1 billion, with total revenues of US$52.3 billion and profits of US$5.6 billion. During the year, the company's valuation increased by nearly $100 billion. Mainly thanks to the strong performance of three pieces, the first is Netflix, last year Netflix launched more than ten new dramas, won the Amy Award nominations, the business scope has expanded to 190 countries and regions, has become the largest producer of online entertainment, the valuation has exceeded 50 billion; followed by Blockbuster Online, now the number of active sellers online has reached 3.7 million, the number of buyers has reached 98.57 million, it has become the world's largest derivatives sales platform, the company's valuation is close to 50 billion; the third is PLMA mobile phones, PLMA performance in the first and second quarters of this year was relatively average, but the third and fourth quarters ushered in a big explosion, and 75 million smart phones were shipped throughout the year, second only to Samsung and Apple, the company is valued at 27.5 billion. If it weren't for the conflict with Qualcomm and Qualcomm stopped supplying, PLMA's valuation might exceed 40 billion.
In terms of movies, Century Summit did not have super box office bombs such as "Future Apocalypse" and "The Avengers" last year, and the overall performance was not as good as the year before, but with the strong performance of movies such as "Iron Man 3" and "The Hunger Games 2", Century Summit still easily defeated the Big Six and won the box office champion in North America and the world for a long time.
Throughout the morning, the CEOs of each subsidiary successively made annual work summaries. Last year, most of the subsidiaries were doing well, and the CEOs of each company were chatting and laughing, and the atmosphere was very relaxed. The whole meeting lasted until twelve o'clock, and everyone stood up and went to the restaurant to eat.
After lunch, everyone returned to the conference room in twos and threes, some sat down to drink tea and chat, some buried their heads in their work plans, and some lowered their heads to play with their mobile phones. It wasn't long before Hastings walked in, and behind him two security guards carried a machine that looked a bit like an electronic scale, but it was much larger than an electronic scale.
Zhang Ran was a little surprised, so he asked, "Reed, what kind of machine did you move here?"
"This is a virtual reality omnidirectional walking platform developed by our company. Hastings asked the security guard to put the machine in front of the big screen, and then explained to Zhang Ran, "When we play a game, such as CS, the characters in the game are moving, their heads can be turned, but their bodies can't move, and they can't walk around like the characters in the game." This is also one reason why VR can get dizzy. The machine is simply a treadmill, but it is also equipped with a motion capture system. Playing on this platform, you can move around freely like the characters in the game, you can slash, wave, hit, kick, run at a fast speed, and basically move freely without any restrictions, without worrying about running into anything. In this way, when you play the game, you will feel more real, as if you have really entered the game world. ”
Everyone in the audience thought it was quite interesting, this thing combines games and sports, and you can exercise when you play games. Zhang Ran also thought this thing was good, so he said, "Which of you plays CS? Let's try it and see how it works!"
"I'll come, I'll try!" Ye Lin walked over, looked at the machine, and then looked at Hastings, "How does this thing work?"
Hastings connected to the computer, took out a pair of shoes, and asked Ye Lin to change them into. While Yellin was changing his shoes, Hastings told the crowd that the system was primarily capturing the player's movements. The sole is made of smooth hard plastic and is divided into three pieces, and the sensors on the tray recognize the player's movements when they make movements.
After Yelin put on his shoes, Hastings asked Yelin to stand on the treadmill, fastened his belt, and then handed Yelin a plastic gun that looked like a laser gun from a science fiction movie, and told him how to use it. Immediately after, he put on VR glasses and headsets for Ye Lin, and then launched the game.
The game screen appeared on the big screen, and this MOD made according to CS looked no different from ordinary CS, but on the universal treadmill, Ye Lin was carrying a gun and walking forward cautiously. It can be seen that it is the first time for him to play CS in this way, and he is not very used to it. At this moment,
In the picture on the screen, a gangster rushed out and swept Ye Lin, and Ye Lin hurriedly dodged. The antics drew laughter. Ye Lin couldn't dodge and was killed directly. He cursed and restarted the game.
After playing four or five rounds, Ye Lin has adapted to the treadmill. I saw him walking, running, squatting, or jumping on the treadmill, skillfully making various movements. The belt played a good protective role, and no matter what Ye Lin did, it would bring him back to the center of the game table. It's the first time everyone has seen such a game, and they are all amazed, it's just too much like a scene from a science fiction movie.
After playing for about ten minutes, Ye Lin finished the game, took off his glasses, and jumped off the game table. He saw that everyone was looking at him curiously, and said excitedly: "It's awesome, this thing is more interesting than real CS!" But you can still see pixels, as if you are looking through a screen window, but it's much better than the original, it's not very obvious. If the resolution is at a high point, the screen window effect will definitely disappear!" Ye Lin looked at Hastings and smiled, "This thing is really interesting. It's about to be the Spring Festival, it's just fine, borrow me for a few days!"
Hastings smiled and waved his hand: "This equipment is a prototype that has just been developed, and it needs to be tested in various ways. If it weren't for the convincing people to support my proposal, I wouldn't have shipped it this time. When the trial version comes out, I'll give you one!"